厦门招聘

Product Marketing Manager

Shanghai, China

Atmel Corporation is a worldwide leader in the design and manufacture of microcontrollers, capacitive touch solutions, advanced logic, mixed-signal, nonvolatile memory and radio frequency (RF) components. Leveraging one of the industry's broadest intellectual property (IP) technology portfolios, Atmel is able to provide the electronics industry with complete system solutions focused on industrial, consumer, security, communications, computing and automotive markets. As a global company with 5,100 employees worldwide, Atmel operates in more than 40 countries and has 30 design centers, including locations in Shanghai and Taipei. Atmel solutions enable their customers to lead the markets they serve by creating products that are more powerful, smarter, energy efficient, lower cost, and more versatile than ever before.

Responsibilities

• Driving and executing strategies for the Marketing and Business Development for Atmel’s MCU Products portfolio ensuring we are on top of regional market developments and trends by understanding the industry, customer and competitor landscape.
• Working closely with customers and sales while aligning with BU Marketing to execute on the tactical aspects of marketing and to ensure a clear and easy to understand product definition and implementation strategy.
• Using effective positioning, contact customers frequently and pro-actively to identify and influence new projects and business opportunities. Monitor quantitative impact of customer communications and targeted presentations on business performance.
• Review results of marketing activities, leads generated and referred to sales, and make recommendations to BU Marketing for future activities.
• Owning the fact-base to support regional strategies and regularly updating the BU on the latest developments. This includes conducting market assessments, competitor analysis, customer segmentation, etc. to appropriately identify product gaps and requirements that can drive new market potential.
• Maintain an up-to-date knowledge of sales, products, competitors and business and routinely communicate information to the field sales force through structured training and communication methods.
• Develop marketing collateral, training material and competitive analysis
• Define new product roadmaps and identify target markets to execute company goals and objectives
• Communicate and work closely with BUs Marketing and Applications teams

Mandatory Skills

• Detailed understanding of Marketing
• Excellent interpersonal communication skills (verbal and written), problem solver, high degree of self-management and ability to learn things quickly

Preferred Skills

Analog experience

Education

Requires BS degree, BSEE and/or MBA preferred

Experience

Preferably 5-10 years of experience in the semiconductor field, in business development, product marketing, product management roles,

Position

Regular

Shift

Day

Location

China

爱特梅尔半导体科技（上海）有限公司是于美国NASDAQ上市的Microchip Technology Inc.在中国上海开设的全资子公司。ATMEL在微处理器及非易失性存储器领域拥有世界领先的技术。ATMEL的事业及开发部分遍布欧美及亚洲各地。目前公司正寻求有兴趣加入ATMEL的具有世界发展观的优秀人才，公司提供优厚的福利待遇及到美国欧洲培训的机会。申请者请送简历至相应的Email Address，并请注明目前的工作职务及工资水平。

ATMEL Semiconductor Technology (Shanghai) Limited. is a subsidiary of Microchip Technology Inc., which is on the market in NASDAQ. ATMEL has the world leading technology on the field of Micro-controller and NVM. ATMEL has business and R&D centers in Europe, America and Asia-Pacific region. Currently, ATME is looking for the excellent and intelligent people to join us. We offer good benefit and also the opportunity to be trained in US and Europe. Applicant can send your resume both in English and Chinese to the corresponding email address. (PS. Pls notify your current position and salary package.)