北京招聘

Senior Consultant/or Account Manager, Healthcare Practice - Shanghai

1. Primary Responsibilities
(1) Client
Keep client programmes on schedule and ensure all deadliness are met
Structure long term plans and program recommendations for clients
Earn the confidence of mid-to-senior level client contacts and other executives with a client’s organization
Plan and implement programmes; forecast and manage budgets, profitability and receivables for new and existing clients
Proactively handle client problems quickly and adeptly
Serve as senior contact for client
Contribute to and promote business development by counseling clients
Develop and deliver client presentations
(2) New Business Development
Actively participate in new business initiatives including taking a lead role in research and scooping of new business opportunities as requested.
(3) Media
Develop media relations strategies and deliver results
Drive the development of appropriate public relations strategies and programs
Know the industry’s issues that directly and indirectly affect the client
Demonstrate a well-developed knowledge of client relevant media
Generate ideas for media outreach and pitch efforts
Implement special public relations events such as press conferences and analyst tours
(4) Writing
Work with administration and staff to generate letters of agreement, contracts and strategic project plans for current and new clients
Accountable for quality control and final review of all letters, memos, meeting reports, and client materials
Instruct staff in the area of writing and editing
Develop releases, customer profiles, bylined articles, and other press materials
(5) Team Management
Generate new business from existing clients and new clients by developing programs, making credentials presentations, presenting programme recommendations and pursuing new business leads
Act as key contact for internal account staff to address issues
Make account assignments
Train and motivate team members
Manage account staff group profitability
Conduct performance reviews
Create opportunities for team members to enhance growth with agency
Strategically evaluate contributor’s strengths and assemble team accordingly
Make recommendations regarding salary increases, promotions, etc
Track team results against client’s goals
Attend account reviews and staff meetings – provide ongoing communications and feedback
Ensure account team members adhere to agency time reporting and financial guidelines
Participate in systems improvement
Involved in staffing of team including reviewing resumes and interviewing candidates
(6) Administrative Support
Negotiate fees with clients/prospective clients
Manage the time spent by each team member to ensure the team is on budget
Create accurate budget estimates for client for long term and short term programs
Monitor group budgeting and revisions in a timely manner
Track/enter time in a precise and timely manner
Perform other administrative tasks as assigned

2. Qualifications
(1) At least 4-5 years of relevant experience in healthcare/wellness/nutrition public relations and/or related fields including research, advertising, management consulting, media and publishing, preferably with Multinational Companies.
(2) Proven ability to lead and manage large projects as well as teams on multiple sizable accounts simultaneously
(3) S/he will be familiar with best-practice communications tactics and public relations tools and will be able to appropriately recommend them to executive-level clients and lead the execution of all related projects in house
(4) Good research, writing and editing skills (both English and Chinese), as well as the ability to interact with clients professionally and maintain relationships with media members.
(5) Good management skills to lead a team of 3-4 members.
(6) A bachelor’s degree from an accredited college or university is highly preferred.

About the Interpublic Group in China
 
In the fast-changing, challenging China market, clients seek the very best team – connected across all marketing and communications disciplines. The Interpublic Group (IPG) delivers a unique platform of multidimensional thinking, world-class and China-specific expertise, and excellence in execution that is aligned to our client’s business strategy. IPG includes best-of-class businesses, best practices performance and results-driven measurability in virtually every marketing area, from public relations and advertising to mobile and search-engine marketing. The Group has over 43,000 employees working in offices in more than 100 countries around the world.

 To learn more visit www.interpublic.com.

 
In 2003 Interpublic realigned a number of its agencies to strengthen individual brands, foster collaboration across agencies and take advantage of operating efficiencies through the implementation of a shared services model. In addition, the aligned brands share services in the areas of human resources, finance and administration and information technology in China.
 
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