宁波招聘

PURPOSE OF FUNCTION
To strengthen the IKEA store as a medium by combining the IKEA Commercial Plan with our national and local plans in order to secure the relevance, attractiveness and competitiveness of the IKEA Brand in every local market. By doing this we maximise sales and long-term profitability.
My main responsibilities are:
? optimising the use of the IKEA store layout and store media by developing and implementing range presentation solutions that strengthen the connection between the IKEA offer and the everyday lives of people
? securing a deep knowledge of all store media and clarifying the main purpose of each medium
? developing and implementing efficient and effective store communication, supporting self-choice and the mechanical sales system
? reflecting the IKEA Brand identity and creating visual impact in all commercial, sales support and co-worker areas.
? stimulating and increasing the interest for home furnishing in order to grow the customer base and the market through:
o gaining and applying a deep knowledge of everyday life at home in order to be more relevant and attractive for more people within the store’s primary market area
o using the richness of our range to show many affordable, functional and beautiful home furnishing solutions in distinct and different styles in order to appeal to many individual tastes and needs
o demonstrating how everyday life at home can be improved by using single products or combinations of products
o challenging and encouraging people to see their home in a new way
o creating trust in the IKEA offer by presenting and communicating solutions for a sustainable life at home
o working with vitality to motivate people to visit the IKEA store frequently.
PURPOSE OF THE JOB
I ensure I contribute to positioning the IKEA store as the first choice for home furnishings in my primary market area (PMA) in order to maximise sales and long-term profitability. Based on deep knowledge of people’s life at home and a high level of home furnishing competence my team and I present and communicate the IKEA offer in ways that make it attractive and relevant to my local market. I am responsible for ensuring we visualise the uniqueness of the IKEA product range within specialty shops, compacts, studios, the Self-serve furniture area, Swedish Food Market and activities throughout the store to distance us from the competition. I ensure we maximise the impact of these store media in order to convert visitors into satisfied customers and stimulate repeat visits by creating vitality in all areas of the store throughout the year. I lead and inspire my team to develop and implement:
? store layout as a commercial tool
? range presentation
? store communication
Together with my team we ensure high quality, simplicity and cost-consciousness in the execution of our work by using global tools and best practises.
ASSIGNMENT
Customers
? I have a deep knowledge and understanding of people’s needs and wants, their living situations and
this knowledge to provide home furnishing solutions for a single product or a combination of products that improve people’s life at home.
? I work with my team to show ideas and solutions in many different styles, functions and price profiles to fit many individual tastes and to strengthen the uniqueness of the IKEA product range.
? My responsibility is to ensure up-to-date specialty shops, compacts, studios, Self-serve furniture area and activity areas thereby creating vitality throughout these areas which exceed our visitors’ expectations.
? I analyse the IKEA Customer Satisfaction survey, Brand Capital and other visitor feedback and use these insights to improve the store experience of our visitors and convert them into satisfied customers.
? I am responsible for working with the layout in my areas of responsibility in order to create a good overview and visual impact and to provide an easy buying process for our customers.
? I work with other functions and my team to ensure that our store is always in shape as new.
? I work with my colleagues to secure that all communication in my areas of responsibility is:
o consistent and understandable
o clear and uncluttered
o supports self-choice and the mechanical sales system
o guiding visitors throughout the store.
? I work with my team and other functions to ensure we are visitor-focused throughout the store. I do this by ensuring:
o all work is created and implemented with visitors in mind
o we minimise disruption when implementing major rebuilds and other day-to-day activities
o we take time to respond to our visitors’ needs when we are working on the shop floor
? I ensure my area of responsibility is always a safe and secure environment for visitors and co-workers.
Commercial/Business
I actively support my Communication & Interior Design (Com&In) manager in implementing the store business plan and the department action plan. I do this to support the optimisation of sales and our long-term growth by:
? ensuring the uniqueness of the IKEA identity in range presentation and store communication in order to distance us from the competition.
? ensuring that the range presentation is relevant to the many people’s life at home in my local market and that it accurately reflects demographics, living conditions and our visitors’ needs and wants.
? securing that our solutions reflect a wide variety of styles and functions to meet many individual tastes and to stimulate our visitors to change their home furnishings more often.
? working with other functions on the commercial calendar activities, using store media to ensure vitality in all areas, inside and outside the store, throughout the year.
? influencing and co-operating with the store commercial team, my Com&In manager, my colleagues and other support functions to ensure that we focus on the same priorities.
? securing the use of the layout as a commercial tool to plan and implement the commercial strategies throughout the store.
? using visual merchandising competences and display techniques in specialty shops, compacts, studios, the Self-serve furniture area, Swedish Food Market and activities throughout the store. This allows me to:
o present and communicate the IKEA product range and reflect its width and depth and strengthen our low-price profile on all levels
o ensure that the customer explores all the commercial areas and comes into contact with the whole product range
o choose and locate the appropriate store media and display techniques to support the mechanical sales system and highlight sales priorities.
? working with my team and the commercial team to plan and implement range changes in a simple and cost-conscious way.
? encouraging my team to respond quickly and proactively to commercial opportunities, customer feedback, competition, supply issues and volume commitments.
? educating my team and other functions on how to work with manuals, global directions and tools.
? working with the Interior Designer Manager and the Graphic Communication Leader to ensure
