北京招聘

Job Description:

  

Overall purpose of role

  

This role will support the Country Head in building, maintaining and developing markets in North China by creating and sustaining effective partnerships with PiL including tuition providers and HEIs, local accounting bodies and stakeholders; initiating and implementing activities in North China for ICAEW students that fully support delivery of the organisation's vision, objectives and strategy.

  

The successful candidate will work in a dynamic environment executing both strategic and tactical plans for the business.  The main responsibilities are to promote ICAEW qualification and brand to potential students and member prospects to build ICAEW's profile with leading employers and government bodies in the market. 

  

Main responsibilities of role

  

• Drive segment strategy based on deep understanding of specific segment/market.

• Take lead of various marketing initiatives and collaterals in targeted segments 

• Build up expertise (intelligence/insights) and network (external/ internal) for the targeted markets/ segments 

• Lead and optimize project portfolio and pipeline for the respective segment. E.g. university, employer, associations and government sectors 

• Identify new business opportunities for ACA trainee program, Top up program with the recognized qualifications together with BD team; 

• lead/participate in cooperation activities with counterparts

• Collect market information/insight in accountancy professional bodies, and transfer to our business opportunities, improve the market transparency 

• Proactively develop connections and potential cooperation opportunities with 3rd-party and Maintain close relationship with government and associations and in co-branding events and maximize ICAEW brand in North China market. E.g. To provide value-added service to ATE by conducting in house workshop, technical training and information sharing and inviting senior management from influential employers to speak and attend ICAEW event

• Assist on national and local press release preparation to implement and promote ICAEW brand, manage social media platform and leverage social media platform to promote ICAEW brand, e.g., Zhihu, WeChat, Ticktock and other related channels. 

• Committed to making your customers, stakeholders, and colleagues successful, you're an excellent communicator, listener and collaborator who builds trusted partnerships by delivering what you say, when you say. You're curious, solutions orientated and a world class problem solver who constantly seeks opportunities to innovate and achieve the best possible outcome to the highest imaginable standard.

• Undertake any duties assigned by line manage

   

                        

• Establish and maintain valued relationships, at all levels, with top universities in North China.

  

• Develop and implement activities plan for universities to build ICAEW brand and promote ICAEW qualifications.

  

• Approach and support universities to apply for CPL and PiL schemes.

  

• Report progress weekly and work with the Country Head to improve our overall lead generation and effectiveness.

  

• Manage and organise the annual Conference/Summit; ‘ Business Challenge’; and attend the event to generate pipeline, engage with stakeholders, e.g. university tutors, students, accounting professions etc..

  

• Plan and organise events/activities for ICAEW's members/students and potential members/students (information session, career talks) and be responsible for student support.

  

• Identify credible tuition providers, set them up as PiLs, monitor and develop their offering.

  

• Support Country Head in organising events such as Regional Academic & Tutor Conference.

  

• Specific duties will vary from time to time in line with the business needs.

   

  Candidate profile:

  · Good standard of education, ideally to degree level (or equivalent)

  · Proven experience of business development

  · Understanding of professional membership organisations or similar, multi-stakeholder organisations

  · Ability to manage multiple and complex projects, ability to manage and prioritise workload for self and others

  · Good stakeholder management experience and ability to work collaboratively

  · Focussed and results driven

  · Ability to work in a matrix environment

  · Polite and professional approach

  · Good general IT skills

  · Good understanding of curriculum development processes

  · Fluent in Chinese and English, oral and written

                            

    英格兰及威尔士特许会计师协会（The Institute of Chartered Accountants in England and Wales，简称 ICAEW）成立于 1880 年，总部位于英国伦敦，是全球最具权威性的会计专业组织之一。在全球超过 180 万名特许会计师和学员之中，有超过 189,500 名是 ICAEW 的会员和学员。ICAEW 在全球与 14 个来自不同国家和地区的专业会计师团体资格互认，与中国注册会计师协会课程互免，并与超过全球 6000 多家认可雇主企业紧密合作。
 
    CAEW 是全球特许会计师联盟（Chartered Accountants Worldwide，简称 CAW）的创始成员。该联盟拥有 75 万名会员，遍布全球 190 个国家，致力于提升全球特许会计师的专业知识和技能。我们相信特许会计师将成为推动变革的中坚力量。通过分享商业洞见及专业知识，我们将助力创造一个强劲、可持续发展的世界经济环境。