深圳招聘

Responsibilities

● Responsible for overseas promotion accounts (Google Ads and Facebook), advertising placement and content optimization, including the ad launch plan, budget control, keyword/ad language/landing page optimization and ad data analysis;

● Own Facebook campaign set up, campaign management, meticulous monitoring and reporting, and testing execution.

● Analyze competitors' products, draw up daily ad promotion plans and implement progress tracking to make sure the ROI at a high level.

● Generate monthly reports on a schedule using aggregate tools

● Provide insight and strategic recommendations to consistently improve campaign performance

Requirements

● 2+ years experience in digital campaign management: primarily search, display, paid social ads

● Google Adwords certification is a must. Previous Ecommerce experience is preferred

● Ability to measure the effectiveness of strategy (rankings, traffic, conversions) and make decisions based on data.

● Good project and time management skills

Description

As an advertising specialist, you will be responsible for driving our clients’ ad strategy, implementation and reporting. You will work closely with other departments to drive success and scale in our clients’ projects. The role is suited to one who is trained, data-driven, detail oriented and capable of constantly adapting to new environments.

WE ARE FASTLANE
     FASTLANE 成立于2018年1月，我们是致力于帮助中国企业出海的整合营销机构，通过提供精细且灵活的解决方案，借助丰富且精准的海外资源，帮助企业搭建或赋能海外消费品牌运作，加速品牌在国际市场的声量提升，并取得销售渠道的体量增长。

     作为富有国际视野与基因的团队，我们的团队成员来自多个国家，拥有12个消费品牌海外业务背景；我们深谙东西方文化交融与消费心理，清晰国内外品牌在各层面的认知边界，并探索出了销售导向的口碑建设方法论与工具。

     自2018年3月启动业务运作，已与移动通讯、消费数码、生活时尚及家居等多领域的行业头部企业建立了深度合作，项目业务额达1800万人民币。

       FASTLANE 的存在，并不以自身财务营收为***目的。我们在做的，是抓住中国智造转型的时间窗口，通过帮助企业加速价值产出，赋能中国创新，令世界更酷。

Company Description:

We help Chinese consumer brands go global.

Fastlane is a full-service management consulting company that assists China-based enterprises with brand development, business infrastructure, and sales creation/growth in European and North American markets. We offer a superior one-stop solution, with expertise in go-to-market strategy, traditional and digital marketing, PR, logistics, e-commerce, sales, and platform development.

We work with companies big and small, and our custom-tailored solutions range in scope from basic consulting services to 360° turnkey operations.