上海招聘

职位描述：
Lava Performance Marketing:
Lava Performance Marketing (LavaPM) is a marketing services agency that enables marketers to achieve measurable business results in Asia. Our mojo lies in understanding the unique potpourri landscape that is Asia, how business is conducted in Asia, as well as the latest marketing and data technologies to best support marketers in this region. Our key strength lies in the China and North Asian markets, where we help global/regional/local marketers bridge the gap between global consistency and local results. From multi-channel outbound marketing to marketing automation & CRM integration, from direct media campaigns to the latest in omni-channel programmatic buying, from full-funnel content strategies to channel enablement, we are an extension of your marketing arm in Asia.

We’re a growing team, who love what we do and we're looking for the right people to join our dynamic, fast paced team!

Role Overview
This role is for China nationals only. The Senior Marketing Campaign Executive will support their campaign team under the mentorship of their Marketing Campaign Manager. They will fulfil duties as specified by their campaign manager; these will include client administration, vendor liaison, campaign execution, media-planning/buying, etc..
Responsibilities
? Day-to-day management of campaigns including oversight of buy recommendations, execution details, budgets/accounting
? Works with campaign manager and senior management to develop strategies and recommendations for client activity
? Serve effectively in project management roles on small, medium, and large engagements
? Help the Campaign Manager build strong customer relationships, acting as a secondary point person for customer questions and concerns
? Help oversee campaign planning, develop insights from data analysis, optimization strategies, and campaign performance success for client
? Ensuring work deadlines are met
? Lead their own personal development
? Build strong relationships with the team, media owners and clients where relevant
? Take initiative for assisting the campaign manager & management team with wider projects
? Deep understanding of client’s ad serving/tracking platform where appropriate
? Work with internal tools and staff to quantitatively and qualitatively analyze campaign delivery and optimize performance on an ongoing basis.
? Utilize cross-client data, market and best practices analysis to define campaign strategies and execution direction
? Facilitate monthly invoicing process as needed
Skills
? Some experience in client relationship management for all forms of media, post sales consulting and/or project management. Direct agencies experience a plus.
? Successful track record of campaign execution and supplier/vendor/publisher relationship-building and negotiations.
? Must be a leader focused on customer service with excellent communication and interpersonal skills
? Candidate needs to be able to quickly gain an in-depth knowledge of customers’ needs, requirements, and organizational structures
? Strong technical, and problem-solving skills
? Highly organized and proven professional, with demonstrated ability to create and administer complex campaign schedules.
? Knowledge of the digital marketing industry and marketing-tech and ad-serving technologies
? Proven capacity to utilize analytics to drive campaign optimization
? Knowledge of current ad serving technologies and capabilities
? Professional maturity, integrity, discipline and a positive attitude 举报 分享

Lava Performance Marketing (LavaPM) is a marketing services agency that enables marketers to achieve measurable business results in Asia. Our mojo lies in understanding the unique potpourri landscape that is Asia, how business is conducted in Asia, as well as the latest marketing and data technologies to best support marketers in this region. Our key strength lies in the China and North Asian markets, where we help global/regional/local marketers bridge the gap between global consistency and local results. From multi-channel outbound marketing to marketing automation & CRM integration, from direct media campaigns to the latest in omni-channel programmatic buying, from full-funnel content strategies to channel enablement, we are an extension of your marketing arm in Asia.

We’re a growing team, who love what we do and we're looking for the right people to join our dynamic, fast paced team!