Copy Writer
上海蓝瀚广告有限公司
- 公司规模:150-500人
- 公司性质:外资(欧美)
- 公司行业:广告
职位信息
- 发布日期:2015-02-04
- 工作地点:上海-徐汇区
- 招聘人数:若干
- 工作经验:2年
- 学历要求:大专
- 语言要求:英语熟练
- 职位月薪:面议
- 职位类别:文案/策划 美术指导
职位描述
OVERVIEW:
? Responsible for concept, writing, and executing innovative solutions for various communications projects but will be able to successfully translate ideas into other media (web, direct mail, showroom and promotions). His/her creative output should consistently satisfy or exceed client’s and ECD’s objectives and expectations. Must be capable of working on multiple projects simultaneously.
KEY RESPONSIBILITIES:
Ensures all work is of the highest possible quality and maintains agency's commitment to providing innovative solutions to client marketing problems
Creates own and/or facilitates the origination of concepts, words and visual ideas for agency clients that are responsive to marketing/creative objectives and strategies
Actively participates in the creation of visual solutions incorporating his /her concepts/ideas and the concepts/ideas of his/her team
Works with the ECD to fulfill the vision of the group, follows established work processes, identifies and mitigates team issues, escalates issues when necessary
Works with team members to improve their overall effectiveness on the team
Produces the final assets necessary for sending over to the Studio. This includes preparing and directing files for mock-ups and presentation boards
Directs Studio toward completion of mechanicals
Creates and documents final design parameters, style guides and visual standards
Contributes to the new business activities of the agency
Maintains and supports all company standards as specified within the Quality Management System.
REQUIRED SKILLS:
Five to Eight years agency experience desired, with a solid writing history and an understanding of how to develop on-brand, on-target solutions
Ability to demonstrate solid conceptual and design skills.
Ability to present and sell ideas effectively
Ability to talk about our expertise and our work both internally and externally – but - just as important, the ability to listen and understand client feedback and feedback from internal critiques
Ability to create and execute ideas in an efficient, organized way
Must be able to inform and drive synergy across communication platforms, be able to successfully translate ideas into other media (web, direct mail, showroom and promotions).
Strong communication and team building skills
Have physical and mental requirements to meet the above listed job responsibilities
PREFERRED PROFILE:
Excellent oral and written communication skills.
1+ years of professional experience in a related field.
Have physical and mental requirements to meet the above listed job responsibilities
Bachelor of Fine Arts in Design/Advertising preferred.
? Responsible for concept, writing, and executing innovative solutions for various communications projects but will be able to successfully translate ideas into other media (web, direct mail, showroom and promotions). His/her creative output should consistently satisfy or exceed client’s and ECD’s objectives and expectations. Must be capable of working on multiple projects simultaneously.
KEY RESPONSIBILITIES:
Ensures all work is of the highest possible quality and maintains agency's commitment to providing innovative solutions to client marketing problems
Creates own and/or facilitates the origination of concepts, words and visual ideas for agency clients that are responsive to marketing/creative objectives and strategies
Actively participates in the creation of visual solutions incorporating his /her concepts/ideas and the concepts/ideas of his/her team
Works with the ECD to fulfill the vision of the group, follows established work processes, identifies and mitigates team issues, escalates issues when necessary
Works with team members to improve their overall effectiveness on the team
Produces the final assets necessary for sending over to the Studio. This includes preparing and directing files for mock-ups and presentation boards
Directs Studio toward completion of mechanicals
Creates and documents final design parameters, style guides and visual standards
Contributes to the new business activities of the agency
Maintains and supports all company standards as specified within the Quality Management System.
REQUIRED SKILLS:
Five to Eight years agency experience desired, with a solid writing history and an understanding of how to develop on-brand, on-target solutions
Ability to demonstrate solid conceptual and design skills.
Ability to present and sell ideas effectively
Ability to talk about our expertise and our work both internally and externally – but - just as important, the ability to listen and understand client feedback and feedback from internal critiques
Ability to create and execute ideas in an efficient, organized way
Must be able to inform and drive synergy across communication platforms, be able to successfully translate ideas into other media (web, direct mail, showroom and promotions).
Strong communication and team building skills
Have physical and mental requirements to meet the above listed job responsibilities
PREFERRED PROFILE:
Excellent oral and written communication skills.
1+ years of professional experience in a related field.
Have physical and mental requirements to meet the above listed job responsibilities
Bachelor of Fine Arts in Design/Advertising preferred.
公司介绍
About GTB
Headquartered in Dearborn, Michigan and founded in 2007, GTB is an industry-leading advertising and communications agency. Formerly known as Team Detroit, Blue Hive, and Retail First, the agency unified under the single name GTB in May of 2016. A WPP company, GTB has 49 global offices across 6 continents. Clients include Ford Motor Company, Johnson Controls, Ohio Art, and Purina among others.
Visit www.gtb.com for more information.
Headquartered in Dearborn, Michigan and founded in 2007, GTB is an industry-leading advertising and communications agency. Formerly known as Team Detroit, Blue Hive, and Retail First, the agency unified under the single name GTB in May of 2016. A WPP company, GTB has 49 global offices across 6 continents. Clients include Ford Motor Company, Johnson Controls, Ohio Art, and Purina among others.
Visit www.gtb.com for more information.
联系方式
- Email:serena.wu@gtb.com
- 公司地址:地址:span恒丰路399号达邦协作广场25楼