上海招聘

Assistant Manager, Digital Marketing

This position requires a holistic knowledge, skills and abilities of digital marketing

What you’ll be doing

Digital Marketing Accountabilities

• Advanced knowledge in various digital media vehicles (social media/Influencers/ /Ali, Tencent ecosystem) and BTL event. Data sensitive; good at leveraging digital marketing vehicles to design holistic digital execution campaign.
• Good understanding & management in social media platforms, especially Weibo, Wechat & daily fans management; be able to bring digital partners or KOL resource is a plus.
• Engage bloggers with an influential social media presence to enhance social media strategy and strengthen the IMAX brand
• Always curious to dig into all IMAX audiences touch points/interactions for creating favorable digital experience for IMAX TA
• Advise on how to use social media to enhance effectiveness of marketing campaigns including: internal functional teams & external digital media partners
• Ensure that digital tactics are integrated into the IMAX’s brand marketing, film marketing and CRM operation strategy that helps make brand-building more effective.

What we are looking for

• This challenging position suits a results-oriented individual with professional & communication skills, fluent in both Mandarin and English.
• Minimum 5 to 7 years’ experiences in digital marketing platforms, social engagement/grassroots marketing experience.
• Bachelor's degree or commensurate professional experience is required.

• Good understanding of online marketing operation & industry best practice
• Strong analytical skills to make data-based conclusions and propose plans based on them.

• Love movies and have a long-term career plan in movie/entertainment industry
• Effective communication skills. innovative and solutions oriented
• Strong presentation & writing skills, work independently and establish priorities
• Proficiency in standard Microsoft Office software applications (Word, Excel, PowerPoint) required

For consideration, please apply online. We thank all applicants for their interest in IMAX but only those selected for an interview will be contacted.

IMAX is an Equal Opportunity Employer.

IMAX is an entertainment experience so real you feel it in your bones, so magical it takes you places you have never been; so all-encompassing you’re not just peeking through the window, but part of the action. Behind it is a world of high technology – proprietary software, architecture and equipment pioneered by IMAX. IMAX is unique – not an entertainment or technology or distribution company but all three at once: an innovator with patented technology; a Hollywood insider that partners with the world’s most celebrated moviemakers to enhance their biggest blockbusters and documentaries; and a global enterprise with more than 837 theatres in 57 countries. There’s only one IMAX, and once experienced there’s no going back.