北京 [切换城市] 北京招聘

Digital Planner

龙拓无限(北京)广告有限公司

  • 公司规模:50-150人
  • 公司性质:外资(欧美)
  • 公司行业:互联网/电子商务

职位信息

  • 发布日期:2014-05-06
  • 工作地点:北京-朝阳区
  • 招聘人数:若干
  • 工作经验:二年以上
  • 学历要求:本科
  • 语言要求:英语精通
  • 职位月薪:面议
  • 职位类别:其他  

职位描述

Job Description:
Working alongside internal teams, the role translates brand strategy and data analysis into a clear point of view that outlines how our clients can best leverage interactive marketing. This person must be a pattern seeker as well as a dot connector. He or she will look for patterns through analytics, technology trends, audience insights and brand strategies. And she or he will connect the dots by architecting digital strategies influenced by our client’s business and marketing objectives. Once a strategy has been determined, the role of the digital planner becomes one of helping it translate into idea generation. All while partnering with the account, creative and technology teams to ensure the strategy is effectively implemented. This position reports directly to the Head of Strategy.

Responsibilities:
The Digital Planner partners with our account teams to proactively identify digital opportunities for the brands we serve, requiring this person to be equally knowledgeable about the client’s business as they are the Interwebs. As opportunities are identified, the Digital Planner maps out the inputs needed to develop a digital strategy. This oftentimes means partnering with an analyst to gather insight on the target audience’s website, mobile and social media behaviors. It also means working closely with account leads to ensure we’re delivering a digital strategy that fits the greater brand plan. This person also works closely with the account teams and interactive producers to create proposals that outline the action steps and deliverables necessary to execute the defined digital strategies.

Broader Responsibilities:
The Digital Planner is also responsible for identifying digital trends and leading digital education for clients. He or she is also expected to participate in new business pitches and be able to express a point of view on a moment’s notice.

Qualifications/Traits:
BA/BS in marketing, communications or advertising
2-4 years of digital marketing experience (agency or client side)
Excellent at building, and giving, presentations
High comfort level leading brainstorms and filling up whiteboards
Collaborative working style with a knack for inspiring creative teams
Combination of right and left-brain thinking that challenges the status quo

公司介绍

    睿域龙拓(Razorfish Longtuo,原龙拓)——是中国集网络广告营销、数字媒体运营、电子商务运行、信息技术研发于一体的专业互联网整合营销服务提供商。
    睿域龙拓(Razorfish Longtuo)隶属于全球最大的4A广告与传播集团之一的阳狮集团(Publicis Groupe),作为其在华电子商务运营、数字营销服务的事业部,凭借强大的集团国际化资源、丰富的本土电子商务实践经验,为国内外客户提供专业的电子商务营销、数字营销服务。
睿域龙拓是网络效果营销、网络精准营销最积极、最领先的倡导者、创新者、实践者。 睿域龙拓是中国最知名、最领先的电子商务营销服务专家!
    自2000年成立以来,一直秉承“让互联网创造实际的价值”的企业使命,凭借先进的营销理念、高效的专业团队,不断积累的行业经验,在中国网络营销,尤其是在品牌网络实效营销和电子商务营销服务领域中,拥有有强大的实力和巨大领先的优势。

    睿域龙拓希望您具备:
    气冲万丈的创业激情, 无坚不摧的强大意志,更上层楼的发展欲望;
    踏实勤奋的工作态度, 时时不辍的学习意识,勇于牺牲的团队精神。

    睿域龙拓为您提供:
    1、极具竞争力的薪酬标准体系:高起点基本薪资+绩效薪资+奖金+报销补助;
    2、完备的社会保险、保障福利:医疗、养老、失业、工伤、生育保险、住房公积金及商业保险,年假,奖励旅游;
    3、规范的人才培养、培训计划:岗位培训、日常培训、专业培训、海外培训;
    4、开放的薪酬、职位提升制度:科学开放的薪酬提升时间办法、集团全球化的职位提升空间。
    
    睿域龙拓的规模及实力:
    汇集技术、策划、设计、营销等专业人才;
    总部位于北京,在上海、广州等地设有分支机构;
    中国大陆十家最大的网络广告、营销企业之一;
    为国内外上百家知名企业提供网络营销服务;
    为国内80%以上的电子商务公司提供过专业的营销、咨询服务;

    睿域龙拓的企业文化:
    我们的使命 让互联网创造实际的价值。
    我们的目标 成为中国最优秀的网络营销服务企业。
    我们的客户理念 求实、专业、诚信、周到。
    我们的价值观: 快乐、健康与财富同行。

联系方式

  • 公司地址:朝阳区和平西街21号四层
  • 邮政编码:100013