重庆 [切换城市] 重庆招聘重庆市场/营销招聘重庆市场/营销/拓展主管招聘

市场主管

沛得莱商业管理咨询(上海)有限公司

  • 公司规模:150-500人
  • 公司性质:外资(欧美)
  • 公司行业:物业管理/商业中心

职位信息

  • 发布日期:2017-08-14
  • 工作地点:重庆-江北区
  • 招聘人数:1人
  • 工作经验:5-7年经验
  • 学历要求:本科
  • 语言要求:英语 良好 普通话 熟练
  • 职位月薪:0.8-1万/月
  • 职位类别:市场/营销/拓展主管  

职位描述

职位描述:
Roles and Responsibilities:

? Assist and support Marketing Manager to develop and implement digital marketing strategies and programs in portfolio level by leveraging variety of digital marketing approaches including online community, search engine (SEO/SEM), microsite, eDM, e-newsletter, etc. to promote Mosaic branding and leadership.
? Integrate digital/social marketing initiatives with all the marketing campaigns including offline event by aligning with prioritized solutions so that achieve 360-degree integrated marketing promotion.
? Oversees and manage portfolio level owned digital channels to ensure that they are optimized for the China market, i.e WeChat/Weibo/website/youku
? Develops and oversees strategic partnerships with relevant China online/digital sites and channels to drive brand/destination awareness and traffic to the portfolio in that city.
? Develop CRM strategies to offer more personalized experience and related initiatives to increase loyal customers.
? Prepare budget and evaluate relevant suppliers’ contracts on an annual basis.
? Assist and support Marketing Manager to develop and implement PR strategies
? Planning and execution of brand events, PR events, road show and promotion activities under the identified brand idea to actively improve brand awareness and preference;
? Build relationship with Key media and KOLs, to leverage the PR exposure;
? Develops and oversees strategic partnerships with relevant China online/digital sites and channels to drive brand/destination awareness and traffic to the portfolio in that city.
? Prepare budget and evaluate relevant agency contracts on an annual basis.



Key Skills Requirements/Qualifications:

? Minimum 5 years’ experience in digital marketing and project management experience in shopping malls preferred
? Good working knowledge on mall branding and/or media industry.
? Exceptional Chinese verbal and written communication skills, good English skills will be a privilege
? Strong and independent communication and negotiation skills
? Ability to work under pressure
? Bachelor’s degree and above

职能类别: 市场/营销/拓展主管

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公司介绍

沛得莱商业管理咨询(上海)有限公司是成立于2016年9月,由Pradera和麦格理基础设施和实物资产(香港)有限公司的子公司麦格理零售物业管理有限公司合作投资,双方各出资50%,致力于在亚洲提供资产管理服务。沛得莱商业管理咨询(上海)有限公司为位于中国的四个零售地产项目提供管理服务(包括上海、青岛、西安、重庆),总出租面积达20万方。
Pradera是国际领先的零售房地产基金及资产管理公司,致力于管理商场、购物中心等,其项目遍布欧洲和亚洲。公司成立于1993年,投资项目超过33亿欧元,旗下60个商场及购物中心涵盖2900多个门店,分布于中国香港、西班牙、意大利、德国、波兰、法国、捷克、希腊、土耳其和中国。
麦格理基础设施及有形资产投资基金(MIRA)隶属于麦格理集团旗下的麦格理资产管理部门。MIRA率先为机构投资者将基础设施发展成为崭新的资产类别。MIRA在基础设施领域拥有超过20年的投资和管理经验,投资范围也扩展至房地产、农业和能源领域。MIRA目前管理全球135个资产组合、约300座物业以及450万公顷的农场,资产总额逾1,180亿美元。

联系方式

  • 公司地址:地址:span上海市黄浦区南京东路353号7楼