上海招聘

Main Responsibilities :


In this crucial role, you will be responsible for a wide range of activities including developing cutting edge SEO strategies, competitor analysis, and project management. This is an opportunity for an SEO expert to have a major impact on the business. We are looking for someone who is not just smart and dynamic but also has the passion and ability to grow with the company.
Responsibilities include:
Grow our keyword portfolio, manage the program with potentially millions of keywords and find new search venues to advertise in.
Optimize our keywords portfolio through testing with ad copy, landing pages, bidding strategies, negative keywording, etc.
Track, report, and analyze your PPC initiatives and campaigns.
Create business requirements for engineering as well as develop your own solutions to improve our search engine marketing process.
Stay current with new advances in search engine marketing and the competitive landscape.
Grow and manage our presence on non-affiliate comparison shopping engines such as Pricegrabber and Google Product Search.

Work closely with iMarketing team to support new site initiatives, and to formulate and achieve quarterly traffic and financial targets.



Qualification Requirements:


·Statistics background
·Experience managing PPC campaigns across Baidu, Google, Yahoo, and MSN.
·Basic knowledge of SQL and programming (eg, Python, Java).
·Web analytics experience with tools such as Google Analytics, Coremetrics, etc.
·Self -learner and a passion for search engine marketing.
·Good grasp of performance marketing, conversion, and online customer acquisition.
·Ability to manage multiple projects simultaneously, work within a marketing team, and other departments.
·Savvy with social media trends including Weibo, Facebook, Twitter, MySpace.
·Proficient in Microsoft Excel.
·Work Experience: 2and above
·Education: Bachelor or Master Degree in quantitative, test-driven field (math, computer science, information technology, economics, market research, science, etc.) Language: Chinese, English with Fluency
·Gender:
·Age: 25-35
OR: An equivalent combination of experience, knowledge, skills, abilities and other characteristics consistent with the required qualifications as determined in the job analysis.

公司介绍：东华大学-莱佛士国际设计专修学院
Raffles Design Institute, Shanghai
Raffles Design Institute, Shanghai (previously known as Donghua-LaSalle Design Institute) was founded by Donghua University and Raffles Design Institute, Singapore in 1994. Donghua University is one of the '211 Project' Universities directly reporting to the Chinese Ministry of Education.
Raffles Design Institute, Shanghai is also one of the colleges under the Raffles Education Corporation group which is the largest private education provider in the Asia-Pacific region.
The College offers programmes in Fashion Design, Fashion Marketing, Interior Design, Graphic Design, Multimedia Design and Commerce, as well as an intensive English programme.