Internet & Digital Marketing Officer
上海升澜企业管理咨询有限公司
- 公司规模:50-150人
- 公司性质:外资(非欧美)
- 公司行业:专业服务(咨询、人力资源、财会)
职位信息
- 发布日期:2013-05-13
- 工作地点:上海
- 招聘人数:若干
- 工作经验:五年以上
- 学历要求:本科
- 语言要求:英语熟练
- 职位类别:市场/营销/拓展主管
职位描述
Leading Trading Company European Company
Job Purposes:
- To maintain the Industrial website
- To expand the Industrial BU’s exposure through internet and digital marketing channels/platform
- To add on more interactive features to the existing website
Main Responsibilities:
- Plan, liaise and coordinate with agencies and internal departments, to maintain & develop the website, in terms of design, additional features, content & SEO.
- Explore the opportunity, conduct research, and manage the online marketing projects to facilitate the website & eCommerce platform
- Develop and maintain the additional channels on 3rd party online platform with the objective of promotion the Company’s branding
- Develop & sustain SNS activities
- Plan, develop and execute online marketing/advertising campaign
- Execute both on-line and off-line marketing/corporate initiatives as appropriate
- Integrate the offline marketing projects/ideas to Internet platform
- Monitor, review, analyse and report on key metrics and performance indicators
- Develop stories and create topics on internal & external communications platform
Qualifications:
1. Degree holder in communications/marketing/ e-Commerce or related fields.
2. At least 5 years of digital marketing and website development experience
3. Fluent in Mandarin and English, both written & spoken
4. Understanding of web technology, SEO and social media preferred
5. Basic knowledge in web development tools (e.g. Photoshop, Illustration/Freehand, PHP, Flash, Dreamweaver, HTML, Javascript) Comfortable as self starter and able to work independently and work as part of a team
6. Good organizational and analytical skills.
公司介绍
联系方式
- 公司地址:地址:span淮海中路887号永新大厦6009室