上海招聘

SCOPE OF JOB

The Junior Digital Consultant conducts and assists with the various requirements needed to run WeChat and Weibo accounts, managing the backend and designing menu’s for official accounts. The consultant will also be responsible for writing Chinese content and sourcing relevant Chinese articles for posting.

The Social Media Consultant is also responsible for supporting the research team with any digital requirements linked to the market research department.

You will be expected to exhibit the following:

1. Being a professional consultant capable of independently and professionally working on projects and client needs as part of a team and individually as required.（作为专业顾问，能够按照客户需求独立或以团队合作的形式完成项目）

2. Commercial astuteness, self-motivation, maturity, able to work proactively, solve problems and make decisions unsupervised if need be. （有敏锐的商业嗅觉，积极主动，成熟专业，能够灵活处理并解决问题，善于做决定）

3. Work and act resourcefully with a “can-do” results orientated attitude to challenges and problem solving. （乐观进取，敢于挑战，随机应变）

4. Have the ambition and desire to grow with the role of being a professional consultant and potential manager.（有志于成为能够带领团队的专业顾问，甚至后备经理）

5. Better major in Translation or Communication （传媒、广告、汉语言文学、翻译背景优先）

6. Better in creative writing and activity planning（有撰写营销软文、活动策划的能力者优先）

7. Better with Mother & Baby digital experience (有母婴类新媒体经验)

8. Proficiency in English speaking & writing （需要流利的英文口语与写作能力）

RESPONSIBILITIES

1. Create and manage both Weibo and WeChat accounts for our clients.（为客户开设、维护、管理微信/微博公众号）

2. Provide written content in Chinese for posts that are pushed out. Have the ability to translate and localize content. Have the ability to design campaigns that can be used to push out content. （按照客户要求定期编辑推送，需具备熟练地页面设计和翻译技能）

3. Assist with any design requirements that the Market Research department encounter.

4. Attend meetings with client.（可以和客户独立沟通，并完成客户下发的任务）

5. Pitch clients together with the senior team and create compelling presentations.（向客户输出高质量的展示方案，并同资深新媒体专员团队一起赢得客户）

6. Strategically advise clients with regards to China marketing.（为客户提供有关中国市场的战略建议）

7. Carry out category and media research within a team.（团队合作完成品类和媒体研究）

Interested candidates please send your CV to crystal@redfern.com.cn

RedFern Digital is a China specific, full-service agency that helps brands navigate the digital ecosystem, increase their brand awareness and convert that awareness into sales. After 15 years in China, RedFern has grown alongside our clients, some of which are now among the most successful brands in-market.
瑞蕨(上海)营销策划有限公司（以下简称“瑞蕨”）是一家针对中国市场、为品牌提供综合服务的公司，我们为品牌提供专业对华市场指导、帮助品牌提升知名度并助其增长销量、赢得市场份额。经过15年在中国市场的历炼，瑞蕨与客户一同成长，并助力其中一些客户成为市场上最成功的品牌。

Our team specializes in Digital Marketing & Strategy, Consumer Research & Monitoring, Creative Design & Branding, Social & Paid Media, as well as Ecommerce and Technical Integration.
我们的团队由不同领域的专业人才组成，他们曾分别学习或从业于：市场营销、消费者研究与洞察、创意与设计、品牌策略、社交媒体营销、付费营销，以及电子商务和技术整合等专业领域。

Our background is commercial and our roots lie in Ecommerce and data driven analysis, together they derive actionable insights to optimize digital marketing strategies. We challenge our people to deliver measurable and successful campaigns for our brands no matter the budget, no matter the platform. We pride ourselves on our ability to commercially understand all aspects of the consumer journey from point of contact to purchase.
我们拥有商业业务的背景，强项是对于电子商务数据全面而深入的分析，从而帮助客户提出最有效的解决方案及战略以帮助品牌优化营销。无论多少预算、是哪个平台，我们竭力为品牌量身打造营销活动，并获得了显著的成果。另外，我们还具有深入而全面剖析消费者行为的能力，并为此深深自豪。

We’re a culturally rich team from all corners of China, with both education and work experience in overseas markets such as Australia, Germany, New Zealand, the USA and the UK.
我们是一个多元而国际化的团队，成员来自中国各地并有着包括在澳大利亚、德国、新西兰、美国和英国等国家和地区的教育或工作背景。

The experience within our team enables clear and transparent communication with our clients, ensuring that your values, USP’s and identity are represented strategically for the China market.
团队的经历和经验使得我们能更清晰而有效地与客户沟通，从而确保品牌所传递的价值和产品定位能够更准确而有力地代表品牌，并在中国市场站稳脚跟。