上海 [切换城市] 上海招聘上海市场/营销招聘上海市场/营销/拓展总监招聘

Marketing Director

上海旭京商贸有限公司

  • 公司规模:50-150人
  • 公司性质:民营公司
  • 公司行业:贸易/进出口  批发/零售

职位信息

  • 发布日期:2015-05-16
  • 工作地点:上海-静安区
  • 招聘人数:1
  • 工作经验:8-9年
  • 学历要求:本科
  • 语言要求:英语精通
  • 职位月薪:面议
  • 职位类别:市场/营销/拓展总监  市场/营销/拓展经理

职位描述

Job functions

To be in charge of SUNJOY business from end-to-end and specifically lead the manuka health brand breakthrough brand communication with the global team and work with sales team to build effective activity in Channel

Duties and Areas of Responsibility

e MARKETING DESIGN: Leader of the consumer marketing design for innovation projects that will reach the market over the next 12 to 24 months. This includes concept development, research & qualification for all commercial, product and packaging projects for the brand. This includes line extensions, renovations and/or breakthrough innovations. Marketing Director is supposed to working with brand managers and in house designer to develop the packaging

e MARKETING ACTIVITY: To develop the relevant holistic communications plan aligned with sales team for three key channel : Retail / e commerce / Horeca. As well as the coming up Gifting Channel. Marketing Director is supposed to understand different channel and deliver differentiated brand plan in each channel

e INNOVATION ENGINE: Be the leader and inspiration for marketing and the other functions in all matters related to innovation, including new product development, select new SKUs from abroad.

e DEVELOP TALENT: Demonstrate passion and ability to develop talent in others by working multi-functionally and by developing junior managers working on the projects, with & without direct reporting line. Marketing Director should set clear Individual development plan in the year beginning and do bi weekly review with director reports.

e COMMERCIAL PROFESSIONALISM: In Charge vendor management and product imported process. To ensure in-time delivery of the product / accurate fcst based on sales results & optimize vender performance. The customer clearance should be improved by understand key process and pre-loading information from other professional parties.


e MARKETING BUDGET CONTROL: Control the mkt budget spending based on agreed annual budgets and report progress;




1.Key Results Areas (output, the major end results the job is expected to achieve, in points not more than 5)

e Successful deliver sales analysis and fcst for ordering product from abroad

e Successful development of marketing plans including channel promotion & mkt PR events.

e Successful on time launch of key projects like FHC

2. Working Relationships

e The entirety of the Marketing department and global team

e X-functional Inter departmental: Sales & Finance

e External parties: Communications & Media agencies & project specific relevant parties.

3. Minimum Requirements of the incumbent

e Years of experience: 5 years &/or + in Brand Marketing Management from FMCG industry, preferably in food or Beverage category.

e Language skills: Fluent in either Mandarin &/or English and business level in the other;

4. Credibility

High credibility is the top primary term for the staff working in SUNJOY Staff is responsible for implement and follow the company policy of credibility. And credibility idea should run through all production & business events.

公司介绍

旭京商贸(上海)有限公司是国内领先的商贸及营销服务公司,立足上海,面向全国。我们锐意打造整合的营销服务平台,从进口代理、营销、销售到电子商务等。我们的宗旨是为我们的品牌商提供一站式的服务;为中国消费者带来更好的优质产品,提升生活品质!
旭京商贸同时也是淘宝注册服务商(TP),运营多家天猫店铺,经营产品涵盖食品、个人护理、化妆品、箱包、保健品等多个类目。
公司办公室设立在静安市附近,交通极其便利。优质的产品品牌、良好的办公环境、和谐的工作氛围。等待你加入我们的胜利之队!

联系方式

  • 公司地址:延平路121号25楼C座
  • 邮政编码:200042