Planner(Shopper marketing) /策划
阳狮集团
- 公司规模:500-1000人
- 公司性质:外资(欧美)
- 公司行业:广告
职位信息
- 发布日期:2020-12-18
- 工作地点:广州-天河区
- 招聘人数:若干人
- 工作经验:2年经验
- 学历要求:本科
- 语言要求:英语良好
- 职位月薪:1.5-2万/月
- 职位类别:文案/策划
职位描述
ROLE & RESPONSIBILITIES
- Develop and present project proposals, independently conducting shopper research and insights analysis for client teams
- Analyze data from surveys and qualitative research methodologies, industry trends/competitive landscape and develop these data into reports and brainstorming session for client teams
- Lead the OIIC process to ensure creative challenge is in line with business strategies and brand equities
- Facilitate brainstorming sessions, Dreamstate,concept labs
- Develop and present annual and event customer marketing campaign plans
- Identify appropriate marketing tools and budgets to reach client objectives
- Effectively communicate project deliverables across the team and resolve issues to ensure deadlines are met
- Manage multiple projects and timelines effectively
- Identify research opportunities for client projects when necessary
- Identify key insights and deliver into actionable plans
- Work collaboratively with account management to lead strategy development
REQUIREMENTS
- 2 years + required in Planning field. Most preferred candidate with experience in advertising/ retail store or FMCG trade marketing experience.
- Sharp, analytical person who thinks logically and sees through human insights.
- Able to debate and argue convincingly and diplomatically as Strategic Planner as much as bring people together to facilitate more and more ideas.
- Good in English
公司介绍
想要离自己的偶像近一点?喜欢二次元和纸片人? 想要同时了解不同行业?
如果你对数字敏感又稍有服务意识,不妨来到阳狮集团瞧一瞧,这里帅哥美女云集,了解最前沿的市场动态,扒一扒最新的娱乐信息。在这里行业大咖们会带领大家玩转广告。
关注阳狮集团破圈发送简历至PGTA@publicisgroupe.net,即有机会成为阳狮集团多元文化的一员!
如果你对数字敏感又稍有服务意识,不妨来到阳狮集团瞧一瞧,这里帅哥美女云集,了解最前沿的市场动态,扒一扒最新的娱乐信息。在这里行业大咖们会带领大家玩转广告。
关注阳狮集团破圈发送简历至PGTA@publicisgroupe.net,即有机会成为阳狮集团多元文化的一员!
联系方式
- Email:PGTA@publicisgroupe.net
- 公司地址:光华路5号世纪财富中心西座2号楼12层