数码营销副经理
吉宝置业中国 - 吉宝鸿祥管理(上海)有限公司
- 公司规模:150-500人
- 公司性质:外资(非欧美)
- 公司行业:房地产
职位信息
- 发布日期:2017-02-19
- 工作地点:上海-静安区
- 招聘人数:1人
- 工作经验:3-4年经验
- 学历要求:本科
- 语言要求:英语 熟练
- 职位月薪:1-1.5万/月
- 职位类别:产品/品牌主管 市场/营销/拓展主管
职位描述
职位描述:
Overall purpose of the job
职位概述
Assist to develop and implement digital marketing strategic plan in China to enhance brand preference and customer engagement thru digital platforms.
Main responsibilities
主要职责
1.Assist to develop and implement digital marketing strategic plan in China to enhance brand preference and customer engagement thru digital platforms.
2.Able to track and follow the digital & social market trends and platforms to adapt for company business needs.
3.Possess good network in the digital and social market field including online media parties and partners, KOLs etc.
4.Work closely with Singapore digital team to update China digital trends and platforms.
5.Provide support and coordinate with different cities ground marketing team. Be the main contact person from HQ marketing for all digital marketing related matters and ensure right application of China digital marketing strategies across all projects.
6.Formulate digital marketing scope SOP.
7.Enhance corporate profile display through digital platforms.
8.Provide support on the Keppel Land branding initiatives in China.
9.Complete other feasible tasks assigned by company.
Competencies required
能力要求
1.Initiative, innovative with creative mind-set.
2.Good ability of managing internal/external customer relationships.
3.Able to attend to multiple tasks and deadline sensitive.
4.Passionate, result-oriented and seeking for career advancement.
Qualification and experience required
资历及经验要求
The ideal candidate will swim in the digital and social marketing ocean like a native, understanding how best to leverage digital platforms as a tool to reach our customers and tell our story.
1.Minimum 3 years work experience in digital marketing environment preferable with project leader experience in marketing agency.
2.Effective in communicating and able to get ideas across to all levels, including senior leadership, and successfully managing internal and external stakeholders.
3.Diploma degree or equivalent with major in Marketing or related is preferred.
举报
分享
Overall purpose of the job
职位概述
Assist to develop and implement digital marketing strategic plan in China to enhance brand preference and customer engagement thru digital platforms.
Main responsibilities
主要职责
1.Assist to develop and implement digital marketing strategic plan in China to enhance brand preference and customer engagement thru digital platforms.
2.Able to track and follow the digital & social market trends and platforms to adapt for company business needs.
3.Possess good network in the digital and social market field including online media parties and partners, KOLs etc.
4.Work closely with Singapore digital team to update China digital trends and platforms.
5.Provide support and coordinate with different cities ground marketing team. Be the main contact person from HQ marketing for all digital marketing related matters and ensure right application of China digital marketing strategies across all projects.
6.Formulate digital marketing scope SOP.
7.Enhance corporate profile display through digital platforms.
8.Provide support on the Keppel Land branding initiatives in China.
9.Complete other feasible tasks assigned by company.
Competencies required
能力要求
1.Initiative, innovative with creative mind-set.
2.Good ability of managing internal/external customer relationships.
3.Able to attend to multiple tasks and deadline sensitive.
4.Passionate, result-oriented and seeking for career advancement.
Qualification and experience required
资历及经验要求
The ideal candidate will swim in the digital and social marketing ocean like a native, understanding how best to leverage digital platforms as a tool to reach our customers and tell our story.
1.Minimum 3 years work experience in digital marketing environment preferable with project leader experience in marketing agency.
2.Effective in communicating and able to get ideas across to all levels, including senior leadership, and successfully managing internal and external stakeholders.
3.Diploma degree or equivalent with major in Marketing or related is preferred.
职能类别: 产品/品牌主管 市场/营销/拓展主管
公司介绍
Keppel Land China is a wholly-owned subsidiary of Singapore-listed Keppel Land, which is the property arm of Keppel Group.
Keppel Land is one of the largest property companies by total assets on the Singapore Exchange. The Company focuses on a two-pronged strategy of property development for sale and property fund management.
One of Asia's premier property developers, Keppel Land is recognized for its sterling portfolio of quality award-winning residential developments and investment-grade commercial properties, as well as high standards of corporate governance and transparency.
Keppel Land China is focused on developing township, residential, waterfront, commercial and mixed-use developments in China. Over the years, the Company has been expanding its footprint in China to 10 cities. To date, Keppel Land China has over 20 projects with GFA of 5.6 million sm, which translates to about 40,000 homes.
Keppel Land China is also an investor as well as developer cum project manager for the Keppel Group development, in the landmark Singapore-China government project, the Sino-Singapore Tianjin Eco-City.
