上海 [切换城市] 上海招聘上海市场/营销招聘上海产品/品牌专员招聘

Strategic Planner

上海丰合企业管理咨询有限公司

  • 公司规模:50-150人
  • 公司性质:合资(非欧美)
  • 公司行业:公关/市场推广/会展

职位信息

  • 发布日期:2012-11-13
  • 工作地点:上海-徐汇区
  • 招聘人数:若干
  • 职位类别:市场企划专员  产品/品牌专员

职位描述

Job Details:
Robert, Tan & Gao (RTG) is a luxury consultancy dedicated to helping companies succeed in China.

We are a group of internationally minded luxury specialists committed to China. With deep knowledge and experience in the Chinese market, we advise brands on their long term business strategy, and develop near term tactical planning for execution across their communications, product, and retail touch points.


We seek the brightest innovative thinkers and luxury consultants in China.


Currently, we are seeking a Planner to join our strategic planning team. The Planner will be responsible to generate insights, imagination and innovation to deliver unique and compelling strategies for our clients. On top of that, developing insightful reports into the world of luxury to further reinforce the agency's thought leadership. He/She will need team leadership capabilities and report directly to the Planning Director.



Job Responsibility



· Actively participate in new business development initiatives.

· Help the agency exceed client expectations by expanding our involvement in our client's business and acting as a trusted advisor.

· Develop brand hypotheses to test and conduct qualitative and quantitative consumer research.

· Leverage insights, innovation, and imagination to create brand strategies and communication planning that truly have an impact.

· Be a centre of insights and knowledge and provide training, support, and assistance to account's team.

· Contribute to increasing the agency's profile through article writing and preparing insightful presentation.



The ideal candidates will have / be:



· 3-4 years of agency experience in planning

· Both strategic and creative with strong local consumer insights

· Past examples/ works of strong brand campaigns and story-telling/ copywriting

· Effective, Organized, Systematic and a strong team player

· Professional with a great attitude

· Native Chinese and eloquent/fluent in English.


***Experience with Luxury and premium brands will be highly regarded***

公司介绍

About RTG Consulting Group
 
With a changing consumer and industry models constantly evolving, our mission is to ensure businesses stay relevant.
 
We do away with archaic segmentation, converging intuitive research (RTG Intuition), entrepreneurial business consulting (RTG Solutions), and inspirational marketing (RTG Marketing) - with all three offerings under one roof.

邮箱: careers@rtgconsulting.com

联系方式

  • Email:careers@rtgconsulting.com
  • 公司地址:地址:span徐家汇港汇中心