佛山招聘

Do you have a passion for all things marketing? Do you dream in web analytics, SEO, and email content messaging? Do you observe marketing and advertising campaigns in your daily life—mentally applauding the sublime and critiquing the mundane? Finally, do you have a drive to help others recognise the power of great marketing?

If these questions resonate with you, then consider joining the International Marketing Department of UBM Asia—a leading exhibition organiser in Asia and the biggest commercial organiser in China, India and Malaysia—as our International Marketing Manager China.

This highly strategic position will consult and collaborate with our exhibition, product, and marketing teams across China to achieve increase international visitors and customers by way of improved delegate marketing strategies and implementation. The International Marketing Manager China will exercise his/her extensive experience across a gamut of marketing disciplines such as audience development/customer acquisition, email marketing, mobile marketing, content marketing, social media marketing, and other forms of electronic and direct marketing. The primary goal is to guide some of our largest event teams in China such as the Children-Baby-Maternity Expo (CBME), SIGN & LED CHINA, and the world famous Hotelex+Design & Deco (HDD) to greater heights in quality and quantity of overseas visitors.

Aside from possessing marketing acumen backed by a stellar track record, the International Marketing Manager China will possess the right set of people, coaching, and mentoring skills to succeed in this position. He/she will report to and collaborate with the UBM Asia Head of International Marketing on a regular basis to monitor progress of project teams, consult and provide new marketing training resources, and produce the company’s annual internal marketing meeting and awards programme.

This position is based in Shanghai, China. Local candidates with international work experience and/or education are preferred. Exceptional candidates exceeding requirements outside of China and willing to relocate may also be considered. Experience in B2B trade fairs and conferences are a plus; however candidates with related marketing experience within online companies and product/service companies are also welcomed.

Responsibilities:

Increase quantity and quality of visitors to assigned exhibitions
Collaborate with local UBM exhibition marketing and project teams with overall international marketing planning, strategy, and execution
Provide continuous support, feedback, and counsel on marketing promotions and areas that affect visitor figures and which ultimately improve the customer experience throughout the event cycle
Continuously seek out smart and relevant marketing opportunities, techniques, or better ways of working across UBM Asia and UBM in order to facilitate higher results of the main visitor objective
Contribute to the department’s overall initiative to provide support and learning across the company by contributing in knowledge sharing via internal blog, providing training sessions (in-person and virtually), and helping to produce the annual internal marketing meeting and awards programme
Liaise on a regular basis with UBM Asia Head of International Marketing to mark progress, troubleshoot areas for improvement, and roll-out group wide new initiatives
Requirements:

Minimum 5-8 year experience in marketing with a minimum of four years serving in a marketing manager capacity
Fluency in written and spoken Mandarin and native to near native proficiency in English
Excellent presentation and business writing and copy writing skills. Candidates are expected to assist project teams in creating content marketing materials in both Chinese and English as well as critique and correct marketing promotional collateral and press releases
Possess proficiency in traditional forms of direct marketing and advance knowledge and skills of online marketing channels such as website marketing, email marketing, and social media marketing
Familiarity to mastery of web tools and programmes such as web analytics (Google Analytics, Omniture or similar), Commercial Email Service Providers (such as Epsilon, Chimp Mail or similar), and B2B uses of social media platforms such as Sina Weibo and LinkedIn
Strong experience and knowledge of audience development/customer acquisition programmes
Affinity towards marketing metrics and data-driven decision making
Collaborative and “people-oriented” demeanor with the ability to influence others by way of positive reinforcement
Independent self-starter with the ability to juggle multiple project teams and initiatives with poise
Some experience with media, Public Relations, and press release writing are a plus
Working Location: Shanghai, China
For more details of our company, please visit our website at www.ubmasia.com

At UBM plc, we invite you to be part of an organisation that is committed to building a diverse and inclusive culture and to being a responsible, sustainable business. UBM is proud to be an equal opportunity workplace.

Excellent compensation package will be offered to the right candidate. Please send cover letter and detailed resume in ENGLISH stating expected salary, available starting date and day-time contact number to applicant-hk@ubm.com

Candidates not notified within one month should consider their application unsuccessful. Personal data collected is solely for recruitment purposes and will be treated in strict confidence. Personal data of unsuccessful applicants will be destroyed after 3 m

【关于我们】
上海博华国际展览有限公司作为国内领先的展览互联网公司,是英富曼集团与上海华展国际展览有限公司共同设立的中外合作企业。创办至今22年以来，上海博华始终紧跟时代脉搏，从规模不断增长的线下展会，到线上线下双平台并重的互联网战略，不断实现可持续发展。上海博华以家具、餐饮,酒店/商业空间、医药/食品原料/加工包装、大健康/生活方式四大线下展会平台为抓手，大力发展线上B2B、B2P、B2C业务，建立多个在线贸易平台，采购通小程序，打造新媒体矩阵，并通过举办各类丰富多彩的线下赛事，论坛等活动和云展会，直播课堂，线上配对等关联平台的建设，将线下实体展会与线上互联网平台紧密结合，构建博华生态圈，为客户创造持续效益。

公司涉及70+国际性展览活动， 2019年所有展会租馆面积达到150万平方米，每年为来自全球的近90万采购人士创造多重贸易机会。在互联网建设上，博华已建成了家店装休在线和食药在线2大平台8个行业B2B网站、入住厂商达13,955家、包括60万件各类产品、2019年整体流量超过8,000万，同时还拥有2个B2P微信小程序采购平台，4个资讯类小程序平台及2款APP产品。整合线上线下资源为客户提供优质全面服务。公司总部位于上海，在北京和广州设有分公司，在广东中山市古镇镇设有合资展览公司，目前员工总数已经超过450人。

【我们的福利】
弹性工作时间
五险一金、补充医疗保险
带薪年假、带薪病假
培训机会、晋升体制
生日礼品、工会福利、团队活动、健康体检

【联系我们】
上海：上海市徐汇区虹桥路355号城开国际大厦7-8楼
广州：广州市海珠区新港东路1022号保利世贸中心E座28楼04-10室
北京：北京市朝阳区百子湾路16号百子园(后现代城)5号楼C座1206室

社会简历投递：eva.zhang@imsinoexpo.com
实习生简历投递：elaine.ye@imsinoexpo.com