上海招聘

Accountabilities 职责 

• Responsible for On-Trade full year activation plan / execution / post-evaluation.

• On-trade POCM + PPG production and management

• On-trade channel development plan and channel toolkit (Western/ CR)

• Portfolio strategy (Draft plan / SBT plan)

• Keg Solution (how to deliver a fresh to shoppers)

• Tap incentive program

• CR cooler program

• Channel program – Golden/Silver/Bronze Store

• Spiritual Home/ Image poc guideline and execution

• Picture success program – POC segmentation/ POCM standard / incentive

• C&S audit team management

• Sub-Channel toolkit book

• SPR management

• On-trade shopper insight

• Budget control and investment guideline – tracking ROI

• Beer knowledge training

• BU Trade Marketing communication

Qualifications and Technical competencies required资质和专业能力要求

Education 教育水平：

Bachler and above

    

Experience 工作经验:

  

• At least 2 years Trade marketing , has sales experience preferred    
• Beverage, foods related industry preferred

Technical Competencies 专业能力: (Job related)

    

• Excel and analysis

• Business planning

• Logic thinking

• Straight forward and honest

Managerial competencies 管理能力:

    

• Strong business acumen

• Know business and process

• Know consumers/shopper insights

• Good in communication

        

Company Introduction
Budweiser APAC, part of AB InBev, is the largest and a fast growing beer company in Asia Pacific. The Company is one of the most profitable Asia-based beer companies in terms of Normalized EBITDA in 2018, with sales into 38 territories across the region, including its principal markets China, South Korea, India and Vietnam.
The Company brews, imports, markets, distributes and sells a portfolio of more than 50 beer brands in Asia Pacific. The Company believes brands are the foundation and cornerstone of building relationships with consumers and the key to long-term success. The Company seeks to maintain sustainable competitive advantages through its ability to meet evolving consumer desires and its leading brand positions, especially in the premium and super premium category, in all of its markets. Its portfolio includes international and local beer brands such as Budweiser, Stella Artois, Corona, Beck’s, Hoegaarden, Leffe and Goose Island across markets; Harbin, Sedrin and Boxing Cat in China; and Cass and Hand & Malt in South Korea.