北京招聘

Company Description

Do you want beneficial technologies being shaped by your ideas? Whether in the areas of mobility solutions, consumer goods, industrial technology or energy and building technology - with us, you will have the chance to improve quality of life all across the globe. Welcome to Bosch.

Job Description

Major responsibility

1. Strategy, vision, target position and brand strategies

-Develop together with General Manager the strategy incl. vision and target position of ETAS China in consideration of the corporate multi-brand strategy

-Ensure as lead of the marketing team that all communication activities match with and support the defined strategy

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2. Marketing intelligence incl. business analysis, trends and reporting

？？ -Study and analyze the Macro business environment and its impact on ETAS China business

？？ -Track and analyze automotive market and impact on our business

？？ -Perform competitor and trend analysis as constructive input for the portfolio development

？？ -Create regular reports for sales and management

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3. Marketing management incl. planning, execution, and analysis

- Develop a marketing and communication strategy and planning based on the ETAS China strategy in close collaboration with the General Manager

- Execute the marketing plan together with the marketing team and in close collaboration with sales (e.g. tradeshows and events, PR, advertising, internal communication…etc.)

- Review and analyze the marketing activities and create marketing reports

- Budget control

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4. University marketing

-Develop a university marketing strategy for ETAS China to position our solutions in today’s academic education

- Realize and implement the university marketing strategy in close collaboration with defined universities and research institutes？

5. Other tasks

-business development for new advanced technology and product

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Qualifications

Main Job Requirements / Qualifications:

- Bachelor majored in automotive or electronic and Master degree as a plus

- Over 5 years’ work experience in automotive industry in electronics business
- Very good oral and writing skills at English
- Very good communication and coordination skills
- Long-term commitment to career & flexibility to work on multi task assignments
- Strong logical thinking & analysis skills

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Additional Information

● 该岗位内部推荐奖金为人民币30,000元整（仅限博世内部员工申请），具体请参见《博世中国内部推荐政策》。
● Internal Referral bonus of this vacancy: RMB 30,000 (Valid only for Bosch associates). For the detailed regulation, please refer to <Bosch China Internal Referral Policy>.

    博世电子驱动事业部作为博世汽车技术部门的一部分，致力于开发制造应用于车身应用的电气传动部件和应用系统体。我们提供了更便捷的解决方案来实现的车辆的基本功能。重视客户的利益 , 高质量和有竞争力的价格 , 使我们在很多细分市场都占据者领导者的地位。
      车身电子事业部包括驱动系统、热力系统、雨刮系统和转向电机产品系列。电子驱动车身电子事业部在全世界拥有 12000人。事业部总部位于德国Buehlertal。
     经营范围
?    车窗电机，座椅调整电机和，天窗电机和自动控制电机
?    鼓风电机以及发动机冷却风扇总成用于发动机制冷风扇的鼓风机组件及驱动
?    用于发动机制冷系统的水泵和水阀门
?    应用于加油泵的电机
?    应用于空调系统的部件
?    前后雨刮电机，雨刮总成，刮杆和刮臂雨刮避，雨刮片和传感器
?    电动助力转向电机

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