Senior Planner / Planner
上海丰合企业管理咨询有限公司
- 公司规模：50-150人
- 公司性质：合资(非欧美)
- 公司行业：公关/市场推广/会展
职位信息
- 发布日期：2014-05-06
- 工作地点：上海-徐汇区
- 招聘人数：若干
- 工作经验：三年以上
- 学历要求：本科
- 职位类别：市场企划专员 产品/品牌主管
职位描述
Robert, Tan & Gao (RTG) is a retail and communications strategy consulting firm. We partner with senior executives of the world’s leading international and Chinese premium brands, to identify and implement strategies that will increase the overall effectiveness and efficiency of their brands.
With offices in Shanghai and Beijing, our team of over 60 consultants services premium brands in fashion, jewelry, watches, automobile, real estate, hospitality, as well as government bodies.
Job Scope Overview:
· Actively participate in new business development initiatives.
· Help the agency exceed client expectations by expanding our involvement in our client’s business and acting as a trusted advisor.
· Develop brand hypotheses to test and conduct qualitative and quantitative consumer research.
· Leverage insights, innovation, and imagination to create brand strategies and communication planning that truly have an impact.
· Be a center of insights and knowledge and provide training, support, and assistance to account’s team.
· Contribute to increasing the agency's profile through article writing and preparing insightful presentation.
Candidate Requirements:
· 3 - 5 years of agency experience in planning
· Both strategic and creative with strong local consumer insights
· Solid understanding of China’s retail landscape
· Expertise in China retailing, especially in regards of merchandise planning and store operation
· Past examples/ works of strong brand campaigns and story-telling/ copywriting
· Effective, Organized, Systematic and a strong team player
· Professional with a great attitude
· Native Chinese and eloquent/fluent in English.
***Experience with Luxury , premium brands and property will be highly regarded***
With offices in Shanghai and Beijing, our team of over 60 consultants services premium brands in fashion, jewelry, watches, automobile, real estate, hospitality, as well as government bodies.
Job Scope Overview:
· Actively participate in new business development initiatives.
· Help the agency exceed client expectations by expanding our involvement in our client’s business and acting as a trusted advisor.
· Develop brand hypotheses to test and conduct qualitative and quantitative consumer research.
· Leverage insights, innovation, and imagination to create brand strategies and communication planning that truly have an impact.
· Be a center of insights and knowledge and provide training, support, and assistance to account’s team.
· Contribute to increasing the agency's profile through article writing and preparing insightful presentation.
Candidate Requirements:
· 3 - 5 years of agency experience in planning
· Both strategic and creative with strong local consumer insights
· Solid understanding of China’s retail landscape
· Expertise in China retailing, especially in regards of merchandise planning and store operation
· Past examples/ works of strong brand campaigns and story-telling/ copywriting
· Effective, Organized, Systematic and a strong team player
· Professional with a great attitude
· Native Chinese and eloquent/fluent in English.
***Experience with Luxury , premium brands and property will be highly regarded***
公司介绍
About RTG Consulting Group
With a changing consumer and industry models constantly evolving, our mission is to ensure businesses stay relevant.
We do away with archaic segmentation, converging intuitive research (RTG Intuition), entrepreneurial business consulting (RTG Solutions), and inspirational marketing (RTG Marketing) - with all three offerings under one roof.
邮箱： careers@rtgconsulting.com
With a changing consumer and industry models constantly evolving, our mission is to ensure businesses stay relevant.
We do away with archaic segmentation, converging intuitive research (RTG Intuition), entrepreneurial business consulting (RTG Solutions), and inspirational marketing (RTG Marketing) - with all three offerings under one roof.
邮箱： careers@rtgconsulting.com
联系方式
- Email：careers@rtgconsulting.com
- 公司地址：地址：span徐家汇港汇中心