上海招聘

职位描述：
Roval Brand Manager Responsibilities:
1. Create a comprehensive plan to build the Roval brand.
2. Working cross functionally to create sales, marketing, retail, and educational plans.
3. Conduct and carry out market research.
4. Lead Roval education internally and externally. Create content and conduct Dealer and Rider facing training programs.
5. Lead Roval sales nationally, working together with sales teams to drive success with dealers and at retail.
6. Drive Roval to be the most desired brand across key categories – Road, MTB, Tri.
7. Work with marketing and digital teams to ensure proper messaging and content for the Roval brand. Creating marketing plans to be carried out through digital, PR, retail and other channels.
8. Work with DP to ensure proper forecasting and supply of Roval.
9. Manage merchandising of Roval product line (product, price, supply, display).
10. Work with global teams to ensure up to date content as well as be a strong voice from the markets back to global on trends, needs, and future direction.
11. Research opportunities for potential new distribution.

Equipment Category Manager Responsibilities:
1. Manage EQ sales nationally.
2. Manage all EQ product lines – product selection, pricing, forecasting/sales programs.
3. Optimize SKU count to drive greater efficiencies in the EQ business.
4. Work with DP and sales team to ensure proper inventory levels.
5. Work cross functionally to create programs to drive the necessary change to hit EQ target.
6. Work with Tmall to optimize online merchandising to drive an increase in sales.
7. Work with dealers to manage their forecasts and inventory levels.
8. Conduct market research to inform the China and Global teams and provide a voice to the global team for EQ categories/products.
9. Create and conduct education internally, to dealers and riders that informs and drives sales.
10. Drive apparel (and EQ) buying meetings that inform and drive desired results.
11. Seek out new channels for select EQ/apparel items.
12. Crate and drive a new custom business.
13. Manage the order and design process for custom product.
14. Work within the current channels to expand custom opportunities.
15. Develop new channels for custom product.

Requirements:
1. Fluent English and Mandarin communication skills in written & oral.
2. Strong & effective communicator.
3. Know bicycle products & bike lover.
4. Understanding of the Chinese consumer required.
5. A pro-active personality with a strong sense of initiative, ownership.
6. A strong team player.
7. Possess the ability to establish and work within a cross-functional network. 举报 分享

    本公司为美商独资企业，专营高档自行车，公司总部位于美国加州，成立于1974年，于2007年7月进驻中国大陆地区，在上海成立了大陆地区的第一家概念店，至今已经在整个大陆地区发展近150多家专卖店。
    因为Specialized 的品牌标志特别像一道闪电，故被中国车迷形象地称为“闪电”。
    Specialized 主营运动竞技类的自行车，致力于发扬自行车运动，倡导健康心态和热爱自然的情怀。中国的自行车文化源远流长，但是如何改变人们对自行车的传统定义－代步工具呢？所以Specialized 一直在努力推广自行车的运动文化，那就是感染力加俱乐部，以及各种业余的赛事。通过各种赛事和俱乐部的各种活动，我们感染并且影响着越来越多的人注意到自行车运动，参与并且热爱上这项运动。从“不理解”到“理解”，从“试一试”到“热爱”，人们就这样一个一个，一群一群地传递着这种健康向上的运动文化。
公司网站：www.specialized.cn
官方微博：Specialized中国

公司提供丰富的国内国外培训机会，我们期待您的加入！

    Our company is an American-owned enterprises, specializing in high-end bicycles, headquartered in California, was founded in 1974. In July 2007, China has 1st concept store in Shanghai. Nowadays our company has already developed around 150 stores on the whole mainland area.
    Because the Specialized brand logo especially likes a lightning bolt, so that Chinese fans called "lightning".
    Specialized is specializing in the bicycle of sports athletics, It is devoted to developing cycling, advocating a healthy mentality and passion for the natural feelings. China's bicycle culture has a long history, but how to change people's traditional definition of the bicycle transport? In this situation, Specialized has been trying to promote bicycle sport culture, that is the infectivity with the club, as well as various amateur competitions. Through various competitions and club activities, we infected and affecting more and more people who pay attention to the bicycle sport, participating and loving this kind of sport. From " incomprehension" to " comprehension ", from " trying" to " love ", people is delivering the healthy and upward movement sport culture one by one, group by group.
http://www.specialized.com
Weibo:Specialized中国
微信：Specialized中国