actively supporting and developing co-operation with Sales and In-store Logistics through working closely together, sharing knowledge and respecting each other’s responsibilities to present the range in the most commercial, inspiring and aesthetic way possible.
? taking responsibility for ordering the materials and racking we use in the construction of displays.
I deliver an action plan for my area by:
? supporting the Com&In department plan to reach agreed goals and key performance indicators (KPIs)
? creating individual actions plans for each co-worker stating specific goals that support the overall action plan
? ensuring it is understood and owned by all my team
? following up on the action plan and communicating progress to my team.
People
? I recruit my team searching for a combination of IKEA values and specialist competencies (such as visual merchandising, graphic design and store planning). I take into account the unique requirements of the Com&In team to combine practical, aesthetic and commercial skills.
? I lead, inspire and challenge my team to constantly increase their knowledge of people’s life at home and develop their home furnishing competence.
? I create an environment where the IKEA culture is strong and diversity is valued.
? I ensure efficiency and effectiveness through having the right number of co-workers in the right places at the right times.
? I am committed to the development of my team and I define individual development plans for each co-worker that reflects both business goals and personal needs.
? I set clear goals and I make time for regular follow-ups with my team.
? I set clear expectations and standards regarding routines, and make sure that they are agreed upon and regularly followed up.
? I secure the training of my team by constantly developing the specialist competence needed within our function.
? I ensure that I have in place a living succession plan to secure strong leaders for the future.
? I ensure my team are up to date about global and local retailing, visual merchandising and design trends.
? I actively support and develop co-operation in the commercial team by contributing with my knowledge and competence.
? I create an environment of trust by encouraging open, constructive, honest, two-way feedback with my team and other colleagues.
? I actively engage my team in sustainability in order to contribute to the IKEA focus on social responsibility and care for the environment.
? I actively co-operate with my local design and visual merchandising schools, using them to support projects and as a source for future recruitment.
? I delegate responsibility to my team to help them grow and develop according to their individual ability and experience.
? I keep my team updated about our business globally, nationally and locally.
? I reward good performance and take action to improve poor performance.
? I am responsible for my own development and look to my manager and my matrix for support in improving my competences.
Financial
? I ensure all Com&In initiatives grow our business and support the sustaining of long-term profitability.
? I deliver on my agreed goals and key performance indicators (KPIs) by:
o commercially driving sales through my short-term and long-term action plans
o analysing my KPIs and working with my team to create meaningful actions to achieve our agreed goals.
o understanding the impact of my and my team’s actions on the financial results of my area and know which results we can influence.
o securing high quality, simplicity and cost-consciousness in the execution of our work by using
global tools and best practises.
o maximising opportunities to recycle and reuse materials in order to minimise our costs, both financial and environmental.
? I constantly monitor our performance against agreed goals, adapting and taking action when required.
KNOWLEDGE TO BE PROFICIENT TO FULFIL THE ROLE
I need to gain knowledge on general IKEA ways of working within my store as well as knowledge specific to my role as a Visual Merchandise/Activity Manager. Existing material is available to support me in gaining this knowledge about my role.
MOTIVATION
It is essential that I have the following motivations:
? The IKEA values really reflect my own values.
? I am driven by the desire to exceed my goals. I get as much out of helping my team achieve and develop as I do out of my own achievements.
? I am passionate about home furnishings and people’s life at home and strongly identify myself with the IKEA product range.
? I am passionate about using my local market knowledge and my home furnishing competence to provide relevant and sustainable home furnishing solutions that improve people’s life at home.
? I am passionate about retailing and I keep myself up to date about developments in retailing, visual merchandising and communication trends.
? I enjoy working in a fast-paced and future-oriented environment.
? I am hungry for knowledge and want to increase my skills and learning, using this to benefit IKEA and grow personally.
RECOMMENDED KEY PERFORMANCE INDICATORS (KPIs)
Customer
Commercial/Business
People
Financial
IKEA Customer Satisfaction survey (ease of shopping and inspiration)
Sales targets per medium
Voice and leadership profile
Functional Commercial Review
Functional Commercial Review
Staff planning tool
Brand Capital
Average ticket/ Conversion rate
Functional Commercial Review
Succession planning
Development talks with co-workers
SPECIFIC KEY PERFORMANCE INDICATORS
Situational and personal KPIs agreed with my line manager.
PREVIOUS EXPERIENCE AND SKILLS
Essential
Preferred
Extensive experience of working as a visual merchandiser. Higher education qualification in visual merchandising or industrial design
A passion and curiosity for, and understanding of, people’s life at home
Passion and knowledge of home furnishing, visual merchandising, retailing and communication
Extensive experience of working in a visual merchandise team of an IKEA company, a retail merchandise team or design studio
Creative and commercial visual competence with a keen eye for aesthetics
Ability to use the basics of AutoCAD
Proficient in the use of AutoCAD
Self-reliant and motivated with a proven ability to work as part of a larger team
Good analytical skills
Ability to set expectations for others and provide clear direction and follow ups
Ability to prioritise and organise personal tasks and the work of others in order to make the most efficient use of time available
Experience of managing-leading and developing a team, preferably gained in a visual merchandise retail environment
Confident about communicating, coaching and managing/leading others
Ability to engage the receiver and create a passion for my goal
Ability to adjust the style of communication to get the message across to the receiver and explain concepts and visual interpretation verbally
Experience of setting action plans, as well as setting and following up on goals
Proven problem-solving ability
Experience of using the IKEA commercial priorities to prioritise my own work
Considered decision-maker
Experience of working in a fast-paced environment
Ability to read and fully understand written English
Ability to communicate confidently and clearly in English
Computer proficient

