Market Research / Social Media Insights Analyst(职位编号：002)
上海华运通实业发展有限公司
- 公司规模：少于50人
- 公司性质：外资(非欧美)
- 公司行业：贸易/进出口 专业服务(咨询、人力资源、财会)
职位信息
- 发布日期：2014-05-06
- 工作地点：上海-徐汇区
- 招聘人数：1
- 工作经验：一年以上
- 学历要求：本科
- 语言要求：英语熟练
普通话熟练 - 职位月薪：面议
- 职位类别：市场分析/调研人员 媒介专员
职位描述
China Retail Group: 市场研究/社交媒体分析员
公司：China Retail Group
工作地点：上海，中国
China Retail Group, 一个提供零售行业咨询及服务的公司，我们正在寻找一位对市场研究及社交媒体分析充满热情及才能的研究员/数据分析员一同加入我们的零售顾问团队。CRG公司团队主要为国际品牌及零售商提供一系列的专业顾问服务，协助品牌进入中国并策划扩展计划。这是一个非常好的机会来加入一个快速成长的团队，并且能够接触许多世界级的高端品牌。
主要工作内容：
- 提供专业顾问团队最新的社交媒体趋势及信息；分析主流品牌在中国的社交媒体策略及说明
- 策划有效的市场分析活动，了解中国地区内其他零售趋势；提供专业及实用的建议报告，以及服务客户品牌的研究要求
- 担当公司内部主要的社交媒体渠道媒介，并协助提供国际品牌客户对于社交媒体策略的需求
- 由操作过的活动协助分析社交媒体策略的表现，并运用搜集的数据提供有效的建议
- 管理CRG内部社交媒体平台 (Linkedin, CRG网站等之研究报表发布及新闻发布)
- 协助顾问总监处理对外社交媒体合作计划
- 协助顾问总监发布季报，对客户提供趋势报表
- 协助顾问团队撰写研究计划及报告
岗位要求：
- 本科学士学位
- 强烈的分析及思维技巧；能突破常规并运用数据提供创新的建议
- 1-3年市场数据分析经验，或相同中国地区零售经验
- 对中国社交媒体有实质的了解及操作经验
- 对于消费者习惯，以及电商趋势及零售市场有深入的了解
- 能够快速消化市场研究数据并提供有效的策略分析建议
- 对工作要求及结点能准时达成，并在需要时候按照国外客户所在时区工作
- 良好的沟通能力，人际关系及介绍技巧
- 流利的普通话，英语沟通能力（必须能够引用国内中文的研究数据并转化成英文报告）
- 能够接受出差安排
关于CRG
China Retail Group是一间专注于提供中国内零售行业多渠道销售及顾问服务的公司。主要业务项目如：品牌管理/销售，以及物流和代理布局。CRG靠着经验及理念，完美的结合了品牌，消费者以及物流布局的服务，在有着快速节奏的零售行业内，独树一格。
CRG的主要零售服务部门已经在中国30多个主要城市，及超过500个城市内成功布局。同时透过其核心的零售服务业务，CRG和旗下的CRL(China Retail Logistics)物流公司搭起成功的网络，让其服务的客户能够轻松的在品牌产品的行销，销售，及物流业务得以在中国快速的穿透主要的城市及成长。
CRG的策略是成功的运用公司的资源及渠道，缩短零售商和消费者之间的距离，给品牌一个有利的定位。这样的服务，在全世界最有潜在消费能力的国家内（中国），是不可缺少的。
符合资格的人选，请将中/英文简历发送至：
kristin.graham@chinaretailgroup.com
sunny.yu@chinaretailgroup.com
China Retail Group
2nd Floor, Building 8
485 Feng Lin Road
Shanghai, China
----------------------------------------------------------------------------------------------
China Retail Group: Market Research/Social Media Insights Analyst
Company: China Retail Group
Location: Shanghai, China
China Retail Group (CRG), a retail advisory and services firm, is seeking an enthusiastic and energetic market research and social media insights analyst to join our Retail Advisory team. CRG Group provides an end-to-end solution to foreign retailers and brands with their market entry and expansion efforts into China. The Retail Advisory team is the dedicated consulting and services arm of CRG Group, which works with retail clients to help plan out and implement a China retail entry strategy. This is an opportunity to join a fast-growing firm and work with some of the world’s top retailers and brands.
