上海招聘

1. Strategic planning including corporate positioning market and competitive analysis, customer segment selection and penetration plans, and related product positioning.
2. Oversee marketing communications including branding, public relations, advertising, white papers, trade shows, seminars and events collateral materials, analyst and market research management, and website design and content either directly or on an outsourced basis.
3. Oversee product management including market and customer research for market and product requirements, interface with engineering for product development, product pricing and product lifecycle management.
4. Oversee product marketing including product launch management, sales training, presentations, sales tools, competitive analysis and general sales support.
5. Work with the CEO and the other executive team members to identify and develop strategic alliances, and close/grow major customer accounts.
6. Define and direct marketing programs for demand creation, lead generation and interface with sales VP for lead tracking and management.
7. Work closely with VP Sales to develop and manage channel and partner strategies and programs.
8. Develop and manage the Company's entire marketing budget.
9. Develop and track metrics and success criteria for all marketing programs and activities.
10. Act as spokesperson for the company with press and analysts and at industry events.


QUALIFICATIONS
Education and Experience:
A Bachelor's degree or above is required;
Over 6 years experience in advertising industry or research industry, served versatile accounts across different advertising categories
Experience of successful project proposal development at a state-of-the-art level is required.
Knowledge and Abilities:
Has the knowledge of interactive design, analysis, reporting, and implementation of online campaigns.
Has the knowledge of traditional media planning and marketing communication methodology.
Has the ability to interact effectively with creative team, ePR & CRM team regarding the direction of campaign planning.
Is the quick learner to new tech, new trends of digital marketing.
Enjoys excellent presentation skills both in Mandarin & English.


Desirable:
Experience of digital communication industry is desired.

    我司是目前手机和网络CRM服务提供商当中的领头羊，我们的远景是成为消费者生活时尚的伙伴。对消费者而言，他们可以利用手机便捷的管理所有的会员卡和积分、拥有所有喜爱品牌的相关市场促销信息，再也无需携带会员卡、面对积分过期问题或填写繁琐的申请表格。对品牌商家而言，他们在无前期投入的前提下， 立马开展会员计划，可以招募、收集和分析会员信息，还可以很轻易的进行市场活动的发布。我们创新的产品服务受知名消费品牌热烈欢迎，公司已进入快速发展的阶段，期待您的加入，与我们一起发展、为消费行业创造新的突破。

We are the leading mobile- and web- based CRM service provider to retailers and consumers. Our vision is to become the lifestyle companion to consumers, and the leading mobile-service CRM expert to brands. To users, they can conveniently manage all their cards and loyalty points, follow and enjoy activities and promotions from their favorite brands, and never have to deal with the hassle of forgotten cards, expired points and form-filling. To brands, they can immediately roll-out, manage and analyze loyalty programs and promotion campaigns with no upfront investment. Our service has been very well received by popular brands, and our company is now growing rapidly. We welcome you to join us, to grow with us and bring about this innovative breakthrough in consumer behavior together.


公司提供完善的薪资福利待遇（提供极具竞争力的薪资、全薪病假及除四金以外的商业保险等福利），人性化的工作环境，多渠道的成长机会，诚邀各类优秀人才加入！