上海 [切换城市] 上海招聘上海市场/营销招聘上海市场助理招聘

品牌策略实习生

上海朗标企业管理咨询有限公司

  • 公司规模:50-150人
  • 公司性质:外资(欧美)
  • 公司行业:专业服务(咨询、人力资源、财会)

职位信息

  • 发布日期:2016-10-19
  • 工作地点:上海
  • 招聘人数:1人
  • 工作经验:无工作经验
  • 学历要求:本科
  • 职位月薪:100元/天
  • 职位类别:市场助理  

职位描述

职位描述:
Company Introduction:
Labbrand is the leading China based brand consultancy working with international brands to succeed in China and to guide them in their development abroad. Labbrand believes in the power of Brand Innovations.
Labbrand offers a full range of services from market & consumer research, brand strategy, naming and visual identity design to innovate brands. We excel at each service component. At the same time, we integrate insights from our findings throughout the branding journey to create outstanding transformations.
With the experience of various aspects of our work to maximize learning and growth, you can grow your career by becoming more specialized in a key business area, or by diversifying your skills across disciplines.
 
Description of the Position:
Labbrand is looking for a smart and open-minded Brand Strategy Intern, based in our Shanghai headquarters. You will learn how to develop and maintain a successful brand by rooting the management of the brand in facts, data, information and understandings. You will assist the strategy projects and are encouraged contributing your own innovative ideas. With the appropriate nurture and reward system, you will be more confident about your career.
 
Detailed Responsibilities:
? Project operation:
- Assist with strategy projects, such as brand positioning, brand architecture, and relevant qualitative and quantitative research etc.
- Perform and implement given analysis independently, ensuring the accuracy of data
- Conduct desktop research and summarize key findings into a brief report including industry overview, consumer trends review, competitor/benchmark audits, etc.
- Work with team to understand client needs and assist the preparation of reports. Coordinate with other departments for cross-department projects.
- Coordinate with other departments for cross-department projects.
Note: this responsibilities list is non-exhaustive
 
Requested competencies:
? General:
- Result and customer oriented
- Strong sense of accountability and responsibility with integrity and trust
- Ability to progress autonomously and strong learning ability
- Collaborative sense
- Cross cultural Sensitivity with proficiency in English as well as Mandarin
? Strategy specific:
- Bachelor degree or above, major in Marketing Management, Brand Strategy, Brand Building or related field is a plus
- Quality acumen with an attention to details
- Systematic thinking and capacity for abstraction
- Good ability of solution driven
 
Working at Labbrand:
Through a combination of active mentorship and granting increased responsibilities in various aspects of our work, we encourage you to change things together and be the pioneers together.
We offer you continuous challenges at work, and never forget to nurture and reward. You can grow your career in the ways you want - a specialist in a key business area or a generalist across disciplines.

职能类别: 市场助理

举报 分享

公司介绍

Labbrand is the leading China-originated global brand consultancy with regional operations in APAC (Shanghai, Singapore), Europe (Paris), and North America (New York, Vancouver). By bringing excellence together from market & consumer research, brand strategy, verbal identity and design, we create meaningful brand journeys.

We drive forward the positive power of branding.

Our leading expertise and unique perspectives are recognized by international awards as well as global media outlets including BBC, The New York Times, The Economist, Bloomberg, CBNWeekly and more.

联系方式

  • Email:internships@labbrand.com
  • 公司地址:地址:spanM50创意产业集聚区中国上海市莫干山路50号