Strategist 品牌顾问
上海扬特品牌识别咨询有限公司
- 公司规模:50-150人
- 公司性质:外资(欧美)
- 公司行业:广告
职位信息
- 发布日期:2015-04-22
- 工作地点:上海-徐汇区
- 招聘人数:1
- 学历要求:本科
- 语言要求:英语熟练
- 职位月薪:面议
- 职位类别:专业顾问
职位描述
Role: Strategist
Reporting To: Strategy Director
Role:
To work as a part of the strategy team to propose innovative brand solutions to clients.
Key Responsibilities:
Development of Brand Strategy:
■ Assist in designing, conducting and evaluating qualitative research
■ Collate competitor information, searching analyst and media sources for information
■ Assist in creating strategic reports and presentations
■ Review client research and summarize findings
■ Assist with tracking of budget and project timelines
■ Prepare presentations decks
Relationship Management:
■ Support team with client relationships and follow-up
■ Prepare routine client communication
■ Demonstrate effective internal relationships
Knowledge –Networking development:
■ Keep abreast of brand and marketing trends across all aspects of the business
■ Champion of 'brand ideas'
■ Work with the teams to establish best practice new ways of working and develop new tools and methodologies
■ Encourage learning and sharing of ideas across the network
■ Identify emerging environment themes
■ Identify new client opportunities
Project Management:
■ Ensure regular upward communication takes place and Director and rest of the team are fully briefed
■ Develop strong working partnerships with project teams including Client services and Creative
■ Responsible for overall project management of own projects, identifying specific tasks and delegating where appropriate, managing budget and external resources
■ Monitor progress against plan and resolve revenue shortfalls
■ Identify and manage risks, involving Director and other relevant personnel
People Management
■ Support Director and team management as and when required
■ Guide, motivate and direct the juniors to ensure their performance and development is managed using performance review process
■ Ensure the achievement of client objectives
■ Play a mentoring role if required
■ Prepare to share ideas and thoughts with other strategists across the network.
■ Give effective direction to Creative teams
Key Requirements:
■ 2+ years of experience in brand strategy
■ Able to independently manage larger projects and sell “big ideas” by inspiring a senior client group
■ Good time management skills
■ Stay abreast of local and international trends impacting all areas of business
■ A proven capability of independently manage projects
■ Excellent communication and presentation skills
What we value in our people:
■ Passionate about being the best at what they do, serving their clients and making a measurable difference.
■ Ideas and expertise are their lifeblood. They create bold ideas and have the expertise to apply them successfully.
■ Relationships lie at the core of their professional life. Through understanding and respecting the views of their clients and colleagues helps them to build strong relationships and solutions.
■ They value integrity in their colleagues and in the way they conduct their business.
■ They have ambition for themselves, their work and for the company they work for.
■ They are open, honest and transparent in all interactions.
Reporting To: Strategy Director
Role:
To work as a part of the strategy team to propose innovative brand solutions to clients.
Key Responsibilities:
Development of Brand Strategy:
■ Assist in designing, conducting and evaluating qualitative research
■ Collate competitor information, searching analyst and media sources for information
■ Assist in creating strategic reports and presentations
■ Review client research and summarize findings
■ Assist with tracking of budget and project timelines
■ Prepare presentations decks
Relationship Management:
■ Support team with client relationships and follow-up
■ Prepare routine client communication
■ Demonstrate effective internal relationships
Knowledge –Networking development:
■ Keep abreast of brand and marketing trends across all aspects of the business
■ Champion of 'brand ideas'
■ Work with the teams to establish best practice new ways of working and develop new tools and methodologies
■ Encourage learning and sharing of ideas across the network
■ Identify emerging environment themes
■ Identify new client opportunities
Project Management:
■ Ensure regular upward communication takes place and Director and rest of the team are fully briefed
■ Develop strong working partnerships with project teams including Client services and Creative
■ Responsible for overall project management of own projects, identifying specific tasks and delegating where appropriate, managing budget and external resources
■ Monitor progress against plan and resolve revenue shortfalls
■ Identify and manage risks, involving Director and other relevant personnel
People Management
■ Support Director and team management as and when required
■ Guide, motivate and direct the juniors to ensure their performance and development is managed using performance review process
■ Ensure the achievement of client objectives
■ Play a mentoring role if required
■ Prepare to share ideas and thoughts with other strategists across the network.