Key Responsibilities:
- Provide advisory team with up to date trends and insight in social media and digital marketing; analyze competitive landscape of foreign retailers social media efforts in China
- Conduct timely and effective market research to keep up to date on overall retail trends across China; derive unique insight from research for internally produced reports as well as client requests
- Act as social media community manager for multiple foreign brands across social channels; assist with the formulation of social media strategies pertinent to clients’ needs)
- Assist in analyzing the performance of social media campaigns implemented for clients by reviewing campaign results and gathering insight from those results
- Manage internal social media efforts for CRG (post relevant news articles on CRG
LinkedIn group site, develop content for CRG owned ecommerce sales platforms)
- Assist advisory director with management of external partnerships, such as foreign and domestic consulting, social media and digital marketing firms
- Assist advisory director with production of quarterly insights newsletter, providing news and insight on trends in the retail sector
- Assist advisory team with ad-hoc market research projects and reports
Requirements:
- Bachelors Degree required
- Strong analytical and critical thinking skills; ability to think outside the box and provide unique insight from data collection
- 1-3 years experience in a market research/analyst role, or a related role within the retail and consumer sector in China
- Possess a solid understanding of social media platforms and social media user behavior in China
- Demonstrate knowledge in emerging online trends and online consumer behavior, as well as an understanding of the overall retail market landscape
- Be able to quickly understand new subject areas within the retail sector and generate rapid research results
- Adapt quickly to fast-paced deadlines and be flexible to work on international times zones when necessary
- Strong communication, interpersonal and presentation skills
- Native Mandarin, Fluent English(must be able to write and summarize research in English based on research conducted in Chinese)
- Some travel may be required
About CRG
CRG is a China focused Multi-Channel Retail Services Group that can provide a full service solution to retailers for market entry and expansion needs, from brand management & sales, through to logistics & distribution. CRG is connecting brands, consumers & distribution in one of the fastest retail markets in the world.
CRG's retail services division has established operations and service capabilities in China in 30 key cities and servicing over 500 cities. Through its core retail services divisions, CRS Retail Services and CRL Retail Logistics network, CRG can give its clients and partners access to marketing, sales and distribution to both access and expand their products in China and or facilitate distribution to other key markets.
CRG's strategy is to build extensive sales and distribution channels to build a strategic position between retailers and consumers in one of the fastest growing and potentially largest consumer markets in the world, China.
Interested parties should contact:
Kristin Graham
Director of Strategic Advisory
Phone: +86 187 1786 1949
Email: kristin.graham@chinaretailgroup.com
*Please send resumes in English and Chinese, along with salary requirements
China Retail Group
2nd Floor, Building 8
485 Feng Lin Road
Shanghai, China
www.chinaretailgroup.com
公司：China Retail Group
工作地点：上海，中国
China Retail Group, 一个提供零售行业咨询及服务的公司，我们正在寻找一位对市场研究及社交媒体分析充满热情及才能的研究员/数据分析员一同加入我们的零售顾问团队。CRG公司团队主要为国际品牌及零售商提供一系列的专业顾问服务，协助品牌进入中国并策划扩展计划。这是一个非常好的机会来加入一个快速成长的团队，并且能够接触许多世界级的高端品牌。
主要工作内容：
- 提供专业顾问团队最新的社交媒体趋势及信息；分析主流品牌在中国的社交媒体策略及说明
- 策划有效的市场分析活动，了解中国地区内其他零售趋势；提供专业及实用的建议报告，以及服务客户品牌的研究要求
- 担当公司内部主要的社交媒体渠道媒介，并协助提供国际品牌客户对于社交媒体策略的需求
- 由操作过的活动协助分析社交媒体策略的表现，并运用搜集的数据提供有效的建议
- 管理CRG内部社交媒体平台 (Linkedin, CRG网站等之研究报表发布及新闻发布)
- 协助顾问总监处理对外社交媒体合作计划
- 协助顾问总监发布季报，对客户提供趋势报表
- 协助顾问团队撰写研究计划及报告
岗位要求：
- 本科学士学位
- 强烈的分析及思维技巧；能突破常规并运用数据提供创新的建议
- 1-3年市场数据分析经验，或相同中国地区零售经验
