上海招聘

  

Job Purpose:

  

This position is to maximise the impact of the Qualification by implementing ACCA Central China’s marketing strategy through delivering online and offline marketing campaigns, event marketing, exploring new digital solutions that will well serve the purposes of ACCA branding, leads generation and nurturing, markets adoption, and improve customer journey.

  

This role is also responsible for supporting team manager to keep / strengthen relationship with local partners and build relationship with new partners, including local government departments, institutes and other partners to ensure shared success and licence to operate, unlock the potential of partners and enhance ACCA branding in local market. 

  

This role needs to support other teams’ activities and events to contribute to ACCA’s business development and explore more growth opportunities.

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Key Responsibilities:

   

• Implement China national marketing campaigns and customer journey communications in Central China market.

• Design and implement digital marketing plan with team manager for Central China to generate leads, branding, and improve customer journey to increase customer’s satisfaction, branding and market share.

• Design and produce marketing collateral for different teams.

• Organise signature events of Central China, including Annual Conference and JHC.

• Organise joint events with partners and other teams to enhance ACCA branding and deliver ACCA brand promise.

• Keep relationship with existing local partners, including regulators, SSE, SNAI, listed company associations in different provinces by regular communication and joint activities.

• Build relationship with new partners by leveraging PI works and ACCA network.

• Support other teams with marketing resources for better B2B or B2C business development.

• Design and implement leads nurturing campaigns.

• Support team manager to better manage team resources and drive better outcome.

         

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Knowledge, Skills and Experience:

  

The candidate will use his/her experience in e-Marketing to engage with key governmental and organisational stakeholders and further build ACCA brand. S/he will be adept at building and maintaining relationships, and communicating clearly Chinese and English both orally and in writing. S/he will be expected to demonstrate an in-depth knowledge of the e-Marketing and digital media. S/he should have/be:

   

Knowledge:

  

• bachelor degree

  

Skills:

  

• Working knowledge of Adobe Creative Suites such as Acrobat, Illustrator and InDesign is preferred

• Self-motivated and good team working

• Good presentation and communication skills

• Proactive in generating new ideas

• Excellent written and oral skills in both Chinese and English.

  

Experience:

  

• 6 years ‘experience in marketing or public relations fields

• Previous experience with digital marketing function

• Experience in the professional service or education would be advantageous

• Experience in handling multi-task and good at time management

  

Additional Information:

  

• Travel within Central China, including overnight stays when needed

• Work overtime on weekdays or weekends.

• Proficient in computer skills, excellent spoken and written Mandarin and English

      

ACCA (特许公认会计师公会)是全球广受认可的国际专业会计师组织，为全世界有志投身于财会、金融以及管理领域的专才提供首选的资格认证。ACCA目前在中国大陆拥有6,700名会员及78,000名学员，并在北京、上海、广州、深圳、成都、沈阳、青岛、武汉和长沙共设有9个代表处。

ACCA为全球180个国家的200,000名会员及486,000名学员提供支持，从雇主的技能需求出发，为会员和学员的事业发展提供完善的专业服务。ACCA透过全球101个办事处和中心，以及全球超过7,200家认可雇主，为员工的学习与发展提供高标准服务。ACCA致力于维护公共利益，提倡适度的会计监管方式，？？？同时，通过开展国际化研究，不断提升财会行业的声誉与影响力。

目前，ACCA的核心——ACCA专业资格正在进行重大创新，以确保我们的会员继续成为全球倍受推崇和青睐、与时俱进的专业会计师。

ACCA自1904年成立以来，一直秉承着独特的核心价值，即机遇、多元性、创新、诚信和责任。了解详情，请访问ACCA网站：******************


About ACCA
ACCA (the Association of Chartered Certified Accountants) is the global body for professional accountants, offering business-relevant, first-choice qualifications to people of application, ability and ambition around the world who seek a rewarding career in accountancy, finance and management. ACCA now has 6,700 members and 78,000 students in mainland China, with 9 offices in Beijing, Shanghai, Guangzhou, Shenzhen, Chengdu, Shenyang, Qingdao, Wuhan and Changsha.

ACCA supports its 200,000 members and 486,000 students in 180 countries, helping them to develop successful careers in accounting and business, with the skills required by employers. ACCA works through a network of 101 offices and centres and more than 7,200 Approved Employers worldwide, who provide high standards of employee learning and development. Through its public interest remit, ACCA promotes appropriate regulation of accounting and conducts relevant research to ensure accountancy continues to grow in reputation and influence.

ACCA is currently introducing major innovations to its flagship qualification to ensure its members and future members continue to be the most valued, up to date and sought-after accountancy professionals globally.