■ Give effective direction to Creative teams
Key Requirements:
■ 2+ years of experience in brand strategy
■ Able to independently manage larger projects and sell “big ideas” by inspiring a senior client group
■ Good time management skills
■ Stay abreast of local and international trends impacting all areas of business
■ A proven capability of independently manage projects
■ Excellent communication and presentation skills
What we value in our people:
■ Passionate about being the best at what they do, serving their clients and making a measurable difference.
■ Ideas and expertise are their lifeblood. They create bold ideas and have the expertise to apply them successfully.
■ Relationships lie at the core of their professional life. Through understanding and respecting the views of their clients and colleagues helps them to build strong relationships and solutions.
■ They value integrity in their colleagues and in the way they conduct their business.
■ They have ambition for themselves, their work and for the company they work for.
■ They are open, honest and transparent in all interactions.
公司介绍
Welcome to Superunion, where people believe the world would be a better place if people's experience of brands was brilliantly designed and beautifully connected.
We exist to ensure that the entire brand experience – from the biggest of launches to the tiniest of online interactions – is both brilliantly designed and beautifully connected.
A brilliantly designed and beautifully connected experience is more important than ever before because
- People can share good and bad experiences easily
- They can compare and ‘experience’ brands online before purchase
- They are more demanding and expect good experiences (aided by technology)
- They expect their data to be used well, and with respect
It feeds naturally into our belief... The Experience of the Brand, is the Brand.
All these happen because we offer
- STRATEGIC PARTNERSHIP
- WORK THAT WORKS
- METICULOUS PROJECT DELIVERY
- ENERGISING EFFORTLESS
- EXTRAORDINARY EXPERIENCE
based on
OUR VALUE - Curious, Gutsy, Grounded, Agile
It has everything to do with you. Because the Experience of Brand Union is seamless connected, crafted by each talent we touch. Including YOU.
About Us
Brand union was founded in 1976. in January 2018, five companies become “Superunion”,it condensed “Brand Union” strategy and the global impact, The Partners’ perfect creative ability, Lambie - Nairn digital design ability, Addison customer experience and VBAT digital content production capacity. As The world's largest media group - one of The member enterprises of WPP, Superunion has 23 offices worldwide, more than 750 employees with integrated global view and service. In our work, we cover a wide range of key audiences, including enterprises, consumers, customers, talents, and deeply understand and analyze the relationship in between. This working method enables us to lead customers to fully realize the role of brand in driving strategic development, and bring out the maximum value of the brand in key areas. Superunion has been focus on the change of customer demand, covering the main market in the world, and the influence is more involved in every corner of the world.
www.superunion.com
We exist to ensure that the entire brand experience – from the biggest of launches to the tiniest of online interactions – is both brilliantly designed and beautifully connected.
A brilliantly designed and beautifully connected experience is more important than ever before because
- People can share good and bad experiences easily
- They can compare and ‘experience’ brands online before purchase
- They are more demanding and expect good experiences (aided by technology)
- They expect their data to be used well, and with respect
It feeds naturally into our belief... The Experience of the Brand, is the Brand.
All these happen because we offer
- STRATEGIC PARTNERSHIP
- WORK THAT WORKS
- METICULOUS PROJECT DELIVERY
- ENERGISING EFFORTLESS
- EXTRAORDINARY EXPERIENCE
based on
OUR VALUE - Curious, Gutsy, Grounded, Agile
It has everything to do with you. Because the Experience of Brand Union is seamless connected, crafted by each talent we touch. Including YOU.
About Us
Brand union was founded in 1976. in January 2018, five companies become “Superunion”,it condensed “Brand Union” strategy and the global impact, The Partners’ perfect creative ability, Lambie - Nairn digital design ability, Addison customer experience and VBAT digital content production capacity. As The world's largest media group - one of The member enterprises of WPP, Superunion has 23 offices worldwide, more than 750 employees with integrated global view and service. In our work, we cover a wide range of key audiences, including enterprises, consumers, customers, talents, and deeply understand and analyze the relationship in between. This working method enables us to lead customers to fully realize the role of brand in driving strategic development, and bring out the maximum value of the brand in key areas. Superunion has been focus on the change of customer demand, covering the main market in the world, and the influence is more involved in every corner of the world.
www.superunion.com
联系方式
- 公司地址:地址:span上海恒丰路399号达邦协助广场11楼