Job title (1): Account Director (or Senior AD)

Reporting to: Greater China Managing Director, Business Director

Key Working Relationships: Creative Teams (global, regional and local)

Local Media Partners

Job Summary:

The Account Director is responsible for maintaining strong client relationships and for the output of excellent brand communications and creative strategies.

The Account Director must use his/her experience of the discipline to drive constant improvement. The job scope covers: client service, development of customer insights, development of brand communication strategies, supervision of campaign executions, management of overall account financials, etc.

Main responsibilities:

Client Service

· Senior client contact for Marketing Director, Brand Managers, Product Managers

· Responsible for ensuring Client satisfaction and handling strategic issues or problem resolution of brand communication issues

· Develop a comprehensive understanding of the marketplace and our Client’s business including various media and distribution channels

· Pro-active strategic proposals for customer management business opportunities

· Be accountable for the security of our Client’s business

· Contribute and if appropriate lead new business pitching opportunities

· Work with Doremus global team on global / local projects

Project Supervision

· Drive profitable client relationships

· Effectively manage and interpret Client feedback

· Prepare project creative briefings

· Ensure that campaign/project runs forward smoothly

· Be first stop for resolving problems

· Project implementation:

· Take responsibility for overall project management

· Identify specific tasks and delegate s appropriate to specialists or project team

· Manage people, finances and external resources

· Monitor progress against plan, pre-empt and if necessary resolve shortfalls

· Identify and manage risk within acceptable limits involving your superior as appropriate

Measurement

· Supervise and assist client on integration of all campaign metrics eg. Brand Tracking

· Obtain campaign improvement insights based on research results findings

Creative

· Ensure creative teams’ motivation and working processes. Ensure linkage with other disciplines for joint briefs

· Develop project briefings (both written & actual briefing) & ensure client approval

· Provide creative judgement

· Ensure superb, impactful and innovative creative development - in line with client’s requirements and brand print

Personnel and People Management

· Work with superior to project future account team personnel requirements and overcome any existing issues.

· Manage the workload, working with other Doremus colleagues to optimise efficiency and spread the load as necessary, providing feedback to your BD/GAD on planning and any issues.

· Ensure any new staff under your responsibility undergoes a formal induction programme which covers the Client’s business, Agency procedures and any specific areas where they may need additional information/introduction.

Communication/Presentation

· Maintain a consistently high standard of presentation and documentation by all team members.

· Always endeavour to practice a major presentation with all participants prior to the event.

· Take ownership of quality of creative response in conjunction with Creative Director.

Financial Management

· Ensure Production Estimates are adhered to or any need for amendments to Production estimate are discussed and agreed with the Client as early as possible during a project.

· Provide monthly feedback summary on Client billings including providing input to Billings Summary.

· Take responsibility for any Aged Debts and ensure Purchase Orders are raised for suppliers.

· Demonstrate awareness of need to achieve monthly/quarterly targets and understanding of management of finances and Client budgets at year end.

· Ensure adherence to the client contract agreements where appropriate for all man hours’ fees and third party costs.

Basic Requirements

· Previous 4As agency experience (5+ years) in account servicing

· University/college graduate

· Excellent Project Management skills

· Fluency in both English and Mandarin is must

· Strong communication skills (written and oral)

· Good Presentation Skills and time Management

· Strong in account & team leadership and strategy

· Experience in B2B category and high tech accounts is preferred

Doremus是全球性的广告传播集团宏盟集团（Omnicom Group Inc.）旗下的一家策划咨询广告公司，专长在B2B业务，并同时兼顾B2C业务发展，在上海、北京、中国香港、新加坡、纽约、旧金山、伦敦和法兰克福均设有办公地点。曾连续五年被《BtoB》杂志评为“Top Agency”。Doremus专注于商务传播，致力于帮助企业根据他们的商业目标制定相应的传播策略。基于对客户所在行业、服务受众的研究，提出有效的商业解决方案。

专长：B2B广告及市场业务、媒体策划及媒体购买、创意解决方案及创意设计、品牌建设及管理、商务调研及分析、营销拓展及用户需求挖掘、数字及社交媒体推广、互联网及移动端应用、视频广告