北京招聘

职位描述：
The Asia Region is the fastest growing Region in Westinghouse and we have identified over one hundred existing and new products and services from our global portfolio that are applicable within this Region. To facilitate capturing business in this expanding market, Westinghouse is looking for a Marketing Manager to support this market for existing nuclear power plants and develop business locally, interfacing with the global Westinghouse product portfolio. The Chinese market will be the first focus and priority for this Marketing Manager, although it will be expected that this resource also cover Korea and Taiwan as well.

In this position, a Marketing Manager can expect to be responsible for the following:

With Account Teams, identify unmet customer needs for applicable product areas and communicate them to the Product Lines.

Prioritize, define and implement product promotion and technical sales tactics for applicable product areas.

Utilizing voice of customer data and market intelligence, work with product lines to enhance current product offerings, recommend delivery improvements and assess new product development concepts.

Establish the market price for applicable product areas.

Support offer development by providing product information (in collaboration with product lines) and recommending winning value propositions.

Develop and execute global market pull/product push tactics for applicable product areas.

Facilitate the Integrated Market Plan process (for assigned product areas) and drive implementation actions specific to applicable product areas for the Asia Region.

This position will involve regular interaction with Director/VP of product line segments, Account Team executives, Customer Account Managers, and Product Managers, periodic interaction with Customer executives in collaboration with Region Account Team Customer Account Managers and occasional interaction with vendors/suppliers regarding product features and viability.

The successful candidate for this position will possess the following:

Bachelor’s degree in engineering or related field

At least 10 years of related experience in engineering or product management and exposure to marketing principles and processes.

Direct experiences in product management, marketing, market research, and strategic planning with an in-depth knowledge of selected products and services.

Proven abilities in data analytics to review and validate market and competitor research and recommend actions in response.

Consultative skills to support Account Team in business development and negotiation that leads to positive customer response, increased selling and orders entered.

Strong ability to interface with product line leaders on new product development progress and delivery improvements.

Understanding of customer requirements as defined in requests for quotation & ability to define best response in terms of product offerings, technical descriptions, pricing/cost structures.

In depth knowledge of strategic and business planning processes.

Demonstrated abilities in offer development, pricing theory and definition of value proposition.

Ability to gather, analyze and draw conclusions from marketplace and competitive data and develop effective strategies and tactical approaches in response.

Customer communication skills emphasizing presentation effectiveness, negotiation, persuasion and diplomacy. 举报 分享

As the world’s leading supplier of nuclear plant products, technologies and services, Westinghouse Electric Company strives to provide safe, clean and reliable electricity. Today, the leading edge technology developed by Westinghouse is the basis for approximately one-half of the world’s operating nuclear plants. Our comprehensive offerings cover the entire life cycle of nuclear power plants including Automation and Field Services, Engineering, Equipment and Major Projects, Nuclear Fuel and Nuclear Power Plants.

With headquarter in Cranberry Township,Pennsylvania,United States, Westinghouse has operations in 12 states and 15 countries with over 11,000 employees. With the revitalization of the nuclear industry, Westinghouse has embarked on a plan to hire and train thousands of new employees per year for the foreseeable future.

Westinghouse Electric Company has played an active role in China’s nuclear power industry since the 1990s. In 2007, Westinghouse successfully won the bid for China’s generation three plus (III+) nuclear power projects to build two units of AP1000 reactors in Sanmen, Zhejiang Province and two units in Haiyang, Shandong Province.

Look forward, WEC-China is willing to embrace more opportunities with domestic enterprises, and continues to support China’s nuclear power development strategy.