Consumer & Market Knowledge Manager
上海育碧电脑软件有限公司
- 公司规模:500-1000人
- 公司性质:外资(欧美)
- 公司行业:计算机软件
职位信息
- 发布日期:2019-11-28
- 工作地点:上海
- 招聘人数:1人
- 工作经验:无工作经验
- 学历要求:招1人
- 语言要求:不限
- 职位类别:其他
职位描述
Mission
CMK department is a cross-organization department. Its role is to help Ubisoft teams (production, business, supports…) feed and build their decision making process through their consumer and market expertise and their research protocols.
In order to ensure reliability and relevancy of their studies, CMK team relies on several types of expertise: data science, ethnographic studies, market analyses, workshop animation, forecasts….It is the only department at Ubisoft that covers all these skills under one umbrella.
As part of the Consumer & Market Knowledge (CMK) group, the Senior CMK manager will provide in-depth insights into consumers and the market to accompany Ubisoft strategy on the Chinese market specifically.
This incumbent will also help local and global Ubisoft teams take informed decisions and the development of brands and products on the Chinese market and be a point of contact for CMK teams in Shanghai and Paris.
Key roles and responsibilities
Mission: Help local and global Ubisoft teams take informed decisions and the development of brands and products on the Chinese market
Responsibilities:
· Build up the Ubisoft consumer and market expertise about China
- Lead or accompany the production of all studies, researches and data analysis about Chinese market and Ubisoft games and competition
- Identify market strategy, business, marketing and game design best practices and patterns
- Identify cross-Ubisoft game tracking/behavioral patterns and learning
- Track, on a very regular basis, gaming and entertainment trends
- Identify new business opportunities/weak signals in the region
- Whenever relevant, capitalize on the internal CMK resources to propose innovative, timing- and cost-efficient solutions for the different studios
· Collaborate with game development, business and CMK teams to convey these learnings and accompany brand/game/services projects in their Chinese market strategy
· Contribute to consumer knowledge diffusion within the studio, feed and inspire the studio teams’ thinking with market and consumer studies
· Identify local market research partners for CMK local and global teams
Qualifications
Relevant experience:
· Solid (7 years plus) experience in the Entertainment/Media sector
· Strong knowledge of Chinese gaming industry is a prerequisite
· Imperative project management experience with significant experience in quantitative, qualitative consumer and market research, insight focus as well as consulting and planning of strategic initiatives
Education:
· MBA/Master’s in marketing, social science, statistic or equivalent
Skills:
· Has combination of expertise: market researches and consumer studies
· Strong ability and willingness to work effectively in a multicultural team environment
· Strong ability to work independently
· Has a proven track of insight-driven work and actionability in large companies’ organization and strategy
· Excellent written and oral communication skills in English and Chinese
Knowledge:
· Knowledge of the client side of the consumer market insight and analysis process
· Big data-savvy and know various data analysis methods and how to test hypotheses along with a solid knowledge of advanced statistical methodology
· Knowledge of SPSS or similar
· Extensive knowledge of transferring the insights into actionable points
· Strong interest in video games and its industry is a prerequisite
Additional information
Why Ubisoft Shanghai?
Be a part of the most exciting and innovating video game company in China. Come to work in Shanghai, an amazing city renowned as “Paris of the East”.
Together with a team of multi-national professionals equipped with the cutting-edge technologies, you can be assured of an experience that is both aspirational and fulfilling.
By working in Shanghai studio, you will also be offered with an array of career development opportunities, an abundant training resources, and moreover, a stimulating and creative work environment.
If you’re looking for this kind of job opportunity, you’ll find it here at Ubisoft Shanghai.
Join us for an exciting adventure and make great games!
职能类别:其他
公司介绍
Ubisoft’s 19,000 team members, working across more than 40 locations around the world, are bound by a common mission to enrich players’ lives with original and memorable gaming experiences. Their dedication and talent has brought to life many acclaimed franchises such as Assassin’s Creed, Far Cry, Watch Dogs, Just Dance, Rainbow Six, and many more to come.
Ubisoft is an equal opportunity employer that believes diverse backgrounds and perspectives are key to creating worlds where both players and teams can thrive and express themselves. If you are excited about solving game changing challenges, cutting edge technologies and pushing the boundaries of entertainment, we invite you to join our journey and help us create the unknown.
Created in 1996, Ubisoft Shanghai studio, is a vibrant and exciting place where our 600+ talents get opportunities to either co-develop great AAA blockbuster games, create cutting-edge online games or produce fun mobile games.
联系方式
- Email:Sha-Recruitment@ubisoft.com
- 公司地址:上海徐汇区桂箐路7号G7园区3号楼3楼