上海 [切换城市] 上海招聘上海市场/营销招聘上海市场/营销/拓展总监招聘

Marketing Manager

德乳康贸易(上海)有限公司

  • 公司规模:少于50人
  • 公司性质:外资(欧美)
  • 公司行业:快速消费品(食品、饮料、化妆品)  批发/零售

职位信息

  • 发布日期:2017-05-27
  • 工作地点:上海
  • 招聘人数:1人
  • 工作经验:10年以上经验
  • 学历要求:专业培训
  • 语言要求:英语 熟练
  • 职位月薪:2-2.5万/月
  • 职位类别:市场/营销/拓展总监  市场/营销/拓展主管

职位描述

职位描述:
Job Description
? Lead team in planning and execution of marketing activities to promote Humana products with the sales activities
? Responsible for marketing budget, control
o Yearly A&P plan and control
o Yearly promotion and execution
o POSM design and promotion

? Creation and publication of marketing materials in line with marketing plans
? Contribute to Humana brand management and corporate image building in China market
? Manage PR campaign to expand distribution and open new market opportunity
? China Marketing interface between Humana China and DMK Baby International Markets
General lead assistance to Humana China management
o Lead in creation of commercial presentations
o Lead in creation and modification of reports, statistics and outline of developed strategy
o Lead in defining and controlling creation and use of marketing material dedicated to Humana China range of products
o Lead in development of marketing strategies in line with company objectives
? Support to Humana China General Manager
o Collaborative work in development of Marketing strategies to enhance customer growth
o Representation of Humana China by visiting partners, taking part to congress or any external meetings as required
Reporting to
? Humana China General Manager
Education and experience
? University degree in Marketing with experience in Infant Nutrition
? Minimum 5 years of experience in Brand management – digital marketing experience required
Specific knowledge
? Infant Formula Category knowledge
o Expert in digital campaigns, planning, execution
? Consumer & Medical Nutrition detailing (FMCG related)
? At ease with MS-Office solution, specially with PowerPoint and Excel
? Fluent in English and Mandarin, written and spoken

Candidate profile
? Excellent communication skills
? Multi-cultural sensitivity
? Analytical and strategic thinking
? Very structured way of working
? Team spirit
? Ability to work intensively under high time pressure

职能类别: 市场/营销/拓展总监 市场/营销/拓展主管

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公司介绍

    DMK集团是德国最大的乳制品企业,全球乳业前20强。
    产品涵盖牛奶,奶酪,乳清粉,冰淇淋,婴幼儿食品和健康食品6大类,旗下婴幼儿奶粉、辅食品牌HUMANA拥有60多年的历史,是德国三代母亲的放心之选,UHT牛奶欧德堡在中国市场一直居于进口牛奶领先地位。
    德乳康贸易(上海)有限公司是DMK在华的全资子公司,负责旗下产品在华的运营和销售。

联系方式

  • 公司地址:上班地址:中山西路1602号宏汇国际广场B803