社交媒体策划/B2B social media planner
上海造意行广告有限公司
- 公司规模:少于50人
- 公司性质:合资(非欧美)
- 公司行业:广告 公关/市场推广/会展
职位信息
- 发布日期:2017-08-08
- 工作地点:上海
- 招聘人数:1人
- 工作经验:3-4年经验
- 学历要求:本科
- 语言要求:英语 熟练
- 职位月薪:1-1.5万/月
- 职位类别:广告客户经理 网络推广经理/主管
职位描述
职位描述:
You live and breathe Chinese social media. You know the latest trends, functions, platforms and user profiles. You will work with the project teams to develop social media strategies, roadmaps and action plans that will help our clients succeed with their business goals. You have a flair for innovation and creativity, but also understand our clients’ brands and overall strategies, and how it all fits together. You can copywrite Chinese at a high level and can assist the creative team.
Brandigo\China (formerly Adsmith China) is a strategic brand, marketing & communications agency focused on creating great, effective work for our clients, in both business and consumer sectors.
Detailed Responsibilities:
*Working with account managers and the project teams, create concepts and campaigns for social media engagement.
*Analyze user behavior for client sectors and recommend strategic and creative approaches that will work with those audiences
*Work to keep retainer client accounts fresh and spirited with an eye towards content and tone
*Track client social media campaign progress and guide your colleagues to continuously improve
*Keep abreast of best-of-class measurement tools to accurately report analytics
*Utilize expertise in WeChat as well as other relevant platforms.
*Detailed planning based on strategy
*Copywriting as required to assist copywriting team
*Brief design team
*Participate in pitches and business development, including proposal creation and contribution
*Hold training seminars with colleagues to update them on the latest changes and trends
*Understanding and know-how the back-end operation on Weibo, Wechat and relevant platforms
Requirements
?Native Chinese with excellent English
?2-5 years of experience (preferably agency – 4A or independent)
?Good PPT ability
?B2B experience is preferred
?Strong knowledge of current and past digital/social media campaigns
?Bachelor degree or above
?Past experience with successful project
?Strong writing skills
?Reliable and responsible
?High – possibly extreme – attention to detail
?Work well with the team and colleagues
About Brandigo\China
Founded in 2004, Brandigo is a global branding, marketing and communications agency with offices in Shanghai, Boston, and Manchester UK. Brandigo works with clients to deliver relevant and unique strategy for brands in the China market, including full implementation of digital and offline campaigns.
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You live and breathe Chinese social media. You know the latest trends, functions, platforms and user profiles. You will work with the project teams to develop social media strategies, roadmaps and action plans that will help our clients succeed with their business goals. You have a flair for innovation and creativity, but also understand our clients’ brands and overall strategies, and how it all fits together. You can copywrite Chinese at a high level and can assist the creative team.
Brandigo\China (formerly Adsmith China) is a strategic brand, marketing & communications agency focused on creating great, effective work for our clients, in both business and consumer sectors.
Detailed Responsibilities:
*Working with account managers and the project teams, create concepts and campaigns for social media engagement.
*Analyze user behavior for client sectors and recommend strategic and creative approaches that will work with those audiences
*Work to keep retainer client accounts fresh and spirited with an eye towards content and tone
*Track client social media campaign progress and guide your colleagues to continuously improve
*Keep abreast of best-of-class measurement tools to accurately report analytics
*Utilize expertise in WeChat as well as other relevant platforms.
*Detailed planning based on strategy
*Copywriting as required to assist copywriting team
*Brief design team
*Participate in pitches and business development, including proposal creation and contribution
*Hold training seminars with colleagues to update them on the latest changes and trends
*Understanding and know-how the back-end operation on Weibo, Wechat and relevant platforms
Requirements
?Native Chinese with excellent English
?2-5 years of experience (preferably agency – 4A or independent)
?Good PPT ability
?B2B experience is preferred
?Strong knowledge of current and past digital/social media campaigns
?Bachelor degree or above
?Past experience with successful project
?Strong writing skills
?Reliable and responsible
?High – possibly extreme – attention to detail
?Work well with the team and colleagues
About Brandigo\China
Founded in 2004, Brandigo is a global branding, marketing and communications agency with offices in Shanghai, Boston, and Manchester UK. Brandigo works with clients to deliver relevant and unique strategy for brands in the China market, including full implementation of digital and offline campaigns.
职能类别: 广告客户经理 网络推广经理/主管
关键字: 微信 微博运营 social media SAE B2B KOL 策划
公司介绍
Brandigo is a global brand strategy and market growth firm that powers business performance through a market insights and data-driven approach unifying vision, business strategy, brand strategy, and marketing execution. Brandigo helps transform organizations into market leaders by uncovering distinct, research-based strengths, overcoming perceived weaknesses, and aligning organizational architectures. Brandigo is based north of Boston in Newburyport, MA and in Shanghai.
联系方式
- Email:ewang@brandigo.com
- 公司地址:上班地址:淮安路668号三楼E座