上海招聘

职位描述：
Purpose

The Digital Marketing Specialist is responsible for executing email marketing, coordinating website marketing content development, and providing data analysis and digital marketing reporting. Localize digital Marketing solutions to meet regional and local needs.

Key Responsibilities
？ Roll out Digital Marketing solutions and digital campaigns, including web sites, email, newsletters and other Digital Marketing services
？ Work with team to set up, test, support, and execute all online/email campaigns; ensure email marketing best practices are utilized and efforts are made to focus on “opt-in” demand generation campaigns versus “blast & batch”
？ Localize and optimize the local website, internal and external.
？ Manage and maintain the MicrosoftDynamic and etc. system, templates, and contact database, work with Global team to develop and implement processes to ensure optimal customer interaction and prevent over use of our customer and prospect data
？ Optimize the website performance, as well as the MicroSite and Landing pages.
？ Perform statistical analysis and reporting for the Digital Marketing campaigns and websites.
？ In charge of SEO/SEM coordination.
？ In charge of Webinar for GC region
？ E-commerce experience is a plus
？ Other digital marketing tactics and skills not in above.

Job Requirements

3-4 years of experience working with Digital Marketing campaigns and website.

？ Technical Skills: Proficiency with computer skills specifically related to Marketing Automation System (like Pardot, Eloqua, MarkeTo…), solid experience in analyzing and optimizing website; understanding in web related technologies.

？ Communication Skills: Effectively communicates with and engages all levels of the organization verbally and in writing; translates digital marketing objectives into business terms and implications; produces clear, understandable documentation geared for all audiences. Experience communicating with senior personnel both internally and externally is necessary for success. Solution oriented and problem solver. Good oral and written English required.

？ Business & Organization Knowledge: (prefered) Understands marketing within the instrument industry. General knowledge on instrument products, target segments, customer attributes and terminologies

？ Education: Bachelor’s degree in business, marketing or science. An advanced degree is preferred. 举报 分享

公司介绍 ：

     德图仪器国际贸易（上海）有限公司是德国德图集团在中国的子公司。德图集团拥有超过60年的测量技术经验，我们的使命是在行业内提供出色的质量、服务和价值。德图为环保、高耗能、医药、食品以及室内环境等市场提供燃烧效率、烟气排放、食品安全、医药健康、供暖空调&制冷和环境监测等多方位的解决方案。

成功的基础是我们高素质的、富有积极性的员工，以及我们杰出，持续发展的新型测量仪器和解决方案。我们自豪地为我们的客户服务于制药，食品，暖通空调制，制冷，高能耗空气污染控制等领域。

在德图，我们一直在招聘热心、有经验和热情的人加入我们的团队。如果您也是一名怀抱理想的专业人才并具有不断开拓的激情，那么现在就请加入我们！或者将您的简历发送至hr@testo.com.cn。我们将尽快与您取得联系。

期待收到您的申请！


Testo Instruments International Trading (Shanghai) Co., Ltd. as an 100% subsidiary of Testo SE & Co. KGaA, found in 2002. With more than 60 years of experience in measurement technology. Our mission is to provide highly quality, service and value in the industry and provides multi-faceted solutions for combustion efficiency, flue gas emissions, food safety, medical health, heating, air conditioning & refrigeration and environmental monitoring for markets such as environmental protection, energy consuming, pharmaceutical, food and indoor environments.

The foundation of success is our highly qualified and motivated employees, as well as our outstanding and sustainable new measuring instruments and solutions. We are proud to serve our customers in pharmaceutical, food, HVAC/R and other industries such as high energy air pollution control.

At Testo, we are always recruiting dedicated, experienced, and passionate people to join our team. Submit your resume via email to hr@testo.com.cn. If there is a match with your qualifications and our employment needs, we will contact you immediately.

We look forward to receiving your application!