手机游戏渠道经理
珀乐文化科技(上海)有限公司
- 公司规模:少于50人
- 公司性质:外资(欧美)
- 公司行业:互联网/电子商务 通信/电信/网络设备
职位信息
- 发布日期:2015-06-12
- 工作地点:上海-宝山区
- 招聘人数:1
- 职位月薪:面议
- 职位类别:销售经理
职位描述
Duties and Responsibilities
工作职责
1、Develop the China market for mobile game apps
为手游应用开拓中国市场。
2、Develop marketing plan to distribute and market mobile game app with appropriate targets
制定营销计划,发布和推广手游应用,并有明确的目标。
3、Develop and maintain strong relations with all major app stores in China
开发和维护与所有主要中国应用商店的关系。
4、Develop business partners that will add value to the marketing and distribution of the mobile game
拓展业务合作伙伴,为手游的营销和发布创造有利条件。
5、Monitor mobile game app performance using standard industry tracking tools and analytics
使用标准行业追踪工具和分析学监控手游应用性能
6、Make necessary corrections to ad campaigns to optimize performance
必要时候,对广告进行恰当的修改,优化性能。
7、Communicate player feedback to game development team in order to develop stronger updates in a timely manner.
将玩家反馈传达给游戏开发团队,以便及时进行更新。
Required skills and experience
技能和经验要求
1、At least 3 years experience in the mobile and online game industry
至少3年手游和网络游戏行业从业经验。
2、Minimum 2 years experience with app/game channel management
至少两年应用/游戏渠道管理经验。
3、Ability to create business models in Excel and prepare PPT sales presentations
能够使用Excel创建业务模型,准备PPT演示。
4、Outgoing, self-starter personality
开朗,做事主动。
5、Ability to work in a performance-based environment.
能够在以绩效为基础的环境中工作。
工作职责
1、Develop the China market for mobile game apps
为手游应用开拓中国市场。
2、Develop marketing plan to distribute and market mobile game app with appropriate targets
制定营销计划,发布和推广手游应用,并有明确的目标。
3、Develop and maintain strong relations with all major app stores in China
开发和维护与所有主要中国应用商店的关系。
4、Develop business partners that will add value to the marketing and distribution of the mobile game
拓展业务合作伙伴,为手游的营销和发布创造有利条件。
5、Monitor mobile game app performance using standard industry tracking tools and analytics
使用标准行业追踪工具和分析学监控手游应用性能
6、Make necessary corrections to ad campaigns to optimize performance
必要时候,对广告进行恰当的修改,优化性能。
7、Communicate player feedback to game development team in order to develop stronger updates in a timely manner.
将玩家反馈传达给游戏开发团队,以便及时进行更新。
Required skills and experience
技能和经验要求
1、At least 3 years experience in the mobile and online game industry
至少3年手游和网络游戏行业从业经验。
2、Minimum 2 years experience with app/game channel management
至少两年应用/游戏渠道管理经验。
3、Ability to create business models in Excel and prepare PPT sales presentations
能够使用Excel创建业务模型,准备PPT演示。
4、Outgoing, self-starter personality
开朗,做事主动。
5、Ability to work in a performance-based environment.
能够在以绩效为基础的环境中工作。
公司介绍
*WE BRINGS LIFE TO CHARACTERS*
*我们将角色赋予生命*
PLAYPELI specialises in designing, creating, producing and marketing key Animations and Games intellectual properties (IP) merchandise and products ranging from toys, apparels to limited editions collectables. PLAYPELI experts turns animations into commercial viable products and brings games IP and characters alive. PLAYPELI provides not just a new area of revenues for animations and games IP but also extend the life of the IP creating them into long term brands.
PLAYPELI专门从事优秀动画和游戏知识产权(IP)周边商品的设计、创作、生产和营销,商品范围包括玩具、服装到限量版收藏品。PLAYPELI专家把动画转化为具有商业可行性的产品,并将游戏知识产权和角色赋予生命。PLAYPELI不仅仅为动画和游戏IP收入提供了一个新来源,还延长了IP的寿命,将IP发展成为长期品牌。
PLAYPELI markets the products via their 30000+ toys stores across China and on all major ecommerce sites in China and worldwide. PLAYPELI APP plugs into any mobile games allowing its fans to access specialise contents such as an animated story, comics strip and to purchase its branded merchandise.
