上海招聘

This position is under FMC APG China, reporting to Marketing & BD Manager, locate in Xianxia Office.

Role & Job overview

· Develop and execute crop segment & product strategy and tactics to meet the business and financial target.

· Develop branding strategy for brand management and lead new product launch.

· Portfolio management and product mapping into major crop segment and responsible for developing portfolio promotion strategies to generate field demand in the China.

· Assist Marketing manager on communication and marketing strategy, develop marketing plan implementation & transfer marketing plan during internal meetings, trainings, and field trips to sales team and distributors.

Job Description

· Communicate product marketing plan to APG stakeholders and gain consensus and support and ensure the marketing plan implementation in season with functional efforts of commercial and technical unit.

· Manage business issues for the product including Forecasting, Supply and Inventory management.

· Execute Dragon projects with other APG units.

· Develop and lead the implementation of market communication/promotion plan for responsible portfolio to create field demand within budget and work with communication manager.

· Evaluate the quality of FMC field promotions and propose the resource and tactics changes to create field demand. Identify growth opportunities to develop market.

· Actively network with sales team to understand customer needs, competitor activities and relevant market changes, to gain market intelligence and insights.

· Lead to organize big customer event nationwide to build brand awareness and accelerate market penetration.

· Lead Marketing Research project and develop Demo Plan for responsible portfolio, and well manage market research and demo expense within budget.

· Lead and accomplish marketing research projects, and share key findings with APG leadership team.

· Build up/implements sound value and transactional pricing based on customer perceived value.

· Creates strong, distinctive brand & crop plans.

· Develops/executes campaign plans.

· Able to use market research effectively to understand customer, markets, channels.

· Has deep and broad crop and product knowledge.

· Anticipates changes in the market and adjusts strategies accordingly.

· Strategic thinking, Analytical thinking, Communication and presentation skills.

Job Requirements:

· Bachelor degree or above, major in agriculture related.

· 7+ years working experience with at least 3 years marketing experience in agrichemical fields.

· Fluent English in read, writing, listening and speaking.

· Proficient knowledge of agribusiness markets, crop protection industry, understands customer needs, understands market dynamics and competitive environment.

· Good Team work spirit, excellent communication skills,initiative and the capability to asses new product in agrichemical fields, capability of opportunity assessment and recommendation.

百年FMC
    哺育全球、保护健康、为生活提供便利，这是FMC的使命。
    美国FMC公司作为世界最著名的多元化化学企业之一，在农业、工业、消费品市场一直处于领先地位。FMC始创于1883年，为全球最著名的公司及其客户提供解决方案。今天，我们研发并采用先进的技术来改进医药的效能；提升食品及饮料的品质；提升电池的动力供应；保护农作物的产量及草坪结构；提升玻璃、陶瓷、塑料、纸制品、纺织品及其他产品的生产制造。
    FMC在中国有三个运营部门，分别是：FMC农品部、FMC生物聚合物部、锂事业部。我们致力于为中国市场提供创新性产品，并为全球企业提供具有创造性的产品解方案。

FMC在中国
   坚持可持续发展， FMC人能够不断创造出更多的成就。1994年，FMC正式来到中国，经过十多年的发展和壮大，我们的三大运营部门已经在中国设立了四个子公司 。
   三大运营部门：
            - 农品部
            - 生化聚合物部
            - 锂事业部

农品部
    农品部专注于农作物保护、虫害控制，为客户提供创新的解决方案，为人类创造更多更安全的食物、纤维和生物燃料。 在中国，我们为主要市场提供产品。同时，我们在上海浦东张江高科园区设立了研发中心——富美实(上海)化学技术中心，支持农品部全球的原药生产和监管，并不断地开发新产品、新工艺及新配方，支持全球采购及登记注册业务。

生化聚合物部
    生化聚合物部隶属于FMC旗下的特种化工部。通过60余年来积累的知识，经验和创新技术的应用，我们提高食品、药物制剂及个人护理产品的稳定性、功效性和感官特性，帮助客户将产品更快速高效地带入市场。FMC将生化聚合部的亚太区业务总部迁移至中国上海，并在广州和上海分别建立了研发实验室。 全球化的营运和本土化的战略让FMC生化物聚合部能够同步满足国际及本土客户日益增长的需求。

锂事业部
    在全球锂化学品市场，FMC保持着绝对的领先地位，服务于空气处理、建筑、能源、精细化学品、玻璃与陶瓷、油脂与润滑剂、聚合物，以及池水处理等八个领域的客户，为其提供独特的高品质产品和解决方案。2005年，我们将精湛的技术能力和多年的成功经验带到中国，并在上海成功建立实体公司，2007年建立了富美实（张家港）特殊化学品有限公司，并于2009年正式投入生产。

FMC人才观
         - 信任、尊重、开放
         - 以业绩为导向
         - 诚实公正的领导
         - 不懈创新
         - 持续性发展

加入FMC
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如果您需要更多信息，请访问FMC总部网站：www.fmc.com和富美实中国网站：www.fmcchina.com