Marketing Supervisor
帝客服饰商贸(上海)有限公司
- 公司规模:150-500人
- 公司性质:合资(非欧美)
- 公司行业:服装/纺织/皮革
职位信息
- 发布日期:2012-08-31
- 工作地点:上海
- 招聘人数:1
- 工作经验:五年以上
- 学历要求:本科
- 语言要求:英语熟练
- 职位类别:市场/营销/拓展主管 市场企划经理/主管
职位描述
Main Role: |
Assist Marketing Manager on communication externally with all business partners, advertising agencies, PR agencies, all kinds of vendors, coordination internally with other departments. Independently work on execution of certain marketing projects or functions like events, Roadshows, department store promotional activities. |
Key Areas of Responsibility: |
· Work with marketing manager on all types of agency selective process including RFP preparation and final judgment based on evaluation criteria. · Work with marketing manager to develop seasonal and year long overall marketing plan and calendar including all functions, PR, key visual development, media planning, in-store promotion, department store/mall events, etc.. · Work with marketing manager on budget allocation and help manage and control the expenses. · Must work independently on certain marketing function from scratch till finish the project and report to marketing manager. These functions include but not limit to event execution, roadshows, retail marketing including communication with all department stores and execution of them. During the execution, this person needs to work with agencies, vendors on his/her own. · To work with agency and execute market research program, to continually monitor market trends, competitor, and consumer trends: 2 regular brand equity surveys 2 regular competitor trend research · Communicate effectively, efficient and friendly with all external brand agency, PR agency, event production house, all material vendors etc.. and internally with other departments on daily basis. · To play an active role internally to contribute to the company and brand culture |
Key Performance Indicators: |
Process Oriented KPI · On-time, on-budget and execution. · Project result VS objective set up from beginning. · Brand awareness |
Required Experience & Skills |
· Education: University Degree level · Excellent sense of retail business and huge interests and great taste on visual and graphic is a MUST. · At least 5 years working experience including 2-3 years in apparel retail or FMCG Marketing or from advertising agency/PR agency is a MUST. · MUST work independently on projects. · Excellent oral and written English and Chinese skills is a MUST. · Be able to work under pressure and always being proactive · Excellent Team-player · Fast learner · Details and result oriented · Strong drive & motivation to succeed · Fluency in Microsoft excel & power point is a must |
公司介绍
帝客服饰商贸(上海)有限公司是美国Williamson-Dickie Manufacturing帝客制造有限公司的全资子公司。Williamson-Dickie Manufacturing于1922年创建于美国德克萨斯州的沃斯堡市,经过90多年的运营,至今仍扎根那里,并不断发展,力争成为全球首选工装品牌。公司全球零售收入超过20亿美金,“Dickies” 品牌在110个国家有售,包括日本、韩国、菲律宾等亚洲主要市场。
Dickies品牌于2008年10月正式登陆上海,并已制定品牌发展的长期计划。Dickies休闲服饰分男女系列,萃取工装灵感。目前在中国全国线下门店上百家以及在线上多家平台销售。
联系方式
- 公司地址:上班地址:大悦城