- 对中国社交媒体有实质的了解及操作经验
- 对于消费者习惯，以及电商趋势及零售市场有深入的了解
- 能够快速消化市场研究数据并提供有效的策略分析建议
- 对工作要求及结点能准时达成，并在需要时候按照国外客户所在时区工作
- 良好的沟通能力，人际关系及介绍技巧
- 流利的普通话，英语沟通能力（必须能够引用国内中文的研究数据并转化成英文报告）
- 能够接受出差安排
关于CRG
China Retail Group是一间专注于提供中国内零售行业多渠道销售及顾问服务的公司。主要业务项目如：品牌管理/销售，以及物流和代理布局。CRG靠着经验及理念，完美的结合了品牌，消费者以及物流布局的服务，在有着快速节奏的零售行业内，独树一格。
CRG的主要零售服务部门已经在中国30多个主要城市，及超过500个城市内成功布局。同时透过其核心的零售服务业务，CRG和旗下的CRL(China Retail Logistics)物流公司搭起成功的网络，让其服务的客户能够轻松的在品牌产品的行销，销售，及物流业务得以在中国快速的穿透主要的城市及成长。
CRG的策略是成功的运用公司的资源及渠道，缩短零售商和消费者之间的距离，给品牌一个有利的定位。这样的服务，在全世界最有潜在消费能力的国家内（中国），是不可缺少的。
符合资格的人选，请将中/英文简历发送至：
kristin.graham@chinaretailgroup.com
sunny.yu@chinaretailgroup.com
China Retail Group
2nd Floor, Building 8
485 Feng Lin Road
Shanghai, China
----------------------------------------------------------------------------------------------
China Retail Group: Market Research/Social Media Insights Analyst
Company: China Retail Group
Location: Shanghai, China
China Retail Group (CRG), a retail advisory and services firm, is seeking an enthusiastic and energetic market research and social media insights analyst to join our Retail Advisory team. CRG Group provides an end-to-end solution to foreign retailers and brands with their market entry and expansion efforts into China. The Retail Advisory team is the dedicated consulting and services arm of CRG Group, which works with retail clients to help plan out and implement a China retail entry strategy. This is an opportunity to join a fast-growing firm and work with some of the world’s top retailers and brands.
Key Responsibilities:
- Provide advisory team with up to date trends and insight in social media and digital marketing; analyze competitive landscape of foreign retailers social media efforts in China
- Conduct timely and effective market research to keep up to date on overall retail trends across China; derive unique insight from research for internally produced reports as well as client requests
- Act as social media community manager for multiple foreign brands across social channels; assist with the formulation of social media strategies pertinent to clients’ needs)
- Assist in analyzing the performance of social media campaigns implemented for clients by reviewing campaign results and gathering insight from those results
- Manage internal social media efforts for CRG (post relevant news articles on CRG
LinkedIn group site, develop content for CRG owned ecommerce sales platforms)
- Assist advisory director with management of external partnerships, such as foreign and domestic consulting, social media and digital marketing firms
- Assist advisory director with production of quarterly insights newsletter, providing news and insight on trends in the retail sector
- Assist advisory team with ad-hoc market research projects and reports
Requirements:
- Bachelors Degree required
- Strong analytical and critical thinking skills; ability to think outside the box and provide unique insight from data collection
- 1-3 years experience in a market research/analyst role, or a related role within the retail and consumer sector in China
- Possess a solid understanding of social media platforms and social media user behavior in China
- Demonstrate knowledge in emerging online trends and online consumer behavior, as well as an understanding of the overall retail market landscape
- Be able to quickly understand new subject areas within the retail sector and generate rapid research results
- Adapt quickly to fast-paced deadlines and be flexible to work on international times zones when necessary
- Strong communication, interpersonal and presentation skills
- Native Mandarin, Fluent English(must be able to write and summarize research in English based on research conducted in Chinese)
- Some travel may be required
About CRG
CRG is a China focused Multi-Channel Retail Services Group that can provide a full service solution to retailers for market entry and expansion needs, from brand management & sales, through to logistics & distribution. CRG is connecting brands, consumers & distribution in one of the fastest retail markets in the world.
