Data Analyst 数据分析员
智威汤逊--中乔广告有限公司上海分公司
- 公司规模:150-500人
- 公司性质:合资(非欧美)
- 公司行业:广告
职位信息
- 发布日期:2017-01-09
- 工作地点:上海-静安区
- 招聘人数:1人
- 工作经验:3-4年经验
- 学历要求:本科
- 语言要求:英语 精通 普通话 精通
- 职位月薪:9000-12000/月
- 职位类别:市场分析/调研人员
职位描述
职位描述:
Responsibilities:
* Complete research projects and monthly social listening report independently for clients in a timely fashion with high quality, and can provide clients with valuable research suggestions
* Acquire data from primary or secondary data sources, and instinctively know which data produces insight, and which are meaningless activities throughout campaign lifecycles
* Develop or automate ongoing and ad-hoc reports, dashboards to track key performance metrics for clients and colleagues alike
* Possess technical knowledge to know where or how data can be tracked, extracted, filtered and “cleaned” (JS, data objects and layers) with the technical team
* Develop, implement and continuously validate and improve on data collection frameworks that optimize statistical efficiency and data quality
* Build up an understanding of marketing plans and objectives, and formulate strategic recommendations with Analytics Manager and other senior team members
* Present the Monthly social listening report to client (call)
* Design of research plan and research consultation proposal under senior team members' guidance and clients requirements
* Perform measurement, analysis and reporting, of web and campaign performance metrics from various tools (e.g. Adobe Sitecatalyst, Google Analytics) is a plus
Desired skills and experience for data analyst position are:
* Strong analytical skills with the ability to collect, organise, analyse, and disseminate significant amounts of information with attention to detail and accuracy
* Familiar with China’s social network environment and regulations
* Good computer application skill, understanding of basic database applications, knowledge of statistics and experience using statistical packages for analysing large datasets (Excel, SPSS) preferred
* Good spoken & writing skills in English, can use English comfortably in writing, presentation and discussing research results, familiar to statistical analysis preferred
* Adept at turning data and insights into beautiful data visualisation that are easily understandable by clients and colleagues alike (Knowledge of at least 1 is ideal - Tableau, DOMO, D3.js)
* Experience in market research (qualitative and quantitative research, survey design etc.), digital marketing, media, e-commerce is a plus
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Responsibilities:
* Complete research projects and monthly social listening report independently for clients in a timely fashion with high quality, and can provide clients with valuable research suggestions
* Acquire data from primary or secondary data sources, and instinctively know which data produces insight, and which are meaningless activities throughout campaign lifecycles
* Develop or automate ongoing and ad-hoc reports, dashboards to track key performance metrics for clients and colleagues alike
* Possess technical knowledge to know where or how data can be tracked, extracted, filtered and “cleaned” (JS, data objects and layers) with the technical team
* Develop, implement and continuously validate and improve on data collection frameworks that optimize statistical efficiency and data quality
* Build up an understanding of marketing plans and objectives, and formulate strategic recommendations with Analytics Manager and other senior team members
* Present the Monthly social listening report to client (call)
* Design of research plan and research consultation proposal under senior team members' guidance and clients requirements
* Perform measurement, analysis and reporting, of web and campaign performance metrics from various tools (e.g. Adobe Sitecatalyst, Google Analytics) is a plus
Desired skills and experience for data analyst position are:
* Strong analytical skills with the ability to collect, organise, analyse, and disseminate significant amounts of information with attention to detail and accuracy
* Familiar with China’s social network environment and regulations
* Good computer application skill, understanding of basic database applications, knowledge of statistics and experience using statistical packages for analysing large datasets (Excel, SPSS) preferred
* Good spoken & writing skills in English, can use English comfortably in writing, presentation and discussing research results, familiar to statistical analysis preferred
* Adept at turning data and insights into beautiful data visualisation that are easily understandable by clients and colleagues alike (Knowledge of at least 1 is ideal - Tableau, DOMO, D3.js)
* Experience in market research (qualitative and quantitative research, survey design etc.), digital marketing, media, e-commerce is a plus
职能类别: 市场分析/调研人员
关键字: 数据分析师
公司介绍
About Wunderman Thompson
Wunderman Thompson is a creative, data and technology agency, setting the standard for marketing, communications and business innovation.
We provide the inspiration for you to grow crossing creative, data, e-commerce, consulting and technology.
We established in New York and bring together over 20,000 talents of creatives, analysts, strategists, customer experience designers and business consultants across 90 global markets.
Our Services:
Brand Communications, Commerce, Consulting, CRM, CX, Data, Health, Mobile, Production & Studios, Technology
Wunderman Thompson is a creative, data and technology agency, setting the standard for marketing, communications and business innovation.
We provide the inspiration for you to grow crossing creative, data, e-commerce, consulting and technology.
We established in New York and bring together over 20,000 talents of creatives, analysts, strategists, customer experience designers and business consultants across 90 global markets.
Our Services:
Brand Communications, Commerce, Consulting, CRM, CX, Data, Health, Mobile, Production & Studios, Technology
联系方式
- 公司地址:地址:span上海市恒丰路399号达邦协作广场26楼