新媒体/微博微信社交媒体运营主管/Social Media
名趣商务咨询(上海)有限公司
- 公司规模:50-150人
- 公司性质:外资(欧美)
- 公司行业:计算机软件
职位信息
- 发布日期:2015-03-12
- 工作地点:上海-静安区
- 招聘人数:若干
- 工作经验:5-7年
- 语言要求:英语熟练
- 职位月薪:面议
- 职位类别:网络推广经理/主管 文案/策划
职位描述
Main Role & Responsibilities
? Responsible for direct management of client's social media business.
? Develop and implement strategies and tactical programs to influence audiences through social media platforms.
? Manage daily operation of social media accounts for respective clients
? Coordinate social budgets, efforts and overall communication strategy.
? Support brand campaigns by proposing and executing related social media plan
? KPI tracking and performance control on digital social media execution, by close tracking performance in terms of coverage, engagement, virus effect and other marketing performance tracking metric, and timely adjust plan per needs for client accounts
? Supervise 3rd party partners (if need be) in their day-to-day work to ensure high quality of services are being provided and timely delivered
? Work as media role, need to drive media productivity through interactive social media planning /buying/execution as well as agency management for own SNS platform at a later stage
? Develop targeted relationships and maintenance with leading publisher and advertising networks and social media platforms Qualifications Requirements ? 5+ years of solid experience digital media planning and strategy working experience. Familiar with China internet social media ? Creative problem solver. Ability to build, lead and deliver results with a clear sense of urgency. ? Ability to collaborate, partner and influence people up, down and across the organization. ? Must be proficient in MS Office tools including Excel and Powerpoint, and must be comfortable presenting findings to internal and external audiences ? Knowledgeable and passionate about interactive social marketing concepts, practices and programs ? Must have outstanding communication and leadership skills with emphasis on cross-functional work Pls send CV attached with your portfolio.
主要职责:
1、直接负责管理客户社交媒体业务;
2、策划和执行主流社交媒体平台上策略及战略性项目来影响受众的经验;
3、为不同行业的客户管理其社交媒体平台的日常运作;
4、协调项目预算,执行分配以及整体的策略;
5、通过为客户策划及执行社交媒体计划来支持品牌活动;
6、通过紧密跟踪包括覆盖率,病毒效应以及其他市场营销跟踪数据和实时的对于客户需求所做的调整等来对社交 媒体执行进行跟踪和考评;
7、负责管理第三方供应商的工作以确保其及时和高效地提供服务 8、同时负责通过策划/购买/执行以及供应商管理等来提高我们自有的社交媒体平台的影响力;
9、拓展并维护好媒体关系。
任职要求:
1、5年以上数字媒体策划及执行经验,熟悉国内的社交媒体行业。
2、良好的解决问题能力。在紧急情况下能保持清醒头脑并提出解决方案。
3、良好的团队合作精神,并能带动团队,富有感染力。
4、精通Excel和Powerpoint,能够独享客户提案,及内部社交媒体信息知识普及。
5、对于社交媒体营销,案例及流程熟悉且热衷。
请在发送简历时附上您的设计作品。
? Responsible for direct management of client's social media business.
? Develop and implement strategies and tactical programs to influence audiences through social media platforms.
? Manage daily operation of social media accounts for respective clients
? Coordinate social budgets, efforts and overall communication strategy.
? Support brand campaigns by proposing and executing related social media plan
? KPI tracking and performance control on digital social media execution, by close tracking performance in terms of coverage, engagement, virus effect and other marketing performance tracking metric, and timely adjust plan per needs for client accounts
? Supervise 3rd party partners (if need be) in their day-to-day work to ensure high quality of services are being provided and timely delivered
? Work as media role, need to drive media productivity through interactive social media planning /buying/execution as well as agency management for own SNS platform at a later stage
? Develop targeted relationships and maintenance with leading publisher and advertising networks and social media platforms Qualifications Requirements ? 5+ years of solid experience digital media planning and strategy working experience. Familiar with China internet social media ? Creative problem solver. Ability to build, lead and deliver results with a clear sense of urgency. ? Ability to collaborate, partner and influence people up, down and across the organization. ? Must be proficient in MS Office tools including Excel and Powerpoint, and must be comfortable presenting findings to internal and external audiences ? Knowledgeable and passionate about interactive social marketing concepts, practices and programs ? Must have outstanding communication and leadership skills with emphasis on cross-functional work Pls send CV attached with your portfolio.
主要职责:
1、直接负责管理客户社交媒体业务;
2、策划和执行主流社交媒体平台上策略及战略性项目来影响受众的经验;
3、为不同行业的客户管理其社交媒体平台的日常运作;
4、协调项目预算,执行分配以及整体的策略;
5、通过为客户策划及执行社交媒体计划来支持品牌活动;
6、通过紧密跟踪包括覆盖率,病毒效应以及其他市场营销跟踪数据和实时的对于客户需求所做的调整等来对社交 媒体执行进行跟踪和考评;
7、负责管理第三方供应商的工作以确保其及时和高效地提供服务 8、同时负责通过策划/购买/执行以及供应商管理等来提高我们自有的社交媒体平台的影响力;
9、拓展并维护好媒体关系。
任职要求:
1、5年以上数字媒体策划及执行经验,熟悉国内的社交媒体行业。
2、良好的解决问题能力。在紧急情况下能保持清醒头脑并提出解决方案。
3、良好的团队合作精神,并能带动团队,富有感染力。
4、精通Excel和Powerpoint,能够独享客户提案,及内部社交媒体信息知识普及。
5、对于社交媒体营销,案例及流程熟悉且热衷。
请在发送简历时附上您的设计作品。
公司介绍
关于我们
Web2asia是一家数字营销全方位服务的广告代理公司,是淘宝网认证的合作伙伴和广告技术公司,在上海,北京和杭州设有办事处。现主要致力于多渠道营销和销售策略开发,电子商务运营以及基于效果实现的程序化购买和优化。Web2asia可以为您提供天猫、天猫国际、京东、京东国际以及微信平台的市场分析、渠道布局、营销推广、供应链管理、客户服务、数据分析、仓储物流等从店铺建立到经营管理的一站式服务。
自2006年成立以来,公司规模已发展至员工80余人,目前是中国领先的数字营销、电子商务和O2O的技术服务供应商之一。公司发展聚焦国内及国际中高端品牌,通过与品牌、平台的高度紧密战略合作,始终站在行业前沿洞悉中国电商市场变化,并在与品牌和平台的互动中积累了丰富的行业经验。尤其在母婴、家装、美妆领域拥有资深的行业背景和电商渠道实战经验。Web2asia已成功与Hipp,jELLYCAT,Hansgrohe, dm-drogerie markt, Bellroy, Louis Widmer SA ect, jako-o and Blum等国内外各大行业知名品牌进行了长期稳定的电商渠道合作。
更多信息详见****************
Web2asia是一家数字营销全方位服务的广告代理公司,是淘宝网认证的合作伙伴和广告技术公司,在上海,北京和杭州设有办事处。现主要致力于多渠道营销和销售策略开发,电子商务运营以及基于效果实现的程序化购买和优化。Web2asia可以为您提供天猫、天猫国际、京东、京东国际以及微信平台的市场分析、渠道布局、营销推广、供应链管理、客户服务、数据分析、仓储物流等从店铺建立到经营管理的一站式服务。
自2006年成立以来,公司规模已发展至员工80余人,目前是中国领先的数字营销、电子商务和O2O的技术服务供应商之一。公司发展聚焦国内及国际中高端品牌,通过与品牌、平台的高度紧密战略合作,始终站在行业前沿洞悉中国电商市场变化,并在与品牌和平台的互动中积累了丰富的行业经验。尤其在母婴、家装、美妆领域拥有资深的行业背景和电商渠道实战经验。Web2asia已成功与Hipp,jELLYCAT,Hansgrohe, dm-drogerie markt, Bellroy, Louis Widmer SA ect, jako-o and Blum等国内外各大行业知名品牌进行了长期稳定的电商渠道合作。
更多信息详见****************
联系方式
- Email:betty.wang@web2asia.net
- 公司地址:地址:span陕西北路1438号2026室