上海 [切换城市] 上海招聘上海广告招聘上海文案/策划招聘

Content Marketing Specialist 文案市场专员

上海集博投资管理咨询有限公司

  • 公司规模:50-150人
  • 公司性质:外资(欧美)
  • 公司行业:制药/生物工程

职位信息

  • 发布日期:2013-01-09
  • 工作地点:上海-黄浦区
  • 招聘人数:若干
  • 工作经验:二年以上
  • 学历要求:本科
  • 语言要求:英语精通
    普通话精通
  • 职位类别:文案/策划  编辑

职位描述

JiBo is a Shanghai based international team developing innovative digital medical services for doctors and patients. The JiBo clinical reference mobile app is the most advanced smart phone tool for doctors in China.

With thousands of doctors already using our tool, it is now time to share their stories with the rest of China. The best mobile app for doctors deserves the best storytelling. We are looking for a master writer with a passion for all things medical. We need you to help us bring medicine into the 21st century.

Key responsibilities

Standard responsibilities

·Maintain company weibo accounts: 5-10 weibo posts per day

·Weekly blog post on medical industry topics

·Weekly email to users / subscribers

·Monthly press releases and press outreach for each new application version

·Monthly update descriptions of application for online app markets

·Monthly editing of text in applications

·Daily external blog and BBS comments

·User stories / case studies / testimonials


Additional projects

·White papers on topics of interest to doctors (could be in form of long blog post)

·Info-graphics storyboarding and concept development (work with designer)

·Guest posts on external blogs, websites and advertorial

·Video concept and script development (work with video production service)

Essential skills & experience

  • Excellent writer a storyteller and wordsmith
  • Ideal candidate has a copy writing or journalism background
  • Degree in literature or journalism preferred
  • Able to write 2000+ characters of copy / day
  • Content will be developed in Mandarin
  • English fluency required - team has international management and internal communication is in English
  • Able to develop content that meets the needs of the doctors
  • Background in medicine a plus, interest in medicine a must!
  • Comfortable with all Microsoft Office programs, internet applications and mobile applications
  • 2-3 years experience


Additional competencies required

·Positive work ethic

·Excellent communication skills

·Good team player

·Confident, passionate and enthusiastic attitude

·Teamwork skills



公司介绍

GBI 2002年成立于上海,专注中国市场,为药企、器械企业和其他服务提供商建立多元的市场情报解决方案组合。GBI的高附加值行业信息、新闻及数据服务能力帮助个人和组织做出以数据为驱动的决策,更高效地沟通。

目前,GBI的产品及服务主要涵盖两个方面:信息与洞察产品、数据与分析服务。信息与洞察产品包括三个不同类型的数据库:SOURCE、DEVINT、METRIX。

◆ SOURCE 医药竞争情报在线数据库
   为医药行业的专业人士提供行业新闻、数据情报、分析工具,帮助企业作出以数据为驱动的关键决策。
◆ DEVINT 医疗器械竞争情报在线数据库
   整合了产品、公司、市场等方面的数据,并通过分析工具、及时的行业政策与新闻帮助企业作出以数据为驱动的关键决策。
◆ METRIX KOL医学专家在线数据库
   医疗行业专业人士筛选、追踪 KOL医学专家,更为高效寻求合作者,便捷地让研发人员掌握药物的研发状况,市场营销人员策划与执行市场推广方案将更为精准有效。

作为一个值得信赖的情报提供者,GBI与跨国公司及国内企业建立了长期的密切合作关系,共同推动医疗保健行业持续向前发展。目前公司客户覆盖95%以上跨国药企、中国创新药企业、咨询公司及投资公司。

联系方式

  • 公司地址:地址:span朝阳区光华东里8号中海广场世鳌国际