厦门 [切换城市] 厦门招聘厦门市场/营销招聘厦门市场分析/调研人员招聘

市场营销策划专员

昆特斯品檀贸易(厦门)有限公司

  • 公司规模:少于50人
  • 公司性质:外资(非欧美)
  • 公司行业:奢侈品/收藏品/工艺品/珠宝

职位信息

  • 发布日期:2020-12-04
  • 工作地点:厦门-思明区
  • 招聘人数:1人
  • 工作经验:5-7年经验
  • 学历要求:本科
  • 职位月薪:1.5-2万/月
  • 职位类别:市场分析/调研人员  市场企划专员

职位描述

汇报对象


澳大利亚总部市场经理


**合同期限 12月,合同期满后经双方协调可续聘

  

职责描述


  • 协助总部根据公司在中国的总体目标,制定和实施多渠道数字营销战略

  • 与品牌经理合作,通过各种新媒体渠道包括但不限于微信(必须)、微博、领英、抖音等,撰写和传播高质量内容;同时负责新媒体渠道的维护,以增加粉丝/订阅者数量

  • 充当品牌监护人,确保根据公司品牌准则和当地法规管理中国的所有营销活动

  • 协助公司在中国参加的各类展会和其他销售营销活动,如与展会组织者、广告公司、供应商等进行联络。

  • 管理、维护和升级公司的中文网站

  • 跟踪和报告营销活动 KPI

  • 发掘公关/媒体机会,并与行业领导者互动

  • 协助文档和内容的翻译

  • 其它职责,以支持公司在中国业务需求


任职要求


  • 全日制本科或以上学历,市场营销和/或公共关系或其他相关专业

  • 3 5 年的相关数字营销经验B2B 领域经验尤佳

  • 具备基本的HTML文本知识,熟练掌握微信(必须)、微博、领英、抖音等新媒体渠道内容创作和发布;

  • 熟练使用PhotoshopInDesign Illustrator(至少其中一个)

  • 优秀的中文文案撰写能力,为不同行业制作高质量的内容

  • 优秀的中英文沟通能力,尤其是阅读和写作,能够与公司总部和国内销售团队进行专业交流

  • 熟悉网站关键词优化(SEO

  • 良好的组织能力,能在压力下完成各项工作内容

  • 能够行使高度的自主性,同时在基于团队的环境中有效工作

  • 细致耐心

  • 加分项:中药、工艺品 、个护、健康或香氛的行业知识

***请投递中英文简历***


Reports to

Trade Marketing Manager


**1 year contract, extention of contract could be further negotiated upon 1-year contract expired.


Responsibilities and duties

  • Assist Head Office to develop and implement omni-channel digital marketing strategies in line with the company’s overall goals in China

  • Work with Brand Manager to produce & disseminate high-quality content via different new media channels, including but not limited to WeChat (essential), Weibo, LinkedIn, Douyin, etc. as well as manage these channels to increase followers/subscribers

  • Act as brand guardian and ensure all marketing activity in China is managed according to the Quintis brand guidelines and local regulations

  • Support trade shows and other sales marketing campaigns in China, such as liaising with trade show organisers, advertising agencies and vendors, etc.

  • Manage, maintain and/or upgrade the company’s Chinese website

  • Track and report marketing campaign ROIs

  • Identify PR/editorial opportunities and engage with industry leaders

  • Assist with document and content translations

  • Perform other responsibilities required to support the company’s business in China


Qualifications and experiences

  • Bachelor’s degree in communications, marketing, and/or public relations or other related fields

  • 3 to 5 years of relevant digital marketing experience, preferably in the B2B space

  • Basic HTML knowledge and very familiar with creating and disseminating content via new media channels such as WeChat (essential), Weibo, LinkedIn, Douyin, etc.

  • Familiar with Photoshop, InDesign and Illustrator (at least one of them)

  • Strong Chinese copy writing skills to produce high-quality content for different industries

  • Strong communications skills in both Chinese and English, especially reading and writing with the ability to interact professionally with Head Office and industry experts

  • Familiar with website SEO

  • Strong organisational skills and demonstrated ability to prioritise tasks and work under pressure

  • Ability to exercise high levels of autonomy, while at the same time working effectively in a team-based environment

  • Thorough, with excellent attention to detail

  • Industry knowledge in TCM, handicraft, cosmetics, wellness or fine fragrance is a plus


***Both Chinese and English resume are in need***


公司介绍

昆特斯品檀贸易(厦门)有限公司于2019年成立于中国福建省厦门市,为澳大利亚Quintis集团在大中华地区的全资子公司。

Quintis公司是世界领先的檀香原料生产商和供应商,在精油提取和木材加工领域拥有20多年的经验。公司总部位于澳大利亚帕斯,在美国,欧洲,日本,印度和中国等国家和地区拥有专业的销售和服务团队。Quintis服务于全球70多个市场的客户,涵盖香薰、手工艺品,家具,化妆品和芳疗等不同行业。如今,Quintis管理着世界上***的印度檀香种植园,在12,000公顷的澳大利亚北部培育550万棵树,可长期、稳定、可持续地提供檀香原木、檀香精油以及檀香木粉等原料。

联系方式

  • 公司地址:地址:span厦门市思明区