吉宝置业中国 (Keppel Land China)是新加坡吉宝集团 (Keppel Group) 旗下的大型跨国房地产上市公司——吉宝置业 (Keppel Land) 在中国的全资子公司。
吉宝置业是新加坡交易所挂牌的上市公司中总资产规模最大的房地产公司之一,专注于房地产开发与房地产基金管理两大核心业务。
作为亚洲领先的房地产开发商,吉宝置业拥有多个耀眼的优质获奖住宅项目及投资级商业地产,并且达到高水准的企业治理与透明度。
吉宝置业中国专注于开发城镇项目、住宅、亲水项目、商业地产以及综合体开发项目。多年来,吉宝置业中国旗下的房地产组合已扩展至中国十座城市。目前,吉宝置业中国拥有超过20个项目,住宅储备用地建筑面积约560万平方米,可建造约4万套住宅。
吉宝置业中国同时也是中新两国标志性合作项目——中新天津生态城的投资者,以及吉宝集团在生态城中的生态开发项目的开发商和项目经理。
愿景
成为中国首屈一指的、信誉卓著的国际城市发展商,以可持续发展来丰富人们的生活。
使命
通过优良的业务创建与管理,创造有品质的、可持续的和创新的生活-工作-娱乐的环境,为我们所有的利益相关者提升价值。
客户: 我们建设有品质的、有价值的生活-工作-娱乐的环境,为客户提供优质的服务和创新的产品。
员工: 我们要成为员工首选的企业,为我们的人才提供机会,在一个安全和充满关爱的环境中充分发挥他们的潜能。
股东: 我们将实现可持续发展和盈利增长,在价值观和战略方向与股东保持一致。
业务伙伴: 我们与业务伙伴的合作建立在战略共赢的基础上。在合作的过程中,创造协同效应、规模经济和创新的解决方案。
社会: 我们通过设有吸引力和可持续发展的项目,提升生活环境,并促进社会交往和经济活力。我们以一个优秀的企业为社会做出贡献。
现因公司业务发展需要,诚邀有志之士加盟。
公司网站:http://www.keppellandchina.com/cn/
Keppel Land is one of the largest property companies by total assets on the Singapore Exchange. The Company focuses on a two-pronged strategy of property development for sale and property fund management.
One of Asia's premier property developers, Keppel Land is recognized for its sterling portfolio of quality award-winning residential developments and investment-grade commercial properties, as well as high standards of corporate governance and transparency.
Keppel Land China is focused on developing township, residential, waterfront, commercial and mixed-use developments in China. Over the years, the Company has been expanding its footprint in China to 10 cities. To date, Keppel Land China has over 20 projects with GFA of 5.6 million sm, which translates to about 40,000 homes.
Keppel Land China is also an investor as well as developer cum project manager for the Keppel Group development, in the landmark Singapore-China government project, the Sino-Singapore Tianjin Eco-City.
吉宝置业中国 (Keppel Land China)是新加坡吉宝集团 (Keppel Group) 旗下的大型跨国房地产上市公司——吉宝置业 (Keppel Land) 在中国的全资子公司。
吉宝置业是新加坡交易所挂牌的上市公司中总资产规模最大的房地产公司之一,专注于房地产开发与房地产基金管理两大核心业务。
作为亚洲领先的房地产开发商,吉宝置业拥有多个耀眼的优质获奖住宅项目及投资级商业地产,并且达到高水准的企业治理与透明度。
吉宝置业中国专注于开发城镇项目、住宅、亲水项目、商业地产以及综合体开发项目。多年来,吉宝置业中国旗下的房地产组合已扩展至中国十座城市。目前,吉宝置业中国拥有超过20个项目,住宅储备用地建筑面积约560万平方米,可建造约4万套住宅。
吉宝置业中国同时也是中新两国标志性合作项目——中新天津生态城的投资者,以及吉宝集团在生态城中的生态开发项目的开发商和项目经理。
愿景
成为中国首屈一指的、信誉卓著的国际城市发展商,以可持续发展来丰富人们的生活。
使命
通过优良的业务创建与管理,创造有品质的、可持续的和创新的生活-工作-娱乐的环境,为我们所有的利益相关者提升价值。
客户: 我们建设有品质的、有价值的生活-工作-娱乐的环境,为客户提供优质的服务和创新的产品。
员工: 我们要成为员工首选的企业,为我们的人才提供机会,在一个安全和充满关爱的环境中充分发挥他们的潜能。
股东: 我们将实现可持续发展和盈利增长,在价值观和战略方向与股东保持一致。
业务伙伴: 我们与业务伙伴的合作建立在战略共赢的基础上。在合作的过程中,创造协同效应、规模经济和创新的解决方案。
社会: 我们通过设有吸引力和可持续发展的项目,提升生活环境,并促进社会交往和经济活力。我们以一个优秀的企业为社会做出贡献。
现因公司业务发展需要,诚邀有志之士加盟。
公司网站:http://www.keppellandchina.com/cn/
联系方式
- 公司地址:地址:span南京西路1717号