Manager, Social Media and Marketing
北京启思瑞达管理咨询有限公司
- 公司规模:少于50人
- 公司性质:外资(非欧美)
- 公司行业:专业服务(咨询、人力资源、财会) 教育/培训/院校
职位信息
- 发布日期:2013-10-15
- 工作地点:北京-朝阳区
- 招聘人数:1
- 工作经验:五年以上
- 学历要求:本科
- 语言要求:英语熟练
- 职位类别:媒介经理 市场企划经理/主管
职位描述
Grok is a Beijing-based firm that provides outsourced research and consulting support to western education institutions doing business development in China. It specializes in helping North American, Australian and New Zealand education institutions expand their involvement in China through market research, project management, managing relationships with Chinese education institutions, running recruitment and marketing programs, and helping institutions recruit and manage education agents. It has been active in the China market since early 2005, and have completed dozens of projects for various western federal and provincial governments, schools and companies.
Grok is led by a team of business development and operations executives who collectively have over two decades experience in western high tech MNCs and international education organizations. They are passionate about the social and economic benefits of international education, as well as mentoring and developing their people to achieve career growth.
For further information, please visit www.grokglobal.com
Responsibilities:
As assigned by the Supervisor, but may include:
- Oversee the in-China web marketing and social media engagement for three to four majorsocial media accounts.
- Manage the messaging within the China market for social media customers to a very high standard.
- Serve as a primary point of contact for customers and Grok staff in setting strategies and defining tactics on social media marketing.
- Monitor Chinese social media channels on behalf of customers.
- Develop knowledge of the customer context, such that your recommendations are realistic in light of local conditions within the institution.
- Work with Grok’s management team to craft viable business models and business cases to support the development of Grok’s social media offering.
- Work within Grok’s management team to define Grok’s own corporate social media strategy.
Qualifications:
- Six or more years experience in increasingly responsible roles related to marketing communications.
- Significant experience in social media marketing in China.
- Experience with micro-blogging, RenRen, Weixin, QQ and other social media platforms.
- Experience in the development and management of social media solutions for foreign academic institutions.
- Bachelor’s degree or above with a focus on marketing, communications, mediaor similar background.
- Supervisory experience preferred.
- Strong English fluency.Proficient in business writing.Able to discuss social media and marketing srategy with English speakers.
Grok offers competitive local salaries, bonuses, full social benefits as well as supplementary health and travel insurance.
公司介绍
联系方式
- 公司地址:朝阳区建国路99号中服大厦19层1902室
- 邮政编码:100020