上海招聘

Position Purpose
Is accountable for the planning and execution of national people brand to promote company culture & values, to drive people initiative and to ensure McDonald’s people brand in good standing both to the internal and external.

Key customers include headquarter and regional HR, PR, Operations, headquarter employees, other departments, external vendors.


Principle Accountabilities include, but are not limited to:

EVP Promotion and Implementation
？ Responsible for EVP framework planning and implementation for internal employee pride and engagement;
？ Drive internal company culture and value through various initiatives;
？ Cooperate with regional HRBP for national hiring and campus recruiting at restaurant level and deliver external employer branding initiatives;
？ Design and execute different people projects to ensure people brand in good standing for the external, new hires and existing employees at restaurant and corporate level;
？ Responsible for all engagement and culture building activities for all headquarter employees, such as Annual Party, Family Day, Team building, etc.;
？ Lead best employers study and analyze reports for improvement action plans.

People Communication
？ Develop and implement people communication strategy to enhance external employer branding and internal employee engagement;
？ Build a consistent people communication community; monitor and manage people communication channels, including streamlize channel, managing vendor, establishing and maintaining good relationship with related parties;
？ Support HR projects by planning and implementing communication to elevate people brand, such as national hiring events, campus event, best employers study, etc.;
？ Collaborate with PR to build people brand pride and trust.


Requirement
？ Bachelor degree with at least 8 years hands-on experience on both event and communication part in MNC;
？ Team player with a can-do and proactive attitude; People service-oriented; Creative thinking;
？ Strong communication skills, including writing skills; and proficient in Chinese & English;
？ Creative and digital experience is a plus.

麦当劳是世界第一的餐厅品牌和世界零售食品服务业的领先者，在全球118个国家和地区拥有超过32000家餐厅，每天为6000万顾客提供优质食品，务求成为顾客最喜爱的用餐场所及用餐方式。

1955年，世界上第一家麦当劳餐厅由创始人雷?克洛克（Ray Kroc）在美国芝加哥伊利诺伊州Des Plaines成立，黄金拱门下的美味汉堡和亲切服务，立刻受到各界人士的欢迎。

从1990年深圳第一家餐厅开业起，麦当劳至今在中国大陆开店总数已近1300家，拥有员工近70000名，其中99.9%是中国员工。中国是麦当劳新店开业规模最大的市场——我们的餐厅分布在全国26个省、市、自治区，餐厅数量以平均每年17%的数量增长。到2013年，中国将会成为麦当劳全球的第三大市场。

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