北京 [切换城市] 北京招聘北京咨询/顾问招聘北京专业顾问招聘

Senior Strategist 资深品牌顾问

上海扬特品牌识别咨询有限公司

  • 公司规模:50-150人
  • 公司性质:外资(欧美)
  • 公司行业:广告

职位信息

  • 发布日期:2016-11-14
  • 工作地点:北京-东城区
  • 招聘人数:若干人
  • 工作经验:3-4年经验
  • 学历要求:本科
  • 语言要求:英语 熟练
  • 职位月薪:8000+ /月
  • 职位类别:专业顾问  

职位描述

职位描述:
职位:高级策划师
Role: Senior Strategist
工作汇报:策划总监
Reporting To: Strategy Director
角色:
Role:
作为策划团队的一分子,为客户提供创新的品牌解决方案。
To work as a part of the strategy team to propose innovative brand solutions to clients.
主要职责:
Key Responsibilities:

品牌策划发展:
Development of Brand Strategy:

■ 协助总监进行团队管理,并在需要时承担总监职责。
■ Support Director with team management as and when required
■ 指导、激励和引导分析师和咨询顾问,以确保绩效管理与绩效评估流程一致。
■ Guide, motivate and direct the Analysts and Consultants to ensure their performance and development is managed using the performance review process
■ 确保客户目标的达成。
■ Ensure the achievement of client objectives
■ 如有需要扮演指导角色。
■ Play a mentoring role if required
■ 与客服和创意部门密切合作,确保是一个有凝聚力的项目团队致力于客户的品牌解决方案。
■ Work closely with Client Services and Creative to ensure a cohesive project team delivering client brand solutions
■ 根据客户和代理需求提供***品牌创意。
■ Champion of brand ideas within the agency and to the clients
■ 促进战略品牌解决方案的持续改进。
■ Drive the continued improvement of strategic brand solutions
■ 在咨询团队扮演关键角色,并针对客户的公司业务开发创新、适用的品牌策略。
■ Take a senior role within the consultancy team, to develop innovative and appropriate brand strategies to tackle clients' business issues

关系管理:
Relationship Management:
■ 维护团队与客户及后续客户的良好关系。
■ Support team with client relationships and follow-up
■ 准备与客户的日常沟通。
■ Prepare routine client communication
■ 彰显有效的内部员工关系。
■ Demonstrate effective internal relationships
■ 开发和维护长期客户关系,并在客户团队中确认关键联系人且建立联系。
■ Develop and maintain long term client relationships plus identify key contacts within the client team and build relationships
■ 对客户的反馈予以有效的管理或解释。
■ Effectively manage and interpret client feedback

知识网络发展:
Knowledge –Networking development:

■ 了解各个方面业务品牌和营销的发展趋势。
■ Keep abreast of brand and marketing trends across all aspects of the business
■ 提供***品牌创意。
■ Champion of 'brand ideas'
■ 建立***实践工作的新途径,并开发新的工作工具和方法。
■ Work with the teams to establish best practice new ways of working and develop new tools and methodologies
■ 通过网络激励学习并分享想法。
■ Encourage learning and sharing of ideas across the network
■ 识别新兴的环境主题。
■ Identify emerging environment themes
■ 把握新客户的机会。
■ Identify new client opportunities

项目管理:
Project Management:
■ 确保主管和团队其他成员充分听取定期的向上沟通。
■ Ensure regular upward communication takes place and Director and rest of the team are fully briefed
■ 建立包括客服和创意部门在内的良好的工作环境。
■ Develop strong working partnerships with project teams including Client services and Creative
■ 负责自己项目全面计划方案的管理,准确识别特殊任务和委托,管理预算和外部资源。
■ Responsible for overall project management of own projects, identifying specific tasks and delegating where appropriate, managing budget and external resources
■ 检测计划进展情况,并解决支出不足问题。
■ Monitor progress against plan and resolve revenue shortfalls
■ 针对总监和其他相关人员,识别和管理风险。
■ Identify and manage risks, involving Director and other relevant personnel

