上海招聘

Job Purpose:

The Marketing & Business Development manager for North China is a pivotal role in driving ICAEW’s business and ecosystem building up in the region.

The successful candidate will work in a dynamic environment executing both strategic and tactical plans for the business. The role will be set at one of our informal offices in Beijing . The main responsibilities are to promote ICAEW qualification and brand to potential students and member prospects to build ICAEW’s profile with leading employers and government bodies in the market.

Key responsibility:

1. Drive segment strategy based on deep understanding of specific segment/market.

2. Take lead of various marketing initiatives and collaterals in targeted segments

3. Build up expertise (intelligence/insights) and network (external/ internal) for the targeted markets/ segments

4. Lead and optimize project portfolio and pipeline for the respective segment. E.g. university, employer, associations and government sectors

5. Identify new business opportunities together with BD team;

6. lead/participate in cooperation activities with counterparts

7. Collect market information/insight in accountancy professional bodies, and transfer to our business opportunities, improve the market transparency

8. Proactively develop connections and potential cooperation opportunities with 3rd-party and Maintain close relationship with government and associations and in co-branding events and maximize ICAEW brand in North China market. E.g. To provide value-added service to ATE by conducting in house workshop, technical training and information sharing and inviting senior management from influential employers to speak and attend ICAEW event

9. Assist on national and local press release preparation to implement and promote ICAEW brand

10. Committed to making your customers, stakeholders and colleagues successful, you’re an excellent communicator, listener and collaborator who builds trusted partnerships by delivering what you say, when you say. You’re curious, solutions orientated and a world class problem solver who constantly seeks opportunities to innovate and achieve the best possible outcome to the highest imaginable standard.

11. Undertake any duties assigned by line manager

Knowledge, Skill and Experience:

1. A bachelor degree with at least 3 years working experience in marketing, sales, PR and event management. Background on accounting and finance, Government background or relevant experience is preferred

2. Excellent interpersonal skills, working alongside a wide range of internal teams and being, with the ability to build up relationships with others at all levels

3. Excellent presentation and sales skills

4. Excellent proficiency in English writing and speaking

5. IT proficiency and good at MS office

6. Self-motivated, proactive with strong sense of responsibility, great team work spirit and good attention to details

7. High level of integrity and self-discipline

8. Business travel is required.

ICAEW会员资格作为一个专业商务资质在世界范围内获得公认并享有很高的声誉，协会会员被授予“英国皇家特许会计师ACA“（Associate Chartered Accountant）的称号，在英国约定俗称简称CA(Chartered Accountant)。英国皇家特许会计师ACA是在欧洲及全球最被认可的、声望最高的专业资格之一。ACA在获得资格并工作十年后，通过一定测评即可获得”资深英国皇家特许会计师FCA“（Fellow Chartered Accountant）的称号。

在国际上，ICAEW会员在各个领域都取得卓越成就，如前伦敦金融城市长、众多著名跨国企业的总裁和CFO、工作在“四大”及其他专业会计师事务所的高级合伙人都是ICAEW会员。

四大国际会计师事务所的创始人，都曾担任过ICAEW的会长,如：

Arthur Copper（普华永道会计师事务所创始人，ICAEW会员，ICAEW历任会长）、

William Welch Deloitte（德勤会计师事务所创始人，ICAEW会员，ICAEW历任会长、

Sir William Peat（毕马威会计师事务所创始人，ICAEW会员，ICAEW历任会长）、

Frederick Whinney（安永会计师事务所创始人，ICAWE会员，ICAEW历任会长）。

2007年英国皇室查尔斯王子成为协会首位荣誉会员