宜家家居(IKEA)于1943年由其创始人英格瓦·坎普拉德(Ingvar Kamprad)在瑞典创立。历经半个多世纪的发展，如今它已在全世界拥有300多家商店。宜家于1998年进入中国市场，在上海开办第一家商场，随后陆续在北京，成都、广州，深圳，大连，南京，沈阳，天津，宁波，无锡，重庆，武汉等大中城市开办商场。目前在中国已有16家宜家商场。今天,瑞典宜家集团已成为全球最大的家具家居用品零售商,销售主要包括座椅/沙发系列，办公用品，卧室系列，厨房系列，照明系列，纺织品，炊具系列，房屋储藏系列，儿童产品系列等约10000个产品。

我们的愿景：
为大众创造更美好的日常生活！

我们的经营理念：
提供种类繁多、美观实用、老百姓买得起的家居用品。

宜家经营理念最初始于为大众提供经济实惠的家居装饰产品，而非仅为少数人服务。它将功能、质量、设计、价值结合在一起，并始终牢记可持续发展理念。从设计、采购、包装、配送到业务模式，宜家经营理念存在于公司日常运营的每个环节。我们的目标是帮助更多人创造更好的家居生活。

我们的人才理念：
为那些脚踏实地、诚实正直的人们提供发展机会，不仅是职业的发展，还有个人能力的发展。由此我们将矢志不渝地共同创造更美好的日常生活，为我们的顾客，也为我们自己。

宜家的人才理念非常鲜明地阐述了宜家的用人标准 -- “脚踏实地，诚实正直”。那些应聘者，宜家从不会对他们的性别、年龄、学历、民族、宗教信仰、生活背景等因素作具体的要求或限制，只要被证明是最适合的人选，就会被录用，并与宜家共同成长。
宜家会提供多种多样的培训机会和发展空间，并希望员工主动地承担自身的职业培训和个人发展的责任。这意味着，员工要主动地学习、尝试新的知识和工作方法，并且愿意将知识和经验分享给他人。

我们的薪酬福利
宜家创造和维持一个有竞争力的薪酬体系，以吸引和留住我们最宝贵的人力资源并给与他们合理的回报，构建完备的福利体系以适应各类员工不断增长的需求，与此同时，公司致力于为全体员工创造、提供与推动高水平的培训与提升课程。更为重要的是，透明的管理制度，平等的人际关系保证我们所有员工都能在宜家家居卖场愉快的工作。

优秀的企业文化和充分开放的职业发展平台成为宜家吸引和挽留员工的最大亮点。也许宜家不适合每一个人，但或许正是你梦想的地方！