员工管理
People Management
■ 协助主管和团队管理,并在需要时提供支持。
■ Support Director and team management as and when required
■ 指导、激励新员工,并确保绩效管理与绩效评估流程一致
■ Guide, motivate and direct the juniors to ensure their performance and development is managed using performance review process
■ 确保客户目标的达成。
■ Ensure the achievement of client objectives
■ 在需要时发挥指导作用。
■ Play a mentoring role if required
■ 在网络上与其他策划师分享想法和思想。
■ Prepare to share ideas and thoughts with other strategists across the network.
■ 给创意团队提供有效的方向。
■ Give effective direction to Creative teams
主要需求:
Key Requirements:

■ 六年以上品牌策略方面相关的经验。
■ 6+ years of experience in brand strategy
■ 能够独立管理大型项目,并通过激励高级客户群体推销“大创意”
■ Able to independently manage larger projects and sell “big ideas” by inspiring a senior client group
■ 良好的时间管理能力。
■ Good time management skills
■ 处在影响当地和国际上所以业务领域等趋势的前沿。
■ Stay abreast of local and international trends impacting all areas of business
■ 独立管理项目的能力。
■ A proven capability of independently manage projects
■ 出色的沟通和表达技巧。
■ Excellent communication and presentation skills
我们看重的是:
What we value in our people:
■ 热衷于做好自己的事情,服务客户并且创造可衡量的差异。
■ Passionate about being the best at what they do, serving their clients and making a measurable difference.
■ 创意和专业知识是他们的命脉。他们提出大胆的想法并且能够成功的将其付诸实践。
■ Ideas and expertise are their lifeblood. They create bold ideas and have the expertise to apply them successfully.
■ 人际关系贯穿于他们职业生涯的核心。通过理解并尊重客户和同事的观点,帮助他们建立良好的人际关系和解决方案。
■ Relationships lie at the core of their professional life. Through understanding and respecting the views of their clients and colleagues helps them to build strong relationships and solutions.
■ 他们重视同事间的真诚以及开展业务的方式。
■ They value integrity in their colleagues and in the way they conduct their business.
■ 他们对自己、工作以及工作的公司具有雄心壮志。
■ They have ambition for themselves, their work and for the company they work for.
■ 他们的所有的交互都是开放、诚实和透明的。
■ They are open, honest and transparent in all interactions.

职能类别: 专业顾问

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公司介绍

Welcome to Superunion, where people believe the world would be a better place if people's experience of brands was brilliantly designed and beautifully connected.

We exist to ensure that the entire brand experience – from the biggest of launches to the tiniest of online interactions – is both brilliantly designed and beautifully connected.

A brilliantly designed and beautifully connected experience is more important than ever before because
- People can share good and bad experiences easily
- They can compare and ‘experience’ brands online before purchase
- They are more demanding and expect good experiences (aided by technology)
- They expect their data to be used well, and with respect

It feeds naturally into our belief... The Experience of the Brand, is the Brand.

All these happen because we offer
- STRATEGIC PARTNERSHIP
- WORK THAT WORKS
- METICULOUS PROJECT DELIVERY
- ENERGISING EFFORTLESS
- EXTRAORDINARY EXPERIENCE

based on
OUR VALUE - Curious, Gutsy, Grounded, Agile

It has everything to do with you. Because the Experience of Brand Union is seamless connected, crafted by each talent we touch. Including YOU.






About Us

Brand union was founded in 1976. in January 2018, five companies become “Superunion”,it condensed “Brand Union” strategy and the global impact, The Partners’ perfect creative ability, Lambie - Nairn digital design ability, Addison customer experience and VBAT digital content production capacity. As The world's largest media group - one of The member enterprises of WPP, Superunion has 23 offices worldwide, more than 750 employees with integrated global view and service. In our work, we cover a wide range of key audiences, including enterprises, consumers, customers, talents, and deeply understand and analyze the relationship in between. This working method enables us to lead customers to fully realize the role of brand in driving strategic development, and bring out the maximum value of the brand in key areas. Superunion has been focus on the change of customer demand, covering the main market in the world, and the influence is more involved in every corner of the world.

www.superunion.com

联系方式

  • 公司地址:地址:span上海恒丰路399号达邦协助广场11楼