数字营销客户经理/Digital AM 要求英语流利
上海造意行广告有限公司
- 公司规模:少于50人
- 公司性质:合资(非欧美)
- 公司行业:广告 公关/市场推广/会展
职位信息
- 发布日期:2017-11-23
- 工作地点:上海
- 招聘人数:若干人
- 工作经验:3-4年经验
- 学历要求:本科
- 语言要求:英语 熟练
- 职位月薪:1-1.5万/月
- 职位类别:广告客户经理 网络推广经理/主管
职位描述
职位描述:
Introduction
The Digital Account Manager works for the Senior Engagement Manager to support day-to-day account activities, including coordination of projects, preparation of reports, working with clients as appropriate, and ensuring work meets the high standards expected by our clients. Builds an understanding and knowledge of our clients’ businesses and industry from a marketing perspective. Strong emphasis on digital and social media campaign coordination and planning, implementation.
Responsibilities
? Provide overall digital and social media support for clients
? Develop and execute integrated digital and social media strategy, understand how it ties into overall marketing and communications
? Coordinate client projects, from initial brief to final delivery
? On the front edge of digital and able to brief teams on new functions, mechanisms and trends in social media and the digital sphere
? Recommend methods and service partners that help clients achieve their business goals – with a focus on digital
? Preparing reports and suggest improvements.
* 为客户制定适宜的数字化/互动传播品牌策划、创意提案;
* 将策略转化为执行计划并全程跟踪管理,确保项目按时、保质、保量完成,
* 了解Digital交互网站及域名的建立、完成交互流程的的搭建,修正技术问题;
* 对数字营销的新趋势、新渠道、新工具保持敏锐度和学习热情,并将它们引入团队及运用于项目之中
* 在必要时拓展并管理供应商,保证项目顺畅进行
* 撰写项目阶段分析、改进意见及结案报告
任职要求:
1. 至少3年左右数字营销或社交媒体领域工作经验,1年以上项目管理经验
2. 了解网站、社交媒体互动等数字项目从立项、执行到结案的各个环节
3. 能在英文环境中熟练工作,用英文撰写相关策划案
4. 拥有较强的中文写作能力为加分项
5. 热爱网络营销及社交媒体工作,熟悉当今数字化渠道的最新趋势及热点信息
6. 拥有较强的沟通协调和团队合作能力
7. 大学本科以上学历,广告学、新闻学、新媒体传播学相关专业优先考虑
8. 做事积极主动,注重细节,擅于解决问题
9. 结果为导向,且具有较强抗压能力
? At least 3 years’ experience in digital / Marketing fields with emphasis on digital / social media
? Native Chinese ability with strong writing skills, with strong English working proficiency
? Up-to-date with current platforms, methods, trends
? Experience with campaign planning and implementation, tracking and reporting
? Passionate about digital and social media
? Strong research and planning background
? University graduate in Advertising / Journalism / Media communications preferred
? Team player with excellent communication skills
? Detail-oriented, pro-active and problem-solving
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Introduction
The Digital Account Manager works for the Senior Engagement Manager to support day-to-day account activities, including coordination of projects, preparation of reports, working with clients as appropriate, and ensuring work meets the high standards expected by our clients. Builds an understanding and knowledge of our clients’ businesses and industry from a marketing perspective. Strong emphasis on digital and social media campaign coordination and planning, implementation.
Responsibilities
? Provide overall digital and social media support for clients
? Develop and execute integrated digital and social media strategy, understand how it ties into overall marketing and communications
? Coordinate client projects, from initial brief to final delivery
? On the front edge of digital and able to brief teams on new functions, mechanisms and trends in social media and the digital sphere
? Recommend methods and service partners that help clients achieve their business goals – with a focus on digital
? Preparing reports and suggest improvements.
* 为客户制定适宜的数字化/互动传播品牌策划、创意提案;
* 将策略转化为执行计划并全程跟踪管理,确保项目按时、保质、保量完成,
* 了解Digital交互网站及域名的建立、完成交互流程的的搭建,修正技术问题;
* 对数字营销的新趋势、新渠道、新工具保持敏锐度和学习热情,并将它们引入团队及运用于项目之中
* 在必要时拓展并管理供应商,保证项目顺畅进行
* 撰写项目阶段分析、改进意见及结案报告
任职要求:
1. 至少3年左右数字营销或社交媒体领域工作经验,1年以上项目管理经验
2. 了解网站、社交媒体互动等数字项目从立项、执行到结案的各个环节
3. 能在英文环境中熟练工作,用英文撰写相关策划案
4. 拥有较强的中文写作能力为加分项
5. 热爱网络营销及社交媒体工作,熟悉当今数字化渠道的最新趋势及热点信息
6. 拥有较强的沟通协调和团队合作能力
7. 大学本科以上学历,广告学、新闻学、新媒体传播学相关专业优先考虑
8. 做事积极主动,注重细节,擅于解决问题
9. 结果为导向,且具有较强抗压能力
? At least 3 years’ experience in digital / Marketing fields with emphasis on digital / social media
? Native Chinese ability with strong writing skills, with strong English working proficiency
? Up-to-date with current platforms, methods, trends
? Experience with campaign planning and implementation, tracking and reporting
? Passionate about digital and social media
? Strong research and planning background
? University graduate in Advertising / Journalism / Media communications preferred
? Team player with excellent communication skills
? Detail-oriented, pro-active and problem-solving
职能类别: 广告客户经理 网络推广经理/主管
关键字: 数字营销 Digital 社交媒体 Social media 广告客户经理 市场营销 account manager
公司介绍
Brandigo is a global brand strategy and market growth firm that powers business performance through a market insights and data-driven approach unifying vision, business strategy, brand strategy, and marketing execution. Brandigo helps transform organizations into market leaders by uncovering distinct, research-based strengths, overcoming perceived weaknesses, and aligning organizational architectures. Brandigo is based north of Boston in Newburyport, MA and in Shanghai.
联系方式
- Email:ewang@brandigo.com
- 公司地址:上班地址:淮安路668号三楼E座