CRG's retail services division has established operations and service capabilities in China in 30 key cities and servicing over 500 cities. Through its core retail services divisions, CRS Retail Services and CRL Retail Logistics network, CRG can give its clients and partners access to marketing, sales and distribution to both access and expand their products in China and or facilitate distribution to other key markets.
CRG's strategy is to build extensive sales and distribution channels to build a strategic position between retailers and consumers in one of the fastest growing and potentially largest consumer markets in the world, China.
Interested parties should contact:
Kristin Graham
Director of Strategic Advisory
Phone: +86 187 1786 1949
Email: kristin.graham@chinaretailgroup.com
*Please send resumes in English and Chinese, along with salary requirements
China Retail Group
2nd Floor, Building 8
485 Feng Lin Road
Shanghai, China
www.chinaretailgroup.com
公司介绍
关于CRG
China Retail Group是一间专注于提供中国内零售行业多渠道销售及顾问服务的公司。主要业务项目如：品牌管理/销售，以及物流和代理布局。CRG靠着经验及理念，完美的结合了品牌，消费者以及物流布局的服务，在有着快速节奏的零售行业内，独树一格。
CRG的主要零售服务部门已经在中国30多个主要城市，及超过500个城市内成功布局。同时透过其核心的零售服务业务，CRG和旗下的CRL(China Retail Logistics)物流公司搭起成功的网络，让其服务的客户能够轻松的在品牌产品的行销，销售，及物流业务得以在中国快速的穿透主要的城市及成长。
CRG的策略是成功的运用公司的资源及渠道，缩短零售商和消费者之间的距离，给品牌一个有利的定位。这样的服务，在全世界最有潜在消费能力的国家内（中国），是不可缺少的。
About CRG
CRG is a China focused Multi-Channel Retail Services Group that can provide services to retailers from brand management & sales, through to logistics & distribution. CRG is connecting brands, consumers & distribution in one of the fastest retail markets in the world.
CRG's retail services division has established operations and service capabilities in China in 30 key cities and servicing over 500 cities. Through its core retail services divisions, CRS Retail Services and CRL Retail Logistics network, CRG can give its clients and partners access to marketing, sales and distribution to both access and expand their products in China and or facilitate distribution to other key markets.
CRG's strategy is to build extensive sales and distribution channels to build a strategic position between retailers and consumers in one of the fastest growing and potentially largest consumer markets in the world, China.
China Retail Group是一间专注于提供中国内零售行业多渠道销售及顾问服务的公司。主要业务项目如：品牌管理/销售，以及物流和代理布局。CRG靠着经验及理念，完美的结合了品牌，消费者以及物流布局的服务，在有着快速节奏的零售行业内，独树一格。
CRG的主要零售服务部门已经在中国30多个主要城市，及超过500个城市内成功布局。同时透过其核心的零售服务业务，CRG和旗下的CRL(China Retail Logistics)物流公司搭起成功的网络，让其服务的客户能够轻松的在品牌产品的行销，销售，及物流业务得以在中国快速的穿透主要的城市及成长。
CRG的策略是成功的运用公司的资源及渠道，缩短零售商和消费者之间的距离，给品牌一个有利的定位。这样的服务，在全世界最有潜在消费能力的国家内（中国），是不可缺少的。
About CRG
CRG is a China focused Multi-Channel Retail Services Group that can provide services to retailers from brand management & sales, through to logistics & distribution. CRG is connecting brands, consumers & distribution in one of the fastest retail markets in the world.
CRG's retail services division has established operations and service capabilities in China in 30 key cities and servicing over 500 cities. Through its core retail services divisions, CRS Retail Services and CRL Retail Logistics network, CRG can give its clients and partners access to marketing, sales and distribution to both access and expand their products in China and or facilitate distribution to other key markets.
CRG's strategy is to build extensive sales and distribution channels to build a strategic position between retailers and consumers in one of the fastest growing and potentially largest consumer markets in the world, China.
联系方式
- Email：sunny.yu@chinaretailgroup.com