Marketing Associate
集倍医疗咨询(上海)有限公司
- 公司规模:少于50人
- 公司性质:外企代表处
- 公司行业:医疗设备/器械 制药/生物工程
职位信息
- 发布日期:2017-02-15
- 工作地点:上海-黄浦区
- 招聘人数:1人
- 工作经验:3-4年经验
- 学历要求:本科
- 语言要求:普通话 精通 英语 良好
- 职位月薪:0.7-1.2万/月
- 职位类别:市场助理 生物工程/生物制药
职位描述
职位描述:
In accordance with the Guerbet Group Global & APAC strategy and product positioning. Plan and execute all IRT marketing & communication activities in China as well as APAC activities happened in China.
Marketing
1. Support the China IRT business development manager and APAC marketing manager. Implement corporate marketing campaigns to China and create / adapt new promotional materials needed for China in accordance with the local marketing strategy (brochures, banners, flyers etc.), following Guerbet and the local compliance policy
2. Organize and coordinate events in China mainland region (congresses, private events, products training etc.): events plan, budget plan and follow-up, scientific communications, logistics, booths set-up & design, relationship with KOLs and customers
3. Work closely with the APAC partners and provide marketing support: on-site trainings and e-training kits, e-mailing on products key information, scientific support on products, e-learning, promotional materials etc.
4. Marketing data collecting and analysis: work closely with distributors and messenger companies to collect monthly business data for marketing analysis.
Communication
5. Liaise with APAC Communications Team and be the communication partner both externally and internally in China
6. Ensure the implementation and respect of the Guerbet Corporate Identity and Image all around China
7. Maintain company websites including but not limited to www.guerbet.cn, up-to-date
8. Manage the social networks: Wechat, Weibo, etc.
9. Spread to the distribution network key information on congresses and corporate information through e-mailings and other appropriate channels
10. Design and implement the e-newsletter and Guerbet Update
Market research and business development
11. Conduct market research on product usage and new markets
12. Evaluate business opportunities and help identifying potential partners
13. Organize and prepare the monthly business review meeting: events plan, partners’ communication and follow-up, logistics, meeting memo, etc.
14. Other ad hoc duties as assigned
Requirements:
? Scientific degree with 3 – 5 experience in healthcare marketing
- Proficiency in computer skills (MS Office, Outlook, Internet Explorer)
- Gynecology experience a plus
- Creative and dynamic
- Good presentation & negotiation skills
- Good interpersonal communication skills
- Willingness to travel as required by the business
Disclaimer
The above statements are intended to describe the general nature and level of work being performed by employees assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of employees assigned to this position.
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In accordance with the Guerbet Group Global & APAC strategy and product positioning. Plan and execute all IRT marketing & communication activities in China as well as APAC activities happened in China.
Marketing
1. Support the China IRT business development manager and APAC marketing manager. Implement corporate marketing campaigns to China and create / adapt new promotional materials needed for China in accordance with the local marketing strategy (brochures, banners, flyers etc.), following Guerbet and the local compliance policy
2. Organize and coordinate events in China mainland region (congresses, private events, products training etc.): events plan, budget plan and follow-up, scientific communications, logistics, booths set-up & design, relationship with KOLs and customers
3. Work closely with the APAC partners and provide marketing support: on-site trainings and e-training kits, e-mailing on products key information, scientific support on products, e-learning, promotional materials etc.
4. Marketing data collecting and analysis: work closely with distributors and messenger companies to collect monthly business data for marketing analysis.
Communication
5. Liaise with APAC Communications Team and be the communication partner both externally and internally in China
6. Ensure the implementation and respect of the Guerbet Corporate Identity and Image all around China
7. Maintain company websites including but not limited to www.guerbet.cn, up-to-date
8. Manage the social networks: Wechat, Weibo, etc.
9. Spread to the distribution network key information on congresses and corporate information through e-mailings and other appropriate channels
10. Design and implement the e-newsletter and Guerbet Update
Market research and business development
11. Conduct market research on product usage and new markets
12. Evaluate business opportunities and help identifying potential partners
13. Organize and prepare the monthly business review meeting: events plan, partners’ communication and follow-up, logistics, meeting memo, etc.
14. Other ad hoc duties as assigned
Requirements:
? Scientific degree with 3 – 5 experience in healthcare marketing
- Proficiency in computer skills (MS Office, Outlook, Internet Explorer)
- Gynecology experience a plus
- Creative and dynamic
- Good presentation & negotiation skills
- Good interpersonal communication skills
- Willingness to travel as required by the business
Disclaimer
The above statements are intended to describe the general nature and level of work being performed by employees assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of employees assigned to this position.
职能类别: 市场助理 生物工程/生物制药
公司介绍
自1926年起,加柏集团,这一医疗成像对比剂产品的研究开发领域的先驱者已经建立起了其悠久的传统。加柏公司总部位于法国巴黎,是一家上市公司,其在欧洲对比剂市场的市场份额为25%在全世界的市场份额为7%。
加柏充分利用其专业知识及创新能力,迎接21世纪公共卫生领域的重大挑战。
我们的团队为重大疾病(癌症,心血管、感染,神经变性疾病)的诊断技术进步做出了卓越的贡献。我们新型高效的成像解决方案为全世界的患者保证了更好的治疗方案。
加柏充分利用其专业知识及创新能力,迎接21世纪公共卫生领域的重大挑战。
我们的团队为重大疾病(癌症,心血管、感染,神经变性疾病)的诊断技术进步做出了卓越的贡献。我们新型高效的成像解决方案为全世界的患者保证了更好的治疗方案。
联系方式
- 公司地址:上班地址:北京