常熟招聘

- Communication strategy focusing on ATL advertising, co-working with digital, BTL and PR manager to create an integrated marketing plan
- Creating umbrella concept that will be center of all communication touchpoints
- Devise media plan that will effectively and efficiently carry out creative concept and consistently developing unconventional media channels.
Scope of Responsibilities/Expectation
1. Expand communication concept into 360 degree marketing campaigns
2. Devise quarterly advertising/media plan and product launch plan using budget and portfolio plan
3. Analyze marketing result to ensure effectiveness of marketing budget
4. Lead advertising creative and media

Specific Knowledge/Skills
1. 5 years of experience in marketing field; marketing consulting and/or advertising agency experience is acceptable;
2. Min. 2 years of mid-management experience preferred
3. Communication strategy planning and execution experience
4. Advertising creative and media planning experience in automotive industry preferred but not a MUST
5. Sense of creative
6. Strong analytical skills
7. Excellent communication and interpersonal skills
8. Highly motivated self-starter, focused and well-coordinated at work
9. Good command of English skills; both written and spoken

观致汽车有限公司诚聘