PLAYPELI通过全中国30000多家玩具店和各大电子商务网站来营销他们的产品。 PLAYPELI将其APP植入到所有手机游戏中,让粉丝能够通过专业制作的内容来购买品牌产品,比如动画故事、连载漫画等。
Today PLAYPELI is responsible for some of the key animations and games IP merchandising in China and also Internationally.
今天PLAYPELI负责一些优秀动画和游戏IP在中国及海外的商品销售。
*OUR BELIEVES*
*我们的信念*
PLAYPELI believes in the fact that animations should be commercially focused to enable the creations of merchandise starting with toys to generate key revenues. PLAYPELI also believes that games IP can be brought to life and be created into a brand with characters that's alive with key characteristic, likes and dislikes.
PLAYPELI相信动画应该商业关注于周边商品的创作,从玩具开始,来创造大部分收入。PLAYPELI同时相信游戏IP可以被赋予生命,并创造成为一个品牌,赋予里面的角色以生命,它们拥有自己的特征和好恶。
PLAYPELI team of experts assist animations and games IP to realise this dream of becoming a brand that resonates digitally online and offline *O2O*. And create a fans base that's connected to its characters passionately.
PLAYPELI的专家团队将协助动画和游戏IP实现成为品牌的梦想,与*O2O*——线上到线下产生共鸣效应。并且还能打造对角色抱有疯狂热情的粉丝群体。
PLAYPELI team of experts assist animations and games IP to realise this dream of becoming a brand that resonates digitally online and offline *O2O*. And create a fans base that's connected to its characters passionately.
PLAYPELI的专家团队将协助动画和游戏IP实现成为品牌的梦想,与*O2O*——线上到线下产生共鸣效应。并且还能打造对角色抱有疯狂热情的粉丝群体。
*我们将角色赋予生命*
PLAYPELI specialises in designing, creating, producing and marketing key Animations and Games intellectual properties (IP) merchandise and products ranging from toys, apparels to limited editions collectables. PLAYPELI experts turns animations into commercial viable products and brings games IP and characters alive. PLAYPELI provides not just a new area of revenues for animations and games IP but also extend the life of the IP creating them into long term brands.
PLAYPELI专门从事优秀动画和游戏知识产权(IP)周边商品的设计、创作、生产和营销,商品范围包括玩具、服装到限量版收藏品。PLAYPELI专家把动画转化为具有商业可行性的产品,并将游戏知识产权和角色赋予生命。PLAYPELI不仅仅为动画和游戏IP收入提供了一个新来源,还延长了IP的寿命,将IP发展成为长期品牌。
PLAYPELI markets the products via their 30000+ toys stores across China and on all major ecommerce sites in China and worldwide. PLAYPELI APP plugs into any mobile games allowing its fans to access specialise contents such as an animated story, comics strip and to purchase its branded merchandise.
PLAYPELI通过全中国30000多家玩具店和各大电子商务网站来营销他们的产品。 PLAYPELI将其APP植入到所有手机游戏中,让粉丝能够通过专业制作的内容来购买品牌产品,比如动画故事、连载漫画等。
Today PLAYPELI is responsible for some of the key animations and games IP merchandising in China and also Internationally.
今天PLAYPELI负责一些优秀动画和游戏IP在中国及海外的商品销售。
*OUR BELIEVES*
*我们的信念*
PLAYPELI believes in the fact that animations should be commercially focused to enable the creations of merchandise starting with toys to generate key revenues. PLAYPELI also believes that games IP can be brought to life and be created into a brand with characters that's alive with key characteristic, likes and dislikes.
PLAYPELI相信动画应该商业关注于周边商品的创作,从玩具开始,来创造大部分收入。PLAYPELI同时相信游戏IP可以被赋予生命,并创造成为一个品牌,赋予里面的角色以生命,它们拥有自己的特征和好恶。
PLAYPELI team of experts assist animations and games IP to realise this dream of becoming a brand that resonates digitally online and offline *O2O*. And create a fans base that's connected to its characters passionately.
PLAYPELI的专家团队将协助动画和游戏IP实现成为品牌的梦想,与*O2O*——线上到线下产生共鸣效应。并且还能打造对角色抱有疯狂热情的粉丝群体。
PLAYPELI team of experts assist animations and games IP to realise this dream of becoming a brand that resonates digitally online and offline *O2O*. And create a fans base that's connected to its characters passionately.
PLAYPELI的专家团队将协助动画和游戏IP实现成为品牌的梦想,与*O2O*——线上到线下产生共鸣效应。并且还能打造对角色抱有疯狂热情的粉丝群体。
联系方式
- 公司地址:沪太路2999号
- 邮政编码:200436