E-Commerce Content Specialist/电子商务专员
爱步企业管理(上海)有限公司
- 公司规模:150-500人
- 公司性质:外资(欧美)
- 公司行业:批发/零售
职位信息
- 发布日期:2017-04-20
- 工作地点:上海
- 招聘人数:1人
- 工作经验:2年经验
- 学历要求:本科
- 语言要求:英语 良好
- 职位类别:电子商务专员
职位描述
职位描述:
Position Summary: Assists in the development and implementation of content on Tmall, JD, cn.ecco.com and vip.com.
May need to act as copy writer and lead / integrating work with designers from service provider to produce a final layout that deliver sales result with increase conversion and meeting ECCO brand presentation standards.
KEY RESPONSIBILITIES
? Drive sales and conversion for a category of business through product content creation and maintenance
? Ecommerce campaign page planning and design that lead to increase conversion
? Manage internal and external relationships with key partners to gather product information (details, images, attribution, etc.) in a deadline driven environment
? Lead / manage / integrate service provider’s design team to deliver the quality content in timely matter.
? Obtain, edit and determine image presentation to represent product thoroughly and accurately.
? Complete product attribution to drive online merchandising
? Communicate cross-functionally to understand and execute company strategies
? Ensure content and design meets all legal requirement by China government and ECCO legal standard
? Identify product page enhancements (size charts, tech specs, videos, etc.) to aid in customer buying decision
? Evaluate internal workflow processes, identify opportunities and present suggestions for improvements
REQUIREMENTS
Education
-Bachelor degree in Marketing/Literature or equivalent subject.
Experience
-Minimum 2 years working experience in E-commerce or Content Marketing with excellent copywriting skills.
-Previous experience in Content Marketing agency, Digital agency or 4A is preferred.
Language
-Good English and Mandarin, English reading and writing is a must.
Office software
-High efficiency of MS office (Word, Excel and PowerPoint).
-Utilizing Photoshop is a plus.
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Position Summary: Assists in the development and implementation of content on Tmall, JD, cn.ecco.com and vip.com.
May need to act as copy writer and lead / integrating work with designers from service provider to produce a final layout that deliver sales result with increase conversion and meeting ECCO brand presentation standards.
KEY RESPONSIBILITIES
? Drive sales and conversion for a category of business through product content creation and maintenance
? Ecommerce campaign page planning and design that lead to increase conversion
? Manage internal and external relationships with key partners to gather product information (details, images, attribution, etc.) in a deadline driven environment
? Lead / manage / integrate service provider’s design team to deliver the quality content in timely matter.
? Obtain, edit and determine image presentation to represent product thoroughly and accurately.
? Complete product attribution to drive online merchandising
? Communicate cross-functionally to understand and execute company strategies
? Ensure content and design meets all legal requirement by China government and ECCO legal standard
? Identify product page enhancements (size charts, tech specs, videos, etc.) to aid in customer buying decision
? Evaluate internal workflow processes, identify opportunities and present suggestions for improvements
REQUIREMENTS
Education
-Bachelor degree in Marketing/Literature or equivalent subject.
Experience
-Minimum 2 years working experience in E-commerce or Content Marketing with excellent copywriting skills.
-Previous experience in Content Marketing agency, Digital agency or 4A is preferred.
Language
-Good English and Mandarin, English reading and writing is a must.
Office software
-High efficiency of MS office (Word, Excel and PowerPoint).
-Utilizing Photoshop is a plus.
职能类别: 电子商务专员
公司介绍
ECCO来自北欧的童话王国丹麦,创建于1963年,其生产及销售网络遍布全球60多个国家。
ECCO的愿景是成为世界上最好的制鞋公司。我们不断创新,改进制鞋技术,力求生产出更优质更舒适的鞋。
ECCO尊重传统、重视创新、追求卓越、用心关爱、充满激情。正是因为我们尊重传统,追求高品质是我们工作中的第一要素。挑战惯例,标新立异,鼓励改变,为激发员工的创造力提供空间,从而推动创新。我们不断提高标准,探索更高水平,力求完美。我们致力于建立并维护与员工、合作者、顾客及公众之间的良好稳定的关系。我们谨言慎行,尊重文化多样性。同时,我们也是一个富有激情的团队,每个人都充满活力,热爱自己所从事的工作。
ECCO集团对中国市场的巨大潜力和战略地位高度关注,于2006年1月成立了爱步上海,目前我们在中国有1000多间的专卖店和店中店,在品牌和销量方面都居于同行业之佼佼者。
ECCO诸多企业文化中重要的一条是“人是最重要的资源”,ECCO期待与你相伴职业之履!
ECCO的愿景是成为世界上最好的制鞋公司。我们不断创新,改进制鞋技术,力求生产出更优质更舒适的鞋。
ECCO尊重传统、重视创新、追求卓越、用心关爱、充满激情。正是因为我们尊重传统,追求高品质是我们工作中的第一要素。挑战惯例,标新立异,鼓励改变,为激发员工的创造力提供空间,从而推动创新。我们不断提高标准,探索更高水平,力求完美。我们致力于建立并维护与员工、合作者、顾客及公众之间的良好稳定的关系。我们谨言慎行,尊重文化多样性。同时,我们也是一个富有激情的团队,每个人都充满活力,热爱自己所从事的工作。
ECCO集团对中国市场的巨大潜力和战略地位高度关注,于2006年1月成立了爱步上海,目前我们在中国有1000多间的专卖店和店中店,在品牌和销量方面都居于同行业之佼佼者。
ECCO诸多企业文化中重要的一条是“人是最重要的资源”,ECCO期待与你相伴职业之履!
联系方式
- 公司地址:上班地址:上海市银城中路8号