上海 [切换城市] 上海招聘上海市场/营销招聘上海市场/营销/拓展经理招聘

Product Manager

上海马尔斯企业管理咨询有限公司

  • 公司规模:50-150人
  • 公司行业:专业服务(咨询、人力资源、财会)

职位信息

  • 发布日期:2013-10-14
  • 工作地点:上海
  • 招聘人数:若干
  • 工作经验:八年以上
  • 学历要求:本科
  • 语言要求:英语精通
  • 职位类别:产品/品牌经理  市场/营销/拓展经理

职位描述

Ensure a market driven product offering in Asia Pacific &Middle East
确保在亚太和中东地区的产品供应
Market assessment & product entry strategy. Identify market needs for Company’s products by country, by category, by application, by competition, by price point (Primary market include Greater China, Japan, Korea, ASEAN Countries, GCC Countries)

Develop Asia Pacific overall product strategy incl. Product Roadmap, Positioning & Launch strategies.

A core member of global NPD (New Product Development) group, representing Asia Pacific. Work closely with a cross functional team from both US and China (Sales & marketing, engineering & supply chain) to ensure a successful development of new products and/or features that meet the Asia Pacific market needs.

Track market intelligence (shares and trends), competition in product categories, general business climate and report monthly. Being the owner of products’ P&L, this role is authorized to call for support from the rest of Asia Pacific commercial team members for achieving above objectives.

Establish competitive and profitable pricing models
建立具有竞争性和盈利的定价模式
Evaluate product economics’ as to cost to produce/source components, sales price, volumes and gross profit.
Ensure a competitive pricing model

Support sales & marketing to ensure a successful product launch & promotion
支持销售部和市场部以确保产品的发布与推行。
In conjunction with sales & marketing team developing marketing strategy & plan to launch new product in market, incl. training program, advertising & promotional plan
Work closely with sales force & distributors to successfully launch products to the market
Will be required to daily correspond with sales managers, distributors and customers. May coordinate functional area activities as requested by sales or marketing and recommend training materials to be used by field sales

Experience

8+ years management experience marketing a product line of goods (consumer durables preferred) through multiple sales channels. Ideally in a company noted for executive development and marketing expertise.

A solid track record with proven results in new product development and product line management. Ideally some meaningful exposure to consumers, competitors and markets.

Strong understanding of new product development process and program management skills

Education/Training
Undergraduate business degree, marketing concentration (MBA preferred) or undergraduate engineering degree with MBA, emphasis in Marketing.

Language Skills

Being a member of Company’s Global Product Development Team, this role works in a multicultural and bilingual environment. Fluency in both written and spoken English is required.

公司介绍

马尔斯人才(HRCOOL Executive Search)于2000年在上海成立,是国内创立最早的专业人力资源顾问公司之一。成立伊始,马尔斯人才相继在宁波、深圳及香港设立分支机构开展当地业务。目前正计划在国内其他主要城市设立办事处。


我们拥有一批在汽车、工业制造、航天工业、医药保健、金融服务、IT、快速消费品等行业有极其丰富经验的国内外咨询顾问,我们的咨询顾问关注、了解中国市场并竭诚为客户提供快速、准确及高效的服务。在过去的几年中,马尔斯人才每年为客户成功推荐超过800个中高端职位,并受到客户的好评。展望未来,我们将继续致力于各类优秀人才的汇聚、发展与管理,以国际化的资源背景和本土化的灵活运作为依托,竭诚为您提供专业、细致、便捷的人力资源服务!

 
  欢迎各类人才向我们投递简历,HRCOOL将免费为您提供职业发展机会。应征人才请发送中英文简历至公司信箱,标明应聘职位和期望薪资。



邮寄地址: 上海市中山北路3064号绿洲广场A座2405室
马尔斯人才 猎头部收
邮 编: 200063
E--mail: cv@hrcool.com

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