上海招聘

Job Function:
1. Responsible for developing and maintaining marketing strategies to meet company objectives.
2. Develops quarterly marketing plan in conjunction with sales team to meet the sales targets.
3. Initiate, evaluate and negotiate the marketing campaigns and Programs with the marketing agencies.
4. Manage tracking, reporting and analysis of marketing campaigns and programs.
5. Evaluates customer research, market conditions, competitor data and implements marketing plan changes as needed.
6. Come up with ideas for online campaigns and new online channels to increase leads to the company website.

Knowledge and Skills Requirement:
University degree and above, major in business, marketing, communication or related fields.
1. At least 6 years working experience in marketing function, including 3 years experience of on-line marketing.
2. Relevant industry knowledge, strong understanding of customer and market dynamics and requirements.
3. Good analytical skills, attention to detail, with ability to manage projects from planning through execution, result-oriented achiever.
4. Strong negotiation skills, able to get the best deal available.
5. Excellent written and verbal communication skills in both Mandarin and English.

Scholastic is one of the world's largest children book publisher and distributor with annual revenue of USD 2 billion and is a publicly listed company on NASDAQ. Our mission in China is to help Chinese children learn English in a fun and effective way. In Shanghai we have created a chain of English tutorial centers with professional curriculum, small class size, and a highly interactive approach to teaching English that has